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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Darktrace

    Score8.3 out of 10
    N/ADarktrace AI interrupts in-progress cyber-attacks, including ransomware, email phishing, and threats to cloud environments. It's able to detect and establish baselines for your organization so it can make the distinction between what is and what isn't normal network activity for your organization. This allows it to tackle complex cyber-attacks as they happen and prevent future cyber-attacks from happening.N/A

    Lotame

    Score8.8 out of 10
    N/ALotame is the flagship data management platform (DMP) from Lotame Solutions in Columbia, Maryland, billed as a cross-screen DMP that leverages "second-party" data (i.e. first-party data acquired via strategic partners).N/A
    Pricing
    DarktraceLotame
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    DarktraceLotame
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    DarktraceLotame
    Considered Both Products
    Darktrace
    No answer on this topic
    Lotame
    No answer on this topic
    Key User Insights
    Would buy again
    90%
    Would buy again
    9 Answers
    No answers on this topic
    Delivers good value for the price
    86%
    Delivers good value for the price
    6 Answers
    No answers on this topic
    Happy with the feature set
    90%
    Happy with the feature set
    9 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    80%
    Lived up to sales and marketing promises
    8 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    10 Answers
    No answers on this topic
    Features
    DarktraceLotame
    Data Collection
    Comparison of Data Collection features of Darktrace and Lotame
    Feature
    Darktrace
    -
    Ratings
    Lotame
    6.3
    8 Ratings
    26% below category average
    Collection of first-party data00 Ratings6.08 Ratings
    Collection of third-party data00 Ratings9.07 Ratings
    Access to Third-party Data Providers00 Ratings4.08 Ratings
    Data Classification
    Comparison of Data Classification features of Darktrace and Lotame
    Feature
    Darktrace
    -
    Ratings
    Lotame
    7.7
    8 Ratings
    7% below category average
    Audience taxonomy00 Ratings7.08 Ratings
    Tag Management00 Ratings8.07 Ratings
    Data Analysis Dashboard00 Ratings8.08 Ratings
    Ad Network Integration
    Comparison of Ad Network Integration features of Darktrace and Lotame
    Feature
    Darktrace
    -
    Ratings
    Lotame
    6.0
    7 Ratings
    28% below category average
    Data Transfer00 Ratings5.06 Ratings
    DSP integration00 Ratings7.07 Ratings
    DMP Analytics
    Comparison of DMP Analytics features of Darktrace and Lotame
    Feature
    Darktrace
    -
    Ratings
    Lotame
    6.5
    8 Ratings
    19% below category average
    Campaign Analytics00 Ratings6.06 Ratings
    Audience Analytics00 Ratings7.08 Ratings
    Best Alternatives
    DarktraceLotame
    Small Businesses
    No answers on this topic
    No answers on this topic
    Medium-sized Companies
    SolarWinds NetFlow Traffic Analyzer (NTA)
    Score8.6 out of 10
    Adobe Audience Manager
    Score8.2 out of 10
    Enterprises
    SolarWinds NetFlow Traffic Analyzer (NTA)
    Score8.6 out of 10
    Adobe Audience Manager
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    DarktraceLotame
    Likelihood to Recommend
    8.0
    (13 ratings)
    8.0
    (8 ratings)
    Likelihood to Renew
    9.7
    (2 ratings)
    -
    (0 ratings)
    Usability
    6.5
    (3 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (3 ratings)
    8.0
    (1 ratings)
    User Testimonials
    DarktraceLotame
    Likelihood to Recommend
    Darktrace
    Darktrace is a product well suited for the vast majority of infrastructures and helps monitoring and responding to threats based on the network in a very elastic way. This is a product based on on-premise infrastructures that hosts its machines locally, of course it can be technically difficult to monitor an entire On-Cloud infrastructure but even there there's room for sensors and monitoring, not to mention the SaaS and mail integration that completes the product.
    Incentivized
    Read full review
    Lotame
    Well suited for advertising business. Has a lot of links to all relevant technologies. It is also a great platform if you want to buy or sell data and look for quality here. But you need a team which knows how to handle data. Less appropriate when you expect a fully managed service.
    Incentivized
    Read full review
    Pros
    Darktrace
    • Uses it Al model UEBA to detect anomalies in the behaviour of not only the users in a corporate network but also the routers, servers, and endpoints in that network.
    • Provides a visualisation of both egress and outbound network traffics flowing in and out of the organisation.
    • Darktrace comes with it autonomous AI model detection and responses capabilities.
    • Darktrace as an AI next generation NDR solution, prevents ,contains and quarantines malicious traffics from and into the corporate network.
    Read full review
    Lotame
    • Its ability to show different affinities of audience segments
    • Creating and customizing audience segments
    • Great reporting features to help learn more about audience segments and media performance
    Incentivized
    Read full review
    Cons
    Darktrace
    • There are few areas that I would say need to be improved; their customer support portal allows you to log tickets with any suggestions or things you feel the product is missing, and they will generally show you how to achieve what you want, or in some cases, introduce it as a feature in a later update.
    Incentivized
    Read full review
    Lotame
    • So far we haven't encountered too many "needs improvement" pain points with Lotame - if we've had a problem so far it's been more a matter of needing to learn that particular action than any fault of Lotame.
    Incentivized
    Read full review
    Likelihood to Renew
    Darktrace
    It's a powerfull product that help administrators to provide email security to our organization.
    Good metrics about received emails that help us to determine in doubt case if the email is a false positive or it's malware.
    They're improving the product releasing continuous updates and have mobile phone app to manage it.
    Incentivized
    Read full review
    Lotame
    No answers on this topic
    Usability
    Darktrace
    The Darktrace toolset is very expansive, allowing it to handle many different tasks, but this leads to a user interface that is sometimes not at all intuitive. Icons don't always make sense visually, and the associated tool tips do not always provide enough detail on what action the button performs
    Incentivized
    Read full review
    Lotame
    No answers on this topic
    Support Rating
    Darktrace
    Darktrace support is excellent in my experience. They send a competent engineer on-site to provide on-boarding training. They were also very responsive in responding to questions and concerns. Having an individual point of contact who is a competent network and security engineer is not a common experience, at least for me.
    Incentivized
    Read full review
    Lotame
    Lotame has been an excellent partner with MMP
    Incentivized
    Read full review
    Alternatives Considered
    Darktrace
    We did NOT select Darktrace. OSSIM/AlienVault is a more mature product and it provided better intelligence and reporting. The end user interface is much easier to use - and you can tell built form engineers who have had to do the work. My suggestion for anyone considering Darktrace, is to get the price upfront; do a 30/60 onsite trail; and do the same thing, at the same time, with AlienVault. AlientVault will win every time. I say that because that's exactly what I did.
    Incentivized
    Read full review
    Lotame
    There are alternatives in the market - Visual DNA, Bluekai/Oracle/ Adobe Audience Manager, Krux. They all offer a similar offering, however, I prefer the easy UI which is very intuitive even for beginners to the DMP world.
    Read full review
    Return on Investment
    Darktrace
    • One big positive is how it helps us with the security assessments that clients have done on us. They are looking to see if we know how we might have unusual/malicious traffic running on the network.
    • If you have a small network and only need 1 appliance, it can be a good ROI and peace of mind.
    • You could go down a hole in trying to spend time looking at all of your traffic with this software. You need to focus only on what it is showing as potential bad traffic.
    Incentivized
    Read full review
    Lotame
    • Helped us increase data revenue via their unbranded exchange.
    • Campaign and audience reporting is used to sales discussions to justify increased spend post trial campaigns.
    Read full review
    ScreenShots