Data.com vs Nasdaq IR Insight

• Data.com is appealing because it's affordable. You might need to purchase a few contacts to get rolling, but once you're able to add some yourself and gain additional points, it can very rewarding to "earn" additional contacts by submitting some of your own.
• There is a wide range of search terms available to narrow down your list by name, region, company name, and others.
• Easy "add contacts" function, and a template to add a large number of them at once.

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• User experience (device agnostic)
• Innovation/frequent product updates
• Responsive customer support

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• If it provided more details about the company it would be great- information such as employee size or software used would be great.
• The ability to add a contact with just a number would be great- sometimes you don't have an address.
• It would be helpful to be notified when a contact you have "purchased" has been changed/updated.

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• Data accuracy
• Limited insight into trading activity
• Limited email functionality/integration

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• It does an excellent job of creating a more complete picture of an account and key contacts.
• Helps clarify the key contacts. Sometimes all you get is a mumbled name on a call that might be very important. Data.com allows for a quick search and identification of the contact that would have been lost otherwise.
• Even helped us begin sending marketing assets to customers of our partners that share a need overlap.

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• Saves us countless hours of events management. Over the last three years we've gone from 2 sell-side analysts to 12 and more than doubled our IR related travel. IR Insight is critical in our day to day operations.
• The integration with FactSet was a great addition...saved us $10K that would have been spent on a FactSet subscription.

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