What users are saying about
68 Ratings
68 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7 out of 101

Likelihood to Recommend

Data.com

Data.com is a good prospecting and data information tool for any agency or company doing outbound prospecting. Data.com requires you to also have Salesforce CRM, so this tool is really only suited for those companies that can afford Salesforce. Because of this, Data.com seems like a better fit for companies with at least 30 or more employees (total in the company) and at least 5 Salesforce users. Data.com is not a good fit for small businesses.
Zach Ettelman profile photo

Feature Rating Comparison

Prospecting

Data.com
6.7
Advanced search
Data.com
6.5
Identification of new leads
Data.com
6.0
List quality
Data.com
6.4
List upload/download
Data.com
6.9
Ideal customer targeting
Data.com
6.9
Load time/data access
Data.com
7.5

Sales Intelligence Data Standards

Data.com
6.8
Contact information
Data.com
6.9
Company information
Data.com
7.0
Industry information
Data.com
6.5

Data Augmentation & Lead Qualification

Data.com
6.4
Lead qualification process
Data.com
6.6
Smart lists and recommendations
Data.com
5.8
Salesforce integration
Data.com
8.2
Company/business profiles
Data.com
7.8
Alerts and reminders
Data.com
5.2
Data hygiene
Data.com
5.5
Automatic data refresh
Data.com
5.7
Tags
Data.com
5.6
Filters and segmentation
Data.com
6.8

Sales Intelligence Email Features

Data.com
5.0
Sales email templates
Data.com
4.1
Append emails to records
Data.com
5.9

Pros

Data.com

  • Data.com is appealing because it's affordable. You might need to purchase a few contacts to get rolling, but once you're able to add some yourself and gain additional points, it can very rewarding to "earn" additional contacts by submitting some of your own.
  • There is a wide range of search terms available to narrow down your list by name, region, company name, and others.
  • Easy "add contacts" function, and a template to add a large number of them at once.
Paul Murphy profile photo

Cons

Data.com

  • If it provided more details about the company it would be great- information such as employee size or software used would be great.
  • The ability to add a contact with just a number would be great- sometimes you don't have an address.
  • It would be helpful to be notified when a contact you have "purchased" has been changed/updated.
Elizabeth Rodriguez profile photo

Usability

Data.com

Data.com 9.0
Based on 2 answers
Very intuitive to use and I've never had any confusion with features. Anyone can create an account and use the platform simply by adding a contact or company into the database to earn points. It's a great option if you don't have budget for lists or pay services. It is easy to use and anyone can benefit from it.
John Cupoli profile photo

Support

Data.com

Data.com 9.0
Based on 1 answer
Whenever I've had a question their support has responded pretty quickly and gives me exactly what I am looking for. I have not had any technical issues so I can't speak to issues there, but as far as general questions from a free user they have impressed me with how quickly they get back to me and the thoroughness of their answers.
John Cupoli profile photo

Alternatives Considered

Data.com

What I have found is that no single platform provides all the data we need, even Data.com. There are often inconsistencies between the information found on Data.com versus other platforms so we are using Data.com in parallel with these other platforms. The interface and the integration to Salesforce are the biggest advantages that Data.com has over these competitors but ultimately, the quality of the data is the most important criteria and I would say that are just on par
Steve Kim profile photo

Return on Investment

Data.com

  • It does an excellent job of creating a more complete picture of an account and key contacts.
  • Helps clarify the key contacts. Sometimes all you get is a mumbled name on a call that might be very important. Data.com allows for a quick search and identification of the contact that would have been lost otherwise.
  • Even helped us begin sending marketing assets to customers of our partners that share a need overlap.
Jerry van Dalen Jr. profile photo

Pricing Details

Data.com

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Add comparison