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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Data.com (discontinued)

    Score6.9 out of 10
    N/ASalesforce launched Data.com in 2011, in partnership with D&B, but has since decided to gradually sunset the platform. Data.com offered a store of company and customer data for use in sales and prospecting.N/A

    PubMatic

    Score5 out of 10
    N/APubMatic is an ad serving and retargeting solution. This platform is designed to serve as a control panel that provides users with a single view into their advertiser relationships across every screen, channel and format. The vendor says through workflow automation, real-time analytics and yield management, they are able to enable users to make smarter, faster decisions that drive revenue and streamline operations.N/A
    Pricing
    Data.com (discontinued)PubMatic
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Data.com (discontinued)PubMatic
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Data.com (discontinued)PubMatic
    Prospecting
    Comparison of Prospecting features of Data.com (discontinued) and PubMatic
    Feature
    Data.com (discontinued)
    6.9
    25 Ratings
    11% below category average
    PubMatic
    -
    Ratings
    Advanced search6.523 Ratings00 Ratings
    Identification of new leads7.623 Ratings00 Ratings
    List quality7.424 Ratings00 Ratings
    List upload/download7.124 Ratings00 Ratings
    Ideal customer targeting6.422 Ratings00 Ratings
    Load time/data access6.425 Ratings00 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Data.com (discontinued) and PubMatic
    Feature
    Data.com (discontinued)
    7.8
    24 Ratings
    1% above category average
    PubMatic
    -
    Ratings
    Contact information7.924 Ratings00 Ratings
    Company information7.424 Ratings00 Ratings
    Industry information8.018 Ratings00 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Data.com (discontinued) and PubMatic
    Feature
    Data.com (discontinued)
    7.0
    25 Ratings
    6% below category average
    PubMatic
    -
    Ratings
    Lead qualification process8.917 Ratings00 Ratings
    Smart lists and recommendations6.713 Ratings00 Ratings
    Salesforce integration7.222 Ratings00 Ratings
    Company/business profiles7.422 Ratings00 Ratings
    Alerts and reminders6.114 Ratings00 Ratings
    Data hygiene5.623 Ratings00 Ratings
    Automatic data refresh7.114 Ratings00 Ratings
    Tags6.913 Ratings00 Ratings
    Filters and segmentation6.824 Ratings00 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Data.com (discontinued) and PubMatic
    Feature
    Data.com (discontinued)
    7.6
    10 Ratings
    2% above category average
    PubMatic
    -
    Ratings
    Sales email templates7.36 Ratings00 Ratings
    Append emails to records7.910 Ratings00 Ratings
    Best Alternatives
    Data.com (discontinued)PubMatic
    Small Businesses
    Owler
    Score9.7 out of 10
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Data.com (discontinued)PubMatic
    Likelihood to Recommend
    6.9
    (25 ratings)
    5.0
    (1 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    1.0
    (1 ratings)
    Usability
    9.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Data.com (discontinued)PubMatic
    Likelihood to Recommend
    Discontinued Products
    There are many scenarios that make data.com well suited, but most specifically, it works very well when looking for contacts within a certain zip code. You can sort and find information about these contacts and pay by points. This helps because you are able to pick and choose which you want to pay for.
    Incentivized
    Read full review
    PubMatic
    Do not go with PubMatic -- every aspect of their company needs to improve and be tested on a higher scale for companies and organizations to be happy with their work. They need to listen to what clients are telling them to be able to improve their day to day functions.
    Read full review
    Pros
    Discontinued Products
    • Data.com is a great way to find out accurate revenue and employee numbers for companies across various industries.
    • Data.com's filtering capabilities allow our team to quickly find the ideal prospects to reach out to.
    • Data.com, being owned by Salesforce, allows for a seamless integration into our CRM. This saves us an incredible amount of time and ensures data accuracy.
    Incentivized
    Read full review
    PubMatic
    No answers on this topic
    Cons
    Discontinued Products
    • Some contacts can be old. Perhaps they could consider validating some that are older than 5 years.
    • They don't always detect duplicate companies. For example, I've added the same company twice before, I don't understand how they allow that, or prevent others from adding duplicates. It doesn't happen very often,, only occasionally.
    • Sometimes data.com will "autocorrect" a job title incorrectly. For example, entering "Director of People & Culture" will autocorrect it to "Director of peopleandculture" If you don't catch it, it looks pretty bad for the next person who wants to view the contact.
    Incentivized
    Read full review
    PubMatic
    • Communication is key and PubMatic really needs to improve the way they speak to clients and their response time on emails and the time lapse between communication. Turn around time needs to improve. Simple requests like forecasting should not take weeks to turn around.
    • Understanding their product before making it available to a huge organization. Don't use companies as guinea pigs when the product isn't even working. Understand what your client expects from you from the very beginning.
    • Don't place blame where blame isn't warranted.
    • Knowing the terminology you're speaking about well before you have a conference call.
    Read full review
    Likelihood to Renew
    Discontinued Products
    No answers on this topic
    PubMatic
    We have already cancelled.
    Read full review
    Usability
    Discontinued Products
    Very intuitive to use and I've never had any confusion with features. Anyone can create an account and use the platform simply by adding a contact or company into the database to earn points. It's a great option if you don't have budget for lists or pay services. It is easy to use and anyone can benefit from it.
    Incentivized
    Read full review
    PubMatic
    No answers on this topic
    Support Rating
    Discontinued Products
    Whenever I've had a question their support has responded pretty quickly and gives me exactly what I am looking for. I have not had any technical issues so I can't speak to issues there, but as far as general questions from a free user they have impressed me with how quickly they get back to me and the thoroughness of their answers.
    Incentivized
    Read full review
    PubMatic
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    Adobe Workfront may not be the direct competitor of Data.com, but for the services I was using, Workfront looked a little better when it comes to the user interface. But Data.com definitely had more powerful features & better integration capabilities. Also, it was easier to play around with the customer journey in Data.com as compared to other tools I have used in the past.
    Incentivized
    Read full review
    PubMatic
    We regret using PubMatic and are happy with our choice to move forward onto a better company.
    Read full review
    Return on Investment
    Discontinued Products
    • The positive impact is gaining more direct contact information for hiring managers.
    • Another positive factor is that it is completely free. You gain points for contact information when you add contact information.
    • Since it is a free resource, there are no real negative impacts.
    Incentivized
    Read full review
    PubMatic
    • Increased problem areas
    • Decreased productivity.
    Read full review
    ScreenShots