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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Domo

    Score8.5 out of 10
    N/ADomo is a full self-service business intelligence software that combines several data analysis and reporting tools into one platform. It helps users connect to multiple data sources, create robust visual reports, manage their data, send messages in real-time, manage projects, and develop new apps.N/A

    Entendo

    N/A
    Mid-Size Companies (51-1,000 employees)
    Entendo is a conversational business intelligence platform that turns plain-language questions into charts and numbers — without SQL, BI specialists, or weeks of setup. Built for Brazilian mid-market companies (50–300 employees), Entendo connects directly with XSLX/CSV to PostgreSQL, MySQL , SQL Server and Oracle databases — typically behind ERPs such as Totvs Protheus, SAP Business One, Bling, or Omie — and lets any decision-maker ask a question in natural language and get an answer in…

    $29

    per month per organization

    Pricing
    DomoEntendo
    Editions & Modules
    No answers on this topic
    Free
    $0
    one-time fee Up to 5 users 30 free queries CSV / Excel upload Agents: Chart, Table Exports (CSV, PDF, PNG)
    Starter
    $29
    per month Up to 15 users 80 queries / month SQL, Postgres, Sheets connection Basic Analytics Agent Dashboard Sharing
    Pro
    $69
    per month Up to 40 users 200 queries / month Prediction Agent (Forecast) Full Analytics Agent Prompt audit logs
    Business
    $149
    per month Up to 100 users 500 queries / month Execution priority Embedded Analytics Optional contract
    Enterprise
    tbd
    per month Custom Full control: your cloud, your rules, your data. Unlimited users SSO / SAML Custom SLA BYOK (bring your own AI key)
    Offerings
    Pricing Offerings
    DomoEntendo
    Free Trial
    YesNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsEntendo is priced per workspace, not per seat. A 40-person data team on the Pro plan pays the equivalent of ~$1.75 per user per month. Query quotas refer to natural-language questions asked to the AI agents. Traditional dashboard views, chart interactions, drill-downs, cross-filters, report sharing, and data exports (CSV, PDF, PNG) are unlimited on all plans, including Free. Plan capabilities scale as follows: - Free (R$0 / ~$0): 5 users, 30 queries/month. CSV and Excel file upload only. Includes Chart Agent and Table Agent. Exports in CSV, PDF, PNG. - Starter (R$149 / ~$29): 15 users, 80 queries/month. Adds database connectors (PostgreSQL, MySQL, SQL Server, Oracle, Google Sheets). Adds Basic Analytics Agent. Adds Dashboard Sharing. - Pro (R$349 / ~$69, most popular): 40 users, 200 queries/month. Adds Prediction Agent (time-series forecasting with ARIMA and Holt-Winters). Upgrades to Full Analytics Agent. Adds prompt audit logs for governance and compliance. - Business (R$749 / ~$149): 100 users, 500 queries/month. Adds query execution priority, Embedded Analytics (iframe/embed in third-party applications), and optional annual contract terms. - Enterprise (custom): Unlimited users, custom query quotas, on-premise or hybrid deployment, BYOK (Bring Your Own Key) for LLM providers including OpenAI, Anthropic, and Google Gemini, SSO, audit trails, LGPD compliance, and SLA. Note on currency: Entendo is a Brazilian product and billing is currently available in Brazilian Reais (BRL) only. USD prices shown in this listing are approximate conversions at R$5.00 per USD and are provided for reference. Actual billed amounts are R$149 (Starter), R$349 (Pro), and R$749 (Business) per month.
    More Pricing Information
    Community Pulse
    DomoEntendo
    Considered Both Products
    Domo
    No answer on this topic
    Sozo Data Ltda
    No answer on this topic
    Key User Insights
    Would buy again
    95%
    Would buy again
    18 Answers
    No answers on this topic
    Delivers good value for the price
    94%
    Delivers good value for the price
    17 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    19 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    13 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    12 Answers
    No answers on this topic
    Features
    DomoEntendo
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Domo and Entendo
    Feature
    Domo
    9.8
    72 Ratings
    18% above category average
    Entendo
    -
    Ratings
    Pixel Perfect reports9.750 Ratings00 Ratings
    Customizable dashboards9.972 Ratings00 Ratings
    Report Formatting Templates9.765 Ratings00 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Domo and Entendo
    Feature
    Domo
    9.5
    71 Ratings
    17% above category average
    Entendo
    -
    Ratings
    Drill-down analysis9.670 Ratings00 Ratings
    Formatting capabilities9.669 Ratings00 Ratings
    Integration with R or other statistical packages9.01 Ratings00 Ratings
    Report sharing and collaboration9.971 Ratings00 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Domo and Entendo
    Feature
    Domo
    9.0
    69 Ratings
    9% above category average
    Entendo
    -
    Ratings
    Publish to Web9.954 Ratings00 Ratings
    Publish to PDF9.656 Ratings00 Ratings
    Report Versioning7.01 Ratings00 Ratings
    Report Delivery Scheduling9.765 Ratings00 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Domo and Entendo
    Feature
    Domo
    8.9
    70 Ratings
    11% above category average
    Entendo
    -
    Ratings
    Pre-built visualization formats (heatmaps, scatter plots etc.)9.870 Ratings00 Ratings
    Location Analytics / Geographic Visualization9.864 Ratings00 Ratings
    Predictive Analytics7.01 Ratings00 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Domo and Entendo
    Feature
    Domo
    9.7
    71 Ratings
    13% above category average
    Entendo
    -
    Ratings
    Multi-User Support (named login)9.868 Ratings00 Ratings
    Role-Based Security Model9.765 Ratings00 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)9.669 Ratings00 Ratings
    Report-Level Access Control9.74 Ratings00 Ratings
    Single Sign-On (SSO)10.01 Ratings00 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Domo and Entendo
    Feature
    Domo
    9.0
    63 Ratings
    15% above category average
    Entendo
    -
    Ratings
    Responsive Design for Web Access8.661 Ratings00 Ratings
    Mobile Application8.752 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile8.760 Ratings00 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Domo and Entendo
    Feature
    Domo
    7.7
    1 Ratings
    1% below category average
    Entendo
    -
    Ratings
    REST API8.01 Ratings00 Ratings
    Javascript API8.01 Ratings00 Ratings
    iFrames8.01 Ratings00 Ratings
    Java API8.01 Ratings00 Ratings
    Themeable User Interface (UI)7.01 Ratings00 Ratings
    Customizable Platform (Open Source)7.01 Ratings00 Ratings
    Best Alternatives
    DomoEntendo
    Small Businesses
    Cyfe
    Score4 out of 10
    Cyfe
    Score4 out of 10
    Medium-sized Companies
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Enterprises
    Jaspersoft Community Edition
    Score7 out of 10
    Jaspersoft Community Edition
    Score7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    DomoEntendo
    Likelihood to Recommend
    10.0
    (75 ratings)
    -
    (0 ratings)
    Likelihood to Renew
    8.0
    (2 ratings)
    -
    (0 ratings)
    Usability
    9.8
    (36 ratings)
    -
    (0 ratings)
    Support Rating
    9.2
    (14 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.1
    (21 ratings)
    -
    (0 ratings)
    Data Sharing and Collaboration
    8.2
    (35 ratings)
    -
    (0 ratings)
    Data Sources
    8.3
    (35 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.5
    (6 ratings)
    -
    (0 ratings)
    User Testimonials
    DomoEntendo
    Likelihood to Recommend
    Domo
    I believe that companies that record large amounts of data about their product, service employers KPIs, etc, can make the best out of Domo for reporting and data analysis, but if a company handles little data and is not recording this consistently, it will not be of much use.
    Read full review
    Sozo Data Ltda
    No answers on this topic
    Pros
    Domo
    • Exceptional Transform area of the platform - any/all raw data can be manipulated and combined to create datasources that are very useful for our departments.
    • Visualization layer is clean and is very business presentable. Its simple but includes depth. Visuals can be created/used by all roles throughout our firm, its not limited to analysts.
    • Ability to communicate and talk about insights in the data - the communication tool is exceptional. I can @ mention specific users to bring attention to a discovery. I can start a private chat. I can annotate and communicate what I am seeing. I love it.
    • Mobile experience is excellent. When I am on the road i can actively monitor and engage with my team due to my Domo dashboard on my mobile device. Its amazing to run the business and not worry while away from the office.
    Incentivized
    Read full review
    Sozo Data Ltda
    No answers on this topic
    Cons
    Domo
    • Copying Reports - In Excel or Google Sheets, I like to make copies of similar reports and modify them as necessary for users. In Domo, makes copies of reports (called cards) but all copies are connected. So if you adjust the copy, it changes the original. This means a user has to recreate the report from scratch and then adjust it.
    • Unforgiving SQL - Domo does allow users to write their own SQL codes, which is great. However, Domo's SQL code is pickier than the other SQL database I've used (Metabase).
    • Text Alerts - Domo's alerts aren't always the smartest. Some of my dashboards are about the sales teams monthly performance and I get notified when there is a change of more than 20%. I always get notified at the start of the month that reports have changed from 'x' number to zero. This is expected because it's a monthly report and I hate getting texts about it. The only reason I don't term them off so I can be aware if something breaks in the middle of the month.
    Incentivized
    Read full review
    Sozo Data Ltda
    No answers on this topic
    Likelihood to Renew
    Domo
    Domo is a great up-and-coming product. There are many fantastic features that are extremely compelling to our end users, which makes Domo a great fit for our organization. As with many BI tools, there are items on the wish list that could make implementation, administration and usage easier, but I believe these will be addressed over time as the product matures and evolves. The overall concept and approach of this solution has definitely raised the bar in this area of expertise and I would like to see things advance in giving the enterprise tools that will make decision making easier and more robust in the future.
    Read full review
    Sozo Data Ltda
    No answers on this topic
    Usability
    Domo
    The built-in user support and intuitive design of Domo makes it simple to learn and use. I find I can spend hours drilling deep, or else quickly gain an overview in just a few minutes. This is a great advantage since the flexibility fits well with the demands of my role. I enjoy using Domo since I know it will give me comparative data across almost every variable I might want to explore - I look forward to it!
    Incentivized
    Read full review
    Sozo Data Ltda
    No answers on this topic
    Support Rating
    Domo
    Pretty responsive. It took a while to get a response in selecting data points for our particular cards. Might have taken about a month? I am not sure if this was something on our end or Domo's end. But haven't had any other issues yet that required additional support from Domo.
    Incentivized
    Read full review
    Sozo Data Ltda
    No answers on this topic
    Implementation Rating
    Domo
    It is a true web-based application so implementation is much easier and smoother compared to other non-web based BI solutions. Also, they offered consulting services during the implementation process, which was helpful. Also, they provided lots of on-demand training courses and videos, which I liked.
    Incentivized
    Read full review
    Sozo Data Ltda
    No answers on this topic
    Alternatives Considered
    Domo
    At the end of the day, end-user adoption and taking the burden of IT to build reports was my goal. Demoing and testing many BI tools, DOMO is the one that allowed both to happen.
    Incentivized
    Read full review
    Sozo Data Ltda
    No answers on this topic
    Return on Investment
    Domo
    • I mentioned a "previously un-analyzable" dataset that we were able to visualize in Domo - the result was business re-alignment for increased productivity, cost savings and ROI.
    • It's tough to quantify the ability to provide insights that have been desired for years but not possible - we continue to amaze our executives and product managers with the analysis we can provide.
    Incentivized
    Read full review
    Sozo Data Ltda
    No answers on this topic
    ScreenShots

    Domo Screenshots

    Product screenshotProduct screenshot

    Entendo Screenshots

    Screenshot of Entendo's landing page, which introduces the product's core promise: Ask. We  understand. Users type any business question in plain language and get the answer instantly — with charts, context, and reasoning — no SQL, no IT tickets, no waiting for the BI team.Screenshot of where users can upload a spreadsheet or CSV, connect their own SQL database (PostgreSQL, MySQL, SQL Server, Oracle), or sync tables from a cloud service like Google Sheets. File  upload is the recommended path for first-time users who want to evaluate the product on their own data before connecting production systems.Screenshot of where Entendo connects directly to existing production databases —   PostgreSQL, MySQL, SQL Server, and Oracle — using read-only credentials you control. The architecture is read-only by design with  four layers of SQL sanitization, so the AI agents can never write, update, or delete data.Screenshot of the conversational interface, which delivers analysis as a complete answer. In this view, the AI is responding about a pessimistic scenario: a revenue line chart on top, headline KPIs in the middle (current revenue, scenario impact, variation percentage), and a comparative bar chart at the bottom. Everything is generated live from the connected database.Screenshot of the Business Analytics Agent responding to a real question:   "show me an analysis of the actions being continuously taken to grow revenue by 30%." Instead of dumping a chart, the agent delivers a   structured diagnosis — overall picture, central problem, root-cause hypothesis, and concrete actions — grounded in the user's own data.Screenshot of an AI generated chart that can be pinned to a dashboard with a click. This example shows a wholesale operations dashboard with four views: weekly sales by day, top products by unit, critical stock   products, and inventory turnover ratio. Dashboards are shareable across the workspace, so the whole team sees the same numbers.