Dotdigital is a customer engagement platform that helps digital marketers and developers deliver communications across the customer journey. It uses customer data to drive engagement, conversion, and loyalty for brands as they grow and scale. The platform connects first party data across systems to surface insights and automate predictive cross-channel messages.
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SAP Engagement Cloud
Score 6.5 out of 10
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SAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique customer engagement experiences by connecting real-time customer insights with the operational signals that run the business.
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Pricing
Dotdigital
SAP Engagement Cloud
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Dotdigital
SAP Engagement Cloud
Free Trial
Yes
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
Required
Additional Details
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More Pricing Information
Community Pulse
Dotdigital
SAP Engagement Cloud
Features
Dotdigital
SAP Engagement Cloud
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Dotdigital
-
Ratings
SAP Engagement Cloud
6.5
8 Ratings
16% below category average
WYSIWYG email editor
00 Ratings
7.36 Ratings
Dynamic content
00 Ratings
8.06 Ratings
Ability to test dynamic content
00 Ratings
4.07 Ratings
Landing pages
00 Ratings
8.03 Ratings
A/B testing
00 Ratings
7.07 Ratings
Mobile optimization
00 Ratings
6.07 Ratings
Email deliverability reporting
00 Ratings
6.38 Ratings
List management
00 Ratings
4.38 Ratings
Triggered drip sequences
00 Ratings
7.75 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Dotdigital
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Ratings
SAP Engagement Cloud
6.5
5 Ratings
18% below category average
Lead nurturing automation
00 Ratings
6.05 Ratings
Lead scoring and grading
00 Ratings
7.04 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Dotdigital
-
Ratings
SAP Engagement Cloud
6.9
8 Ratings
6% below category average
Dashboards
00 Ratings
7.78 Ratings
Standard reports
00 Ratings
7.08 Ratings
Custom reports
00 Ratings
6.07 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
DotDigital has a drag-and-drop email builder and many good templates. Using automation, I was able to send out emails with ease. During the onboarding process, you will also be able to speak with real people. We use it to create modern and engaging emails for customers, whether abandoned cart or post-purchase. It has excellent reporting modules, but it lacks a few fundamentals, which can be frustrating. As a whole, the partnership has been a success so far.
Emarsys is well suited for any company with an established list of contacts and an interest in email marketing. It's easy to manage, scalable, and has plenty of customization features to make your emails your own. If you're ever stuck, the responsive customer service team will help you out. I recommend Emarsys for medium to large size companies.
DotDigital is not difficult to use, however, the user interface could use some optimization. There are certain elements that can be challenging to find, and the menus are not always intuitive. However, the tool makes up for that with easy to use features, like creating segments, and allowing many rules to specify these particular groups.
DotDigital's platform is simple to use for essential email marketing campaigns. Setting up Programs (action-driven automation) is simple. It gives you the ability to design stunning campaigns with a wide range of customizability. To better understand our customer base, it analyzes each email sent out. In every situation, the support team has been responsive and helpful.
Emarsys is the email specialist service giver for our whole association. We use it to send custom and mass messages to our clients across three distinct business divisions. Email advertising is one of our greatest income driving channels due to focusing on limitations from deals regions. We can arrive at our clients through email with pertinent data and advancements, all driving income for the business. I have not used any other product marketing automation services.
From proficient and fast information assortment and converging to changing crude data into significant experiences, Emarsys gives you an answer that allows you to associate with your clients at an extremely close to home level and utilize that to additionally develop your business.