eClincher vs. MavSocial

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
eClincher
Score 7.6 out of 10
N/A
eClincher aims to be the most powerful, complete and intuitive social media management software. According to the vendor, the product is designed to help users, businesses, and agencies manage social media presence with one platform, and offers the following capabilities: advanced publishing publishing automation (queues, RSS feeds, recycle evergreen content) engagement with unified social inbox & live social feeds monitoring content…
$49
MavSocial
Score 9.0 out of 10
Small Businesses (1-50 employees)
MavSocial is a social media visual content management, publishing and advertising platform for brands and agencies. The platform comprises of a number of modules: Visual Content Management: Upload, store and manage to a cloud based library, all images, photo, videos etc., for owned, licensed and UGC License Content: Access over 100m free stock images Plan Campaigns: Create social media cross platform campaigns, including campaign calendar Schedule and…
$78
per month
Pricing
eClincherMavSocial
Editions & Modules
Basic
$49.00
Premier
$99.00
Agency
$199.00
Enterprise
$599.00
Pro
$78
per month
Business
$199
per month
Enterprise
$499
per month
Offerings
Pricing Offerings
eClincherMavSocial
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details——
More Pricing Information
Community Pulse
eClincherMavSocial
Considered Both Products
eClincher
Chose eClincher
In my quest to find the best Social Media Management software, I tried just about every service out there (scrolling through Capterra, TrustRadius, and G2 Crowd to find new programs). I was able to go for about 4 months on free trials alone and kept a log of the pros and cons, …
MavSocial

No answer on this topic

Top Pros
Top Cons
Features
eClincherMavSocial
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
eClincher
7.0
5 Ratings
9% below category average
MavSocial
-
Ratings
Boolean keyword searches7.04 Ratings00 Ratings
Filtering out noise/spam7.04 Ratings00 Ratings
Broad channel coverage7.05 Ratings00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
eClincher
6.0
6 Ratings
28% below category average
MavSocial
9.0
2 Ratings
13% above category average
Content planning and scheduling8.06 Ratings9.52 Ratings
Audience targeting1.03 Ratings9.01 Ratings
Content optimization9.04 Ratings9.01 Ratings
Workflow management6.06 Ratings8.52 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
eClincher
6.3
5 Ratings
25% below category average
MavSocial
-
Ratings
Automated routing and prioritization7.05 Ratings00 Ratings
Customer interaction histories4.83 Ratings00 Ratings
Bulk actions7.05 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
eClincher
1.0
3 Ratings
154% below category average
MavSocial
9.0
1 Ratings
16% above category average
Lead generation1.01 Ratings00 Ratings
Content marketing1.13 Ratings00 Ratings
Paid media management00 Ratings9.01 Ratings
Campaigns and promotions00 Ratings9.01 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
eClincher
6.8
6 Ratings
22% below category average
MavSocial
9.6
2 Ratings
12% above category average
Twitter7.05 Ratings9.52 Ratings
Facebook8.06 Ratings10.02 Ratings
LinkedIn6.05 Ratings10.02 Ratings
Google+9.93 Ratings00 Ratings
Instagram8.05 Ratings9.52 Ratings
Pinterest8.03 Ratings00 Ratings
YouTube1.03 Ratings9.01 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
eClincher
4.0
6 Ratings
65% below category average
MavSocial
7.5
2 Ratings
5% below category average
Campaign success analytics4.05 Ratings7.02 Ratings
Real-time tracking4.06 Ratings8.02 Ratings
Account management
Comparison of Account management features of Product A and Product B
eClincher
4.5
6 Ratings
58% below category average
MavSocial
9.0
2 Ratings
10% above category average
Role-based user permissions & privileges8.06 Ratings10.01 Ratings
Mobile access1.16 Ratings8.01 Ratings
Best Alternatives
eClincherMavSocial
Small Businesses
Publer
Publer
Score 9.8 out of 10
Publer
Publer
Score 9.8 out of 10
Medium-sized Companies
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
eClincherMavSocial
Likelihood to Recommend
1.0
(6 ratings)
9.0
(2 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
Usability
1.0
(2 ratings)
-
(0 ratings)
Support Rating
1.0
(1 ratings)
-
(0 ratings)
Implementation Rating
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
eClincherMavSocial
Likelihood to Recommend
eClincher, Inc.
Best suited for a marketer that cares about reports, needs a social media management platform and doesn't want to pay more for a more aesthetically pleasing version of a platform with the same or less functionality, such as Hootsuite or Sprout Social. For a social media marketer that wants to automate some of their postings, the queues feature is great for this functionality. Not best suited for beginners to social media, as their platform is best utilized with someone familiar with the industry that knows what they are doing. Their chat support team is very good though, but this type of individual might find themselves spending a lot of time on the platform.
Read full review
MavSocial
MavSocial is best suited for small businesses with 10 profiles to manage or less. The next best would be businesses with 11-30 profiles to manage. Above that, I believe there is other software that may be able to provide the same/similar features for similar cost and with more quality control on their system.
Read full review
Pros
eClincher, Inc.
  • eClincher supports nearly every social network and connects to a large number of sources (blogs, bit.ly, Google Analytics, Google My Business). This makes workflow tremendously easy.
  • Posting Groups. At higher levels of service, eClincher allows you to set-up individual brand accounts. My agency isn't at that level, so we utilize eClincher's posting groups to make 1-click groups that post to all of the profiles for each client. This allows us to quickly post a cohesive message across all channels.
  • Workflow management: eClincher adds plenty of additional tools to make your workflow fast. Connections to free stock photo services make it easy to add generic pictures to your content. Google Analytics and bit.ly can keep track of statistics and measure success. The Inbox allows you to handle all your clients' accounts from one screen (including comments, messages, reviews, and more). The Feeds and Influencers tabs allow you to understand your market and what's being said. Altogether, eClincher makes a 1-app solution for Social Media Management.
Read full review
MavSocial
  • Social Media Posting & Management
  • Campaign Separation
  • Provides Insightful Analytics
Read full review
Cons
eClincher, Inc.
  • It's not very visually appealing, but this is not a dealbreaker.
  • The reporting features could definitely use some work. I still get more value from the native SNS pages, but this is quickly changing. They removed the "export to CSV" functionality, but they plan to reintroduce it soon. As mentioned previously, they really respond to criticism well and update the tool constantly.
  • The inbox could use some work. I don't like being directed offsite to view certain comments deemed "requests for further info" when they could just easily display them there.
Read full review
MavSocial
  • The reporting features of MavSocial are amazing; however, they tend to be a bit buggy. Some of this is due to the social media platforms changing their API so frequently; however, this feature was a huge selling point for me so I'd like to see them keep up with this a little better.
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Likelihood to Renew
eClincher, Inc.
Unless the price of eClincher moves to a point where it is too much to justify, I don't see any reason why we wouldn't continue to use eClincher for our agency. The value at this price-point is unbelievable and we'd be foolish to move to a pricier program purely for the sake of slicker graphics or UI. eClinchers pricing is fantastic, and is only matched by its functionality—it matches or beats any of the major Social Media Manager SaaS programs out there for a fraction of the cost. This tool is great for growing agencies, but would also be useful for any marketing department or large agency that wants to streamline their social media workflow.
Read full review
MavSocial
No answers on this topic
Usability
eClincher, Inc.
Its usability was good until they changed their plans and stopped their LTD program for its early adopters who helped raise the tool by giving it positive reviews. I don't think eClincher is ethical in any sense based on the recent actions.
Read full review
MavSocial
No answers on this topic
Support Rating
eClincher, Inc.
[In my experience,] due to the fact that they did a bait and switch on their plans and blamed AppSumo for the lifetime program ending is simply wrong. [I believe that] it's unethical to get support and reviews from their early adopters then take the plan away later.
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MavSocial
No answers on this topic
Implementation Rating
eClincher, Inc.
Be patient. eClincher isn't perfect and has some software issues. These issues will be exacerbated if you get frustrated or have a slow connection. If something "breaks" or locks up, just refresh the page and re-do that step. It may take your team a couple weeks to get use to using the new system. Once they've gotten the hang of it, I'm sure they'll love the amount of time they save. I'd recommend taking your time with the set-up. Though there aren't a lot of steps to get everything squared away, you can break the process into small chunks to make sure you're managing your time. To just hook-up all the social accounts, it may only take an hour or so. But, if you want to set-up all the extra tools (such as user accounts, listening feeds, posting groups, schedules, etc.) it'll take longer. I think it took around a day to set-up completely, but your mileage my vary.
Read full review
MavSocial
No answers on this topic
Alternatives Considered
eClincher, Inc.
There are loads of social scheduling tools out there. I was using Buffer but then found it was limited in terms of listening and reporting so I started to look at a more professional software. I tried Hootsuite but hated the interface, way too busy with the primary focus being on feeds rather than scheduling. Sprout Social I found clunky and hard to use. eClincher was recommended to me by a friend. I think the interface (desktop and mobile) is easy to use but what sets it apart is its support - the live chat is brilliant.
Read full review
MavSocial
I went with Mavsocial due to cost and the ability to scale the tool.
Read full review
Return on Investment
eClincher, Inc.
  • Makes it much easier to manage our social publishing
  • Makes it much easier to manage our social engagement
  • Makes it much easier to manage our social reporting
Read full review
MavSocial
  • When I was first starting my business MavSocial allowed me to get started with very little monthly investment.
  • The reporting features which I love can be buggy and cause problems when trying to pull reports same day.
Read full review
ScreenShots

eClincher Screenshots

Screenshot of eClincher Publishing/Draft workspaceScreenshot of eClincher Inbox/Assignment/Tags workspaceScreenshot of eClincher Analytics workspaceScreenshot of eClincher Reporting workspaceScreenshot of eClincher Content Curation workspace

MavSocial Screenshots

Screenshot of DashboardScreenshot of Visual Content LibraryScreenshot of Access over 70m stock images from world class stock libraries such as Getty Images and BigstockScreenshot of RSS ManagerScreenshot of Individual image view with TAGSScreenshot of Content Calendar