Ecomail vs. Aurea Campaign Manager

If you are looking for a really simple to use and at the same time highly effective email marketing platform with email automation capabilities this is a really well-rounded choice if combined with other solutions. Pricing is really reasonable too.

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I feel that this is a very good email marking system. You really can accomplish any task needed for your email marketing needs. I think that if a few key features were added, it would really take Lyris HQ over the top. We are very happy with this product and we tell our clients about it when they ask us.

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• Email marketing
• Email marketing automation
• Implementation & user interface

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• I like the file import process - quick and efficient.
• List segmentation is thorough.
• Campaign monitoring is easily accessible and accurate.

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• Customer tracking
• Banners & popups
• Data analytics

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• PHP API
• Segmentation
• Creating messages via API calls

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Lyris HQ is a simple tool, but it is highly effective and , for smaller organizations, it can save a lot of time and money.

I was able to learn to use it within days. I am also able to teach my clients to use the platform really quickly.

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Super easy to use.

No issue.

Running larger segments can take some time.

I found one really good tech support guru and stuck with him forever.

Implementation was one of the most painful parts for us as we had to find and create our own library to interface with Lyris's SOAP API interface which still to this day is one of the top libraries used in its language.

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SALESmanago overpromises and underdelivers. Bloomreach is a great platform, but not suitable for smaller clients because of the pricing. Ecomail delivers everything that they promise you and they do it really well. In the field of marketing automation or email platforms, it is widespread that the solutions promise way too much and are not able to deliver (reliability, ease of use, functionality etc.)

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They are much better

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• Great price compared to other solutions
• Easy to learn to use
• It works as described

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• More defined lists for third party blasts, which turns into more leads for the clients. Which is more money in our pocket.
• Some segmentation pulls do take a long time, thus leading to multiple requests and a time suck for myself.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info