Entendo vs. ThoughtSpot

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Entendo
Score 0.0 out of 10
Mid-Size Companies (51-1,000 employees)
Entendo is a conversational business intelligence platform that turns plain-language questions into charts and numbers — without SQL, BI specialists, or weeks of setup. Built for Brazilian mid-market companies (50–300 employees), Entendo connects directly with XSLX/CSV to PostgreSQL, MySQL , SQL Server and Oracle databases — typically behind ERPs such as Totvs Protheus, SAP Business One, Bling, or Omie — and lets any decision-maker ask a question in natural language and get an answer in…
$29
per month per organization
ThoughtSpot
Score 8.5 out of 10
N/A
ThoughtSpot is an Agentic Analytics Platform for enterprises where users ask data questions using natural language and get answers with AI. Code-first for data teams and code-free for business users, ThoughtSpot can handle large, complex cloud data at scale.
$1,500
per year (5 users)
Pricing
EntendoThoughtSpot
Editions & Modules
Free
$0
one-time fee Up to 5 users 30 free queries CSV / Excel upload Agents: Chart, Table Exports (CSV, PDF, PNG)
Starter
$29
per month Up to 15 users 80 queries / month SQL, Postgres, Sheets connection Basic Analytics Agent Dashboard Sharing
Pro
$69
per month Up to 40 users 200 queries / month Prediction Agent (Forecast) Full Analytics Agent Prompt audit logs
Business
$149
per month Up to 100 users 500 queries / month Execution priority Embedded Analytics Optional contract
Enterprise
tbd
per month Custom Full control: your cloud, your rules, your data. Unlimited users SSO / SAML Custom SLA BYOK (bring your own AI key)
Thoughtspot Analytics - Pro
$50
per month (billed annually) per user (25-1000 users)
Thoughtspot Analytics - Enterprise
Custom
Offerings
Pricing Offerings
EntendoThoughtSpot
Free Trial
NoYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsEntendo is priced per workspace, not per seat. A 40-person data team on the Pro plan pays the equivalent of ~$1.75 per user per month. Query quotas refer to natural-language questions asked to the AI agents. Traditional dashboard views, chart interactions, drill-downs, cross-filters, report sharing, and data exports (CSV, PDF, PNG) are unlimited on all plans, including Free. Plan capabilities scale as follows: - Free (R$0 / ~$0): 5 users, 30 queries/month. CSV and Excel file upload only. Includes Chart Agent and Table Agent. Exports in CSV, PDF, PNG. - Starter (R$149 / ~$29): 15 users, 80 queries/month. Adds database connectors (PostgreSQL, MySQL, SQL Server, Oracle, Google Sheets). Adds Basic Analytics Agent. Adds Dashboard Sharing. - Pro (R$349 / ~$69, most popular): 40 users, 200 queries/month. Adds Prediction Agent (time-series forecasting with ARIMA and Holt-Winters). Upgrades to Full Analytics Agent. Adds prompt audit logs for governance and compliance. - Business (R$749 / ~$149): 100 users, 500 queries/month. Adds query execution priority, Embedded Analytics (iframe/embed in third-party applications), and optional annual contract terms. - Enterprise (custom): Unlimited users, custom query quotas, on-premise or hybrid deployment, BYOK (Bring Your Own Key) for LLM providers including OpenAI, Anthropic, and Google Gemini, SSO, audit trails, LGPD compliance, and SLA. Note on currency: Entendo is a Brazilian product and billing is currently available in Brazilian Reais (BRL) only. USD prices shown in this listing are approximate conversions at R$5.00 per USD and are provided for reference. Actual billed amounts are R$149 (Starter), R$349 (Pro), and R$749 (Business) per month.
More Pricing Information
Community Pulse
EntendoThoughtSpot
Features
EntendoThoughtSpot
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Entendo
-
Ratings
ThoughtSpot
7.3
89 Ratings
11% below category average
Pixel Perfect reports00 Ratings6.021 Ratings
Customizable dashboards00 Ratings8.289 Ratings
Report Formatting Templates00 Ratings7.725 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Entendo
-
Ratings
ThoughtSpot
7.5
91 Ratings
7% below category average
Drill-down analysis00 Ratings8.590 Ratings
Formatting capabilities00 Ratings7.290 Ratings
Integration with R or other statistical packages00 Ratings5.849 Ratings
Report sharing and collaboration00 Ratings8.788 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Entendo
-
Ratings
ThoughtSpot
8.3
84 Ratings
1% above category average
Publish to Web00 Ratings8.255 Ratings
Publish to PDF00 Ratings8.678 Ratings
Report Versioning00 Ratings7.918 Ratings
Report Delivery Scheduling00 Ratings8.464 Ratings
Delivery to Remote Servers00 Ratings8.135 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Entendo
-
Ratings
ThoughtSpot
7.4
86 Ratings
8% below category average
Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings7.585 Ratings
Location Analytics / Geographic Visualization00 Ratings7.479 Ratings
Predictive Analytics00 Ratings7.665 Ratings
Pattern Recognition and Data Mining00 Ratings7.013 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Entendo
-
Ratings
ThoughtSpot
8.1
86 Ratings
5% below category average
Multi-User Support (named login)00 Ratings8.382 Ratings
Role-Based Security Model00 Ratings8.074 Ratings
Multiple Access Permission Levels (Create, Read, Delete)00 Ratings7.878 Ratings
Report-Level Access Control00 Ratings7.916 Ratings
Single Sign-On (SSO)00 Ratings8.672 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Entendo
-
Ratings
ThoughtSpot
7.4
53 Ratings
5% below category average
Responsive Design for Web Access00 Ratings7.151 Ratings
Mobile Application00 Ratings7.034 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings6.946 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Entendo
-
Ratings
ThoughtSpot
7.2
51 Ratings
7% below category average
REST API00 Ratings7.042 Ratings
Javascript API00 Ratings6.635 Ratings
iFrames00 Ratings8.134 Ratings
Java API00 Ratings7.013 Ratings
Themeable User Interface (UI)00 Ratings7.335 Ratings
Customizable Platform (Open Source)00 Ratings7.115 Ratings
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EntendoThoughtSpot
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User Ratings
EntendoThoughtSpot
Likelihood to Recommend
-
(0 ratings)
8.5
(91 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(6 ratings)
Usability
-
(0 ratings)
8.3
(85 ratings)
Availability
-
(0 ratings)
9.0
(3 ratings)
Performance
-
(0 ratings)
8.0
(3 ratings)
Support Rating
-
(0 ratings)
8.0
(4 ratings)
In-Person Training
-
(0 ratings)
5.0
(1 ratings)
Online Training
-
(0 ratings)
4.0
(1 ratings)
Implementation Rating
-
(0 ratings)
7.0
(2 ratings)
Configurability
-
(0 ratings)
8.0
(1 ratings)
Ease of integration
-
(0 ratings)
9.0
(1 ratings)
Product Scalability
-
(0 ratings)
8.0
(3 ratings)
Vendor post-sale
-
(0 ratings)
8.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
EntendoThoughtSpot
Likelihood to Recommend
Sozo Data Ltda
No answers on this topic
ThoughtSpot
It is well suited when the same data is consumed by many different people with different analytics and visualization requirements because, if you have the data available in ThoughtSpot, every user can prepare different views. Also, it is a good reporting tool, you can get rid of slides if you have a good dashboard prepared, gaining flexibility and agility.
Read full review
Pros
Sozo Data Ltda
No answers on this topic
ThoughtSpot
  • Beautiful visualizations. The visuals are distinct, clean, and easy to discern from one another.
  • Intelligent querying functionality. When looking to manipulate the data, the search function makes it easy to manipulate the features in the data, along with aggregating them in the way you'd like.
  • Embedding! It has been a smooth process thus far for our product & technical teams to work with ThoughtSpot and bring it into our product.
Read full review
Cons
Sozo Data Ltda
No answers on this topic
ThoughtSpot
  • It would be great if ThoughtSpot can add the feature to filter by clicking on visualizations. i.e if I click on a particular data point in the chart if the full dashboard can filter just for that particular data point.
  • Color coding the heatmap with different colors like green to orange to red.
Read full review
Likelihood to Renew
Sozo Data Ltda
No answers on this topic
ThoughtSpot
I give it just waiting because passport is brilliant and it has helped our organisation In advancing to the next stage in the age of AI. It has allowed or non-tech people to better service and clients in a cost-effective way. George port has allowed us to create new products for us and for our clients increasing our revenue streams and reducing clients churn
Read full review
Usability
Sozo Data Ltda
No answers on this topic
ThoughtSpot
The rating is because of the ease of use of the interface as it has a no code interface that makes it easy to setup data pipelines without extensive programming. Cloud native integration: It integrates seamlessly with cloud based data warehouses. Automated data loading, Scalability, Cost Effective, Transformations, Data Governance and security.
Read full review
Reliability and Availability
Sozo Data Ltda
No answers on this topic
ThoughtSpot
it's available unless there is a server or system update etc. sometimes the timing of this is bad (for example during a month end close)
Read full review
Performance
Sozo Data Ltda
No answers on this topic
ThoughtSpot
It does what it is supposed to. Would be nice to have a bit more insights
Read full review
Support Rating
Sozo Data Ltda
No answers on this topic
ThoughtSpot
I give it this meeting because the team is not only help able to help us in the current solutions but also amazing and taking feedback and feeding it back to their development team which includes more products and features into ThoughtSpot
Read full review
In-Person Training
Sozo Data Ltda
No answers on this topic
ThoughtSpot
inhouse in-person training. Took a bit to long to get the basics.
Read full review
Online Training
Sozo Data Ltda
No answers on this topic
ThoughtSpot
poor instructions
Read full review
Implementation Rating
Sozo Data Ltda
No answers on this topic
ThoughtSpot
Understand use case and model and design accordingly
Read full review
Alternatives Considered
Sozo Data Ltda
No answers on this topic
ThoughtSpot
We also explored Tableau Ask Data. Tableau is our standard for BI in our organization. We want to use the smallest amount of tools in our company to have the best adaption. ThoughSpot will fill a few gaps that we have with our current set up and will also enhance out offering for our employees in the transition of being more data driven within in near future
Read full review
Scalability
Sozo Data Ltda
No answers on this topic
ThoughtSpot
Because it is very reliable, inside the situation, we need strong internet connection to access a lot of data but easily never had any downtime except during the upgrades
Read full review
Return on Investment
Sozo Data Ltda
No answers on this topic
ThoughtSpot
  • Time to market ROI is massive vs hiring the full-time dedicated team to build and maintain a frontend multi-tenant SaaS data viz product.
  • It will be interesting to see over time how the advanced features play out in terms of usability and end value, such as Natural Search, which we are very excited about, and the machine learning tools.
Read full review
ScreenShots

Entendo Screenshots

Screenshot of Entendo's landing page, which introduces the product's core promise: Ask. We  understand. Users type any business question in plain language and get the answer instantly — with charts, context, and reasoning — no SQL, no IT tickets, no waiting for the BI team.Screenshot of where users can upload a spreadsheet or CSV, connect their own SQL database (PostgreSQL, MySQL, SQL Server, Oracle), or sync tables from a cloud service like Google Sheets. File  upload is the recommended path for first-time users who want to evaluate the product on their own data before connecting production systems.Screenshot of where Entendo connects directly to existing production databases —   PostgreSQL, MySQL, SQL Server, and Oracle — using read-only credentials you control. The architecture is read-only by design with  four layers of SQL sanitization, so the AI agents can never write, update, or delete data.Screenshot of the conversational interface, which delivers analysis as a complete answer. In this view, the AI is responding about a pessimistic scenario: a revenue line chart on top, headline KPIs in the middle (current revenue, scenario impact, variation percentage), and a comparative bar chart at the bottom. Everything is generated live from the connected database.Screenshot of the Business Analytics Agent responding to a real question:   "show me an analysis of the actions being continuously taken to grow revenue by 30%." Instead of dumping a chart, the agent delivers a   structured diagnosis — overall picture, central problem, root-cause hypothesis, and concrete actions — grounded in the user's own data.Screenshot of an AI generated chart that can be pinned to a dashboard with a click. This example shows a wholesale operations dashboard with four views: weekly sales by day, top products by unit, critical stock   products, and inventory turnover ratio. Dashboards are shareable across the workspace, so the whole team sees the same numbers.

ThoughtSpot Screenshots

Screenshot of the ThoughtSpot home screenScreenshot of SpotIQ, which offers AI-driven insightsScreenshot of the Spotter AI agent that surfaces insights through natural language queriesScreenshot of AI Assist producing SQL in real timeScreenshot of SpotIQ, which offers AI-driven insightsScreenshot of the integration with dbt models and metrics