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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    FIMS

    Score8 out of 10
    N/AFormerly from Blackbaud and based on the former MicroEdge FIMS product, FIMS is a software solution used to manage requests, approvals, and declinations for grantmaking and scholarships.N/A

    Unbounce

    Score8.3 out of 10
    Mid-Size Companies (51-1,000 employees)
    Unbounce is a landing page builder for marketers. Marketers can use the drag and drop platform to create customized, responsive landing pages for their marketing campaigns.

    $99

    per month

    Pricing
    FIMSUnbounce
    Editions & Modules
    No answers on this topic
    Build
    $99
    per month
    Experiment
    $149
    per month
    Optimize
    $249
    per month
    Agency
    Contact Sales
    Offerings
    Pricing Offerings
    FIMSUnbounce
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—All plans include: Unlimited conversions, Unlimited subdomains, 1000+ integrations, Built-in AI copywriting, and Customer support. Discount available for annual pricing.
    More Pricing Information
    Community Pulse
    FIMSUnbounce
    Considered Both Products
    NPact
    No answer on this topic
    Unbounce
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    71%
    Would buy again
    15 Answers
    Delivers good value for the price
    No answers on this topic
    83%
    Delivers good value for the price
    15 Answers
    Happy with the feature set
    No answers on this topic
    86%
    Happy with the feature set
    18 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    74%
    Lived up to sales and marketing promises
    14 Answers
    Implementation went as expected
    No answers on this topic
    90%
    Implementation went as expected
    18 Answers
    Features
    FIMSUnbounce
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of FIMS and Unbounce
    Feature
    FIMS
    -
    Ratings
    Unbounce
    7.7
    18 Ratings
    25% above category average
    Landing page A/B testing:00 Ratings9.117 Ratings
    Dynamic page text replacement00 Ratings8.612 Ratings
    Real-time analytics dashboard00 Ratings5.817 Ratings
    SEO tools00 Ratings6.915 Ratings
    Optimization recommendations00 Ratings7.915 Ratings
    Best Alternatives
    FIMSUnbounce
    Small Businesses
    Blackbaud Grantmaking
    Score9 out of 10
    Instapage
    Score9.8 out of 10
    Medium-sized Companies
    Submittable
    Score8.9 out of 10
    Instapage
    Score9.8 out of 10
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FIMSUnbounce
    Likelihood to Recommend
    6.0
    (4 ratings)
    7.9
    (55 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.0
    (10 ratings)
    Usability
    -
    (0 ratings)
    8.5
    (7 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Support Rating
    8.0
    (1 ratings)
    1.0
    (5 ratings)
    Implementation Rating
    -
    (0 ratings)
    6.0
    (1 ratings)
    User Testimonials
    FIMSUnbounce
    Likelihood to Recommend
    NPact
    It is a very robust system and with the various modules you can accomplish much of what is needed for traditional transaction US-based grantmaking. If you have more complicated grantmaking, deal with foreign currencies or want to have tighter alignment of finance and budget numbers, GIFTS may not meet your needs. Additionally, some of their core projects have limited accessibility in terms of various mobile devices or access from outside the organization's network.
    Incentivized
    Read full review
    Unbounce
    As I am using this platform for a long time, I believe I am happy with the services I am getting from this outstanding software. It has made my landing page experience better than ever without any coding knowledge to apply. It has upgraded my business in a positive direction and I believe I am using this software for many years to come.
    Incentivized
    Read full review
    Pros
    NPact
    • Simple layout
    • Duplication reports
    • Lots of fields for organization-specific information
    Incentivized
    Read full review
    Unbounce
    • AB testing is simple to set up. Clone a page make your changes and pit one or more against each other. Set the number of views and you're told the winner once the test is done. Simple
    • Tracking code is easy to add. Follow the straightforward instructions in the back end
    • Easy to add multiple domains to your account. So you can use the landing pages you build on numerous sites if you so desire
    Incentivized
    Read full review
    Cons
    NPact
    • While GIFTS Classic is the most barren interfaces of all MicroEdge products, there are some simple capabilities I wish GIFTS could still perform such as better email integration from outlook to a GIFTS request, more efficient requirement reminders, and a wider use of Microsoft Office and other external product integration (GuideStar).
    • It's disappointing that you have to purchase an additional "Customizer Module" or "Budget Module" in order to access basic functions of a GMS. This seems like a basic system function that MicroEdge takes advantage of, unfortunately.
    • The online application module (IGAM) is still quite antiquated and you have to be knowledgeable of basic HTML in order to really customize your organization's online application. More flexibility and design functions would be greatly appreciated with the online application function, especially since this is a public document and represents your organization.
    Incentivized
    Read full review
    Unbounce
    • One of the cons of Unbouncewas the learning curve. We are very familiar now with the ends and outs but in the beginning, it would have been super helpful to have some sore of learning up front.
    • The pricing structure is not great for our particular organization. We will never need unlimited page views but we do often need more landing pages we make it work but the pricing model could be improved.
    • The reporting could be a little better. We supplement with some of our own trackings but for the most part, the reporting from Unbounce is a basic level understanding of how the page is performing.
    Incentivized
    Read full review
    Likelihood to Renew
    NPact
    No answers on this topic
    Unbounce
    The nonprofit discount makes it so affordable that my client was happy to continue their subscription all year round. They have used it to build landing pages to capture expressions of interest for their next recruitment window. It hasn't quite produced the sort of results we were hoping for, but I'm not sure that's Unbounce's fault.
    Incentivized
    Read full review
    Usability
    NPact
    No answers on this topic
    Unbounce
    Unbounce made it easy for my team to build landing pages for website and email. We gained valuable A/B testing insights and gathered information from visitors effectively converting them to leads. The Editor is straight forward and I was able to learn to use it on my own without instruction. CRM integration was easy and consistently worked.
    Read full review
    Support Rating
    NPact
    I typically receive a response to an inquiry within an hour or two, if not sooner. Most tech support people are knowledgeable about our problems, and if not, they will escalate to the proper person.
    Incentivized
    Read full review
    Unbounce
    Unbounce customer support is very strong. We have been able to connect with them via email and telephone mediums. They are very knowledgeable and can effectively help resolve difficult problems that are slowing us down. Overall Unbounce customer support is very professional. Our wait times have always been small or at least reasonable.
    Incentivized
    Read full review
    Implementation Rating
    NPact
    No answers on this topic
    Unbounce
    Choose a subdomain that is appropriate for multiple types of pages. You don't want to have to keep changing it. Think about using Google Tag Manager to manage your Google Analytics code and event tracking. Build one landing page to completion. Then make a copy of it if you need to create variant pages.
    Incentivized
    Read full review
    Alternatives Considered
    NPact
    It is really a matter of priority. I can see situations where GIFTS Classic is a very strong option! Once an organization determines its priorities then it should definitely consider GIFTS to see how well it compares with mission critical functionality.
    Incentivized
    Read full review
    Unbounce
    Despite my review for unbounce being not the greatest review or score in the world, when stacked up against its two biggest competitors, I'd prefer Unbounce over Leadpages and Instapage. Leadpages drag and drop editor, integrations, and overall UI/UX is 10x worse than unbounce and unbounce really leads in the category of nice templates and quickness to a production landing page with much better options and integrations.
    Incentivized
    Read full review
    Return on Investment
    NPact
    • Reporting was difficult on GIFTS - often we had to place data into Excel by hand since we could not create simple customized reports. This increased time spent on tasks GIFTS was supposed to streamline.
    • GIFTS did not alert us to duplicated organization records, so often it was difficult to reflect an organization's full grant history to our Board of Directors, leading to employees spending time searching through paper records to make sure all information was properly reported.
    • GIFTS created duplicate contact records, meaning it was difficult to find out which contact was related to which organization and cluttered our data. This caused decreased processing and response time to "new" contacts who turned out to be previous contacts or contacts whose information was tied to previous organizations. Even when contact information was updated for a new organization, sometimes the program would revert to the first organization contact information, several times leading to checks cashed to incorrect organizations---the very worst consequence of using GIFTS to our organization. Thankfully, the money was recovered upon the few times that error occurred, but it led to me and other employees reading through out 800+ checks before issue to make sure the correct organization was in fact being rewarded.
    Incentivized
    Read full review
    Unbounce
    • Unbounce has positively impacted PPC Director's ability to provide clientele with the service of building informative, relevant, and high-converting landing pages. For instance, the traceable effectiveness of landing pages built by PPC Director in Unbounce remains directly correlated to long-term client retention.
    Incentivized
    Read full review
    ScreenShots

    Unbounce Screenshots

    Product screenshotProduct screenshotScreenshot of 100+ Landing Page TemplateScreenshot of Responsive Drag-and-Drop Landing Page BuilderScreenshot of Account Overview and Testing Features (Smart Traffic and A/B Testing)Screenshot of AMP Landing Page Templates