What users are saying about
4 Ratings
132 Ratings
4 Ratings
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Score 9 out of 100
132 Ratings
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Score 7.9 out of 100

Likelihood to Recommend

FloristWare

FloristWare is well suited for every aspect of the florist business and is adaptable to any size florist company.
Joan Coleman | TrustRadius Reviewer

Twilio SendGrid

Twilio SendGrid Email Marketing is perfect for organizations both big and small that may be on a lower budget. It is a very affordable solution for users with a large number of email addresses. While other providers may offer "free" storage for email contacts... the cost to send campaigns to those contacts can be very costly. While they do not offer widgets or other integrations for websites/social media... it is very easy to import and manage contacts. Additionally, they offer a comprehensive self-help support section online, but it's also easy to hop on the phone or on chat with a rep if you ever need technical support or assistance. Twilio SendGrid Email Marketing may not be the most affordable solution for users who are not currently sending email campaigns to their users, but are simply storing email contacts
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

FloristWare
Twilio SendGrid
5.8
WYSIWYG email editor
FloristWare
Twilio SendGrid
5.8
Dynamic content
FloristWare
Twilio SendGrid
6.0
Ability to test dynamic content
FloristWare
Twilio SendGrid
6.5
Landing pages
FloristWare
Twilio SendGrid
2.6
A/B testing
FloristWare
Twilio SendGrid
5.5
Mobile optimization
FloristWare
Twilio SendGrid
6.1
Email deliverability reporting
FloristWare
Twilio SendGrid
8.1
List management
FloristWare
Twilio SendGrid
6.3
Triggered drip sequences
FloristWare
Twilio SendGrid
5.4

Reporting & Analytics

FloristWare
Twilio SendGrid
6.3
Dashboards
FloristWare
Twilio SendGrid
6.6
Standard reports
FloristWare
Twilio SendGrid
7.3
Custom reports
FloristWare
Twilio SendGrid
4.9

Pre-Send Testing

FloristWare
Twilio SendGrid
4.4
URL Validation
FloristWare
Twilio SendGrid
5.2
Link Tracking
FloristWare
Twilio SendGrid
6.5
Image Validation
FloristWare
Twilio SendGrid
4.3
Inbox Display
FloristWare
Twilio SendGrid
4.0
Email Accessibility Tools
FloristWare
Twilio SendGrid
5.0
Spelling and Grammar Check
FloristWare
Twilio SendGrid
1.0
Spam Testing
FloristWare
Twilio SendGrid
4.3
Email Previews
FloristWare
Twilio SendGrid
5.2

Pros

FloristWare

  • The reporting tool is powerful - provided the product categories and sales accounts have been well thought through. The fixed reports have been intuitively created; but the export feature makes them even more powerful, so as to be tailor made for the individual business.
  • The marketing tools campaign builders, fundraisers, advertising analyzers, etc. are effective and have brought us business we would otherwise not have seen, and saved us money we would otherwise have thrown at the wrong advertisers. Customer data can be pulled and sorted in a multitude of ways, depending on the purpose. We use the marketing tools routinely.
  • The financial tools make my life easier. Need to file and pay sales tax? A Sales Report Summary for any date range instantly gives gross sales, taxable sales, sales tax due. Need a current inventory report? A push-button report is generated, by product category. Need to know how this month's sales compare to the same month last year? Not a problem.
Annette Hentz | TrustRadius Reviewer

Twilio SendGrid

  • Drag and drop email designer for transactional emails - super nice even though I do code, it's much quicker and easier to implement without code.
  • Very simple implementation. Only a few lines of code need to be added in our backend and boom we were up and running in less than a day.
  • Listening to customer feedback. They regularly send emails about new features and ask for feedback to improve their software.
  • Some of the cheapest and best dedicated IPs.
  • Easy integration and setup between marketing and transactional emails. Super helpful to have everything in one place.
Evan Laird | TrustRadius Reviewer

Cons

FloristWare

  • I would like to see the ability to save work and continue later (as in pause order entering).
  • I would like to see in the future a more advanced routing module.
Amra Kolasinac | TrustRadius Reviewer

Twilio SendGrid

  • Actually viewing previous emails dispatched. SendGrid does not have this feature - although it provides numbers on emails dispatched within 3 days for the cheapest plan.
  • The service asks you to pay more (although a minimal amount) to have visibility on email activity upto 30 days in the past.
  • The API doesn't allow an export of a report of email activity over a period of time. It can be quite frustrating at times to be limited in this way.
  • Their customer support isn't the best. Certainly some room for improvement there.
Anonymous | TrustRadius Reviewer

Usability

FloristWare

FloristWare 9.1
Based on 1 answer
I give FloristWare a rating of 10 for usability because I have never had an ounce if difficulty with any of its functions or features.
Joan Coleman | TrustRadius Reviewer

Twilio SendGrid

Twilio SendGrid 1.0
Based on 4 answers
It has the potential to be really cool. However, it feels as if it was created by developers for developers (and I work with developers, yet even for me the instrument was somewhat not easy to use - just read SendGrid's help manuals...) However, if you are into data and your way of thinking is more mathematical rather than lyrical, you'll enjoy this instrument
Zee Gimon | TrustRadius Reviewer

Support Rating

FloristWare

FloristWare 9.1
Based on 1 answer
Support is outstanding, Mark wouldn't allow anything less!
Joan Coleman | TrustRadius Reviewer

Twilio SendGrid

Twilio SendGrid 4.2
Based on 13 answers
Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
Bryan McAnulty | TrustRadius Reviewer

Alternatives Considered

FloristWare

I have never felt the need to seek out an alternative to Floristware.
Annette Hentz | TrustRadius Reviewer

Twilio SendGrid

With ExpressPigeon, SendGrid stacks up very well and actually provides just as much functionality for us as ExpressPigeon, but costs surrounding that use was advantageous with ExpressPigeon. SendGrid has recently added functionality that brings it closer to Act-On, specifically on the marketing automation end. This really allows users to create long-term campaigns.
Anonymous | TrustRadius Reviewer

Return on Investment

FloristWare

  • Has kept us on top of account billing, so positive
Wendy Heier Heier Designs Florist | TrustRadius Reviewer

Twilio SendGrid

  • Our clients experience significant ROI from their web forms - without receipt of forms, many of them would not still be in business.
  • As a solution for clients' sites, we find SendGrid is a fast installation and a 1 stop problem solver, saving us man-hours.
Darcy Knapp, MBA | TrustRadius Reviewer

Pricing Details

FloristWare

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

FloristWare Editions & Modules

Additional Pricing Details

Twilio SendGrid

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Twilio SendGrid Editions & Modules

Edition
FreeFree
Basic15.002
Advanced60.002
  1. none
  2. per month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

FloristWare
9.0
Twilio SendGrid
7.1

Usability

FloristWare
9.1
Twilio SendGrid
1.0

Support Rating

FloristWare
9.1
Twilio SendGrid
4.2

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