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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Frontify

    Score7 out of 10
    Mid-Size Companies (51-1,000 employees)
    Frontify aims to simplify brand management with a platform that connects everything (and everyone) important to the growth of a brand. Offering plans for all company sizes, the vendor states Frontify is used by 4,000 brands globally. Frontify features: Cloud-based brand guidelines to ensure consistency across every touchpoint Digital asset management for centralizing all brand assets and essentials Creative collaboration to accelerate project…N/A

    SmartDraw

    Score8.4 out of 10
    N/ASmartDraw is a diagramming and flow chart building tool from SmartDraw Software in San Diego, California.

    $131.40

    per year (for a single user on an individual plan)

    Pricing
    FrontifySmartDraw
    Editions & Modules
    No answers on this topic
    Team
    $119.40
    per year per user (3 minimum)
    Individual
    $131.40
    per year single user
    Enterprise
    Contact Sales
    Offerings
    Pricing Offerings
    FrontifySmartDraw
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    FrontifySmartDraw
    Considered Both Products
    Frontify AG
    No answer on this topic
    SmartDraw Software
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    7 Answers
    Delivers good value for the price
    No answers on this topic
    86%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    No answers on this topic
    75%
    Happy with the feature set
    6 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    83%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    No answers on this topic
    86%
    Implementation went as expected
    6 Answers
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    FrontifySmartDraw
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    All AlternativesView all alternativesView all alternatives
    User Ratings
    FrontifySmartDraw
    Likelihood to Recommend
    7.5
    (6 ratings)
    2.8
    (14 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    8.4
    (2 ratings)
    User Testimonials
    FrontifySmartDraw
    Likelihood to Recommend
    Frontify AG
    Well suited to organization starting their journey of design system creation. It provides a ready to go foundation that requires minimum effort to set up and get going. It may be limited if scaling into thousands of design elements and multiple users - we have not tried at scale of more that 10's of users.
    Read full review
    SmartDraw Software
    I believe SmartDraw is a great tool for small- to mid-sized organizations for simplifying the production and management of org charts. We've also had the PMO experiment with the use of some of their flow charts as well. If an organization has an HCM with the capability of producing (good!) org charts, that is likely the best option... but many that I have used in my 30-year HR career don't. So there is definitely a need for SmartDraw in the market!
    Incentivized
    Read full review
    Pros
    Frontify AG
    • It manages the visual aspects of a brand very well.
    • It is easy to use and update.
    • It converts the colors from hex to rgb and cmyk seamlessly.
    • It has a nice user interface.
    Incentivized
    Read full review
    SmartDraw Software
    • Provides examples to work off of--these are helpful when you don't know exactly where to start.
    • Provides a number of stylistic options without making things too complex, so you can be creative without getting overwhelmed.
    • Provides a wide variety of templates, meets a wide variety of needs.
    Incentivized
    Read full review
    Cons
    Frontify AG
    • I believe having an agency option would be great so that one could manage and build multiple brands for multiple clients.
    • Having sections for voice and personality would be great.
    • The ability to export a brand document to a .PDF to share with partners.
    Incentivized
    Read full review
    SmartDraw Software
    • A month-to-month plan would be ideal for users that don't have a need to create many projects
    • The sidebar navigation can be a little confusing with all of the tools listed.
    • Offering customizable plans with only the feature you need would simplify navigation
    Incentivized
    Read full review
    Likelihood to Renew
    Frontify AG
    Frontify is very easy to use and makes updating information a breeze. Frontify acts a central location to house assets and information for easy sharing. You can plug and play information and even white label the guide if desired
    Incentivized
    Read full review
    SmartDraw Software
    No answers on this topic
    Usability
    Frontify AG
    No answers on this topic
    SmartDraw Software
    I rated 8 because its simple to use and easy to create network topologies quickly. I liked the drag and drop option which makes designing the network topology and flow chart easier. In general its does what it needs to.
    Incentivized
    Read full review
    Support Rating
    Frontify AG
    No answers on this topic
    SmartDraw Software
    They are always very helpful, we get computers every two years and I have to call them to move the license from one computer to another and they do it with a smile in their voice!
    Incentivized
    Read full review
    Alternatives Considered
    Frontify AG
    We've invested time building our own hosted interface, and recently begun exploring Figma for design system management too. The benefit of Frontify is it's easy public access. The downfall is integration with other systems required in the UX, Design, Product Management, and Development processes - something Figma supports well.
    Read full review
    SmartDraw Software
    We have used Corel Draw and Adobe Acrobat. Both of those tools were good when they came out but the abilities of SmartDraw far outweigh both those tools. Corel Draw was also more complex to operate and do tasks, as was Adobe Acrobat in which some basic tasks took additional steps to complete.
    Incentivized
    Read full review
    Return on Investment
    Frontify AG
    • Solid cost benefit - the cost is not prohibitive for the value it brings
    • Overall value depends on internal federation of usage
    Read full review
    SmartDraw Software
    • SmartDraw has provided good return for our internal purposes. Using it to understand an organization's structure and inner workings has been valuable. On the client side, creating steps and businesses processes has also been a big plus. It has helped decrease confusing reporting structures and has provided a detailed map for individuals to understand where they fit within their organization.
    • Unfortunately, SmartDraw has been somewhat inefficient with some of the more complex projects on our plate and has really deterred certain employees from even wanting to use it.
    Incentivized
    Read full review
    ScreenShots

    Frontify Screenshots

    Screenshot of Brand Portal: Simplifies brand management with a platform that connects everything (and everyone) important to brand growth.Screenshot of Digital Asset Management: A centralized system for every digital asset, where anyone can find exactly what they’re looking for.Screenshot of Brand Guidelines: Keeping everyone in the loop and on-brand while saving time with accessible, editable, and up-to-date digital guidelines.Screenshot of Creative Collaboration: Workflows and project overviews so everyone can stay involved and up to date.Screenshot of Print & Digital Templates: Design templates once, decide what can be edited, and allow anyone to customize on-brand visuals on their own. Creativity meets control.

    SmartDraw Screenshots

    Screenshot of where to create diagrams, including: flowcharts and swimlanes, organizational charts, mind maps, CAD drawings & floor plans, project charts, network diagrams, and wireframes & mockups.Screenshot of a workspace that combines brainstorming with technical diagrams. SmartDraw can be used to visualize processes, organizations, roadmaps, and even generate diagrams from data.Screenshot of SmartDraw's templates and tools used to make flowcharts, swimlanes, and process maps.Screenshot of the org chart tool, used to document organizational structure and work as a team to plan for growth or manage change. Data can be imported to generate a chart automatically.Screenshot of the CAD drawing and floor plan tools, used to design a home or optimize office space to improve traffic flow in a retail space.Screenshot of an example of the built-in templates for landscapes, gardens, backyards used to design outdoor spaces. Users can drag-and-drop flowers, shrubs, and other plants, or add sprinkler systems, lights, and walkways, and apply photo-realistic textures for a professional finish.