TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    FullContact

    Score8 out of 10
    N/AFullContact provides APIs to support individuals, businesses, and developers in managing and enhancing their contact and customer data. The APIs can be used to provide social profiles in an app, improve contacts in address books, enrich CRM information, or create highly personalized marketing campaigns.N/A

    Outbrain

    Score5 out of 10
    N/AOutbrain, headquartered in New York with offices globally, is an internationally known native advertising platform for curating and publishing content across a variety of channels and media spaces, containing editorial controls, analytics for judging impact, and related features.N/A
    Pricing
    FullContactOutbrain
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    FullContactOutbrain
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    FullContactOutbrain
    Considered Both Products
    Ziff Davis Inc
    No answer on this topic
    Outbrain
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    7 Answers
    Delivers good value for the price
    No answers on this topic
    86%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    No answers on this topic
    88%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    83%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    No answers on this topic
    86%
    Implementation went as expected
    6 Answers
    Best Alternatives
    FullContactOutbrain
    Small Businesses
    No answers on this topic
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    Medium-sized Companies
    No answers on this topic
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    Enterprises
    No answers on this topic
    AdSense
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FullContactOutbrain
    Likelihood to Recommend
    8.0
    (5 ratings)
    1.5
    (17 ratings)
    Likelihood to Renew
    9.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (1 ratings)
    7.8
    (5 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (2 ratings)
    7.5
    (6 ratings)
    In-Person Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    7.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    -
    (0 ratings)
    Configurability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    8.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    FullContactOutbrain
    Likelihood to Recommend
    Ziff Davis Inc
    This is a quick and easy way to upload information from business cards to your current contact database. It can be used by those who are organizing email marketing campaigns. It is also good for personal use -- since it organizes all available information about any given contact it is a great resource for looking up people before meetings and doing other types of background research
    Incentivized
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    Outbrain
    If your client or organization is running a high volume awareness campaign, Outbrain would be a platform to diversify your mix with. Pretty low maintenance and easy to set up, you can get ads running in a few minutes. If your primary goal is conversions, there are probably better channels you can use where the targeting is a little more transparent and would likely see a higher avg conversion rate.
    Incentivized
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    Pros
    Ziff Davis Inc
    • Sharing contacts.
    • Easy to edit.
    • Nice interface.
    Incentivized
    Read full review
    Outbrain
    • Website network: Outbrain provides high-quality websites in its network so that you can get a quality audience.
    • Affordable pricing: The CPC offered by Outbrain is relatively cheaper than other alternatives.
    • Content dashboard: The dashboard allows you to edit the content before publishing it on Outbrain's platform.
    Incentivized
    Read full review
    Cons
    Ziff Davis Inc
    • Needs to allow for more than 50 business card transcriptions per month
    • Sometimes tries to merge contacts that are not the same person
    • Does not sync individual account with business account
    Incentivized
    Read full review
    Outbrain
    • Customer Service - Speaking to a human is nearly impossible, there is no "chat" function, and no phone number immediately available. Ultimately, I've had to email a generic CS contact and wait several days before heading back.
    • High Number of Guidelines - The number of guidelines one must meet before using Outbrain is much higher than any other ad platform I've used. Most of them are highly specific and not necessarily items that a website would have out-of-the-box.
    Incentivized
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    Likelihood to Renew
    Ziff Davis Inc
    This is my new favorite app for organizing contacts and segmenting email lists. It is also the only app I have used that will transcribe business cards with 100% accuracy (they use humans to enter info from pictures of cards rather than software, like most other apps). The "merge contact" feature is great and allows you to review the contacts being merged before doing so automatically. It also integrates with Google accounts, LinkedIn, Twitter, and Yahoo. Another great feature is the ability to export data in a file, which you can then upload to your regular CRM software or to Constant Contact. I wish it would allow for more business card uploads per month. Even the paid subscription has a limit of 50 cards per month. I contacted customer support to inquire about increasing this limit and was told that I would need to upgrade to a yearly contract in order to do so. If FullContact continues to be useful, I will likely upgrade. However, given that the business card contacts is one of this software's best features, I was disappointed that this allowance could not be increased. Overall, however, I would highly recommend FullContact
    Incentivized
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    Outbrain
    No answers on this topic
    Usability
    Ziff Davis Inc
    Very easy to use online and great mobile app as well
    Incentivized
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    Outbrain
    The use case is very obvious, brand awareness and low cost conversions because of its reach in billions. The platform is easy to use, well sorted and defined with good click optimized algorithms and brands can use it without hesitation. If monitored well and optimized accordingly, this can prove to be one of the best advertising channels.
    Incentivized
    Read full review
    Reliability and Availability
    Ziff Davis Inc
    Automatically updates contacts daily
    Incentivized
    Read full review
    Outbrain
    No answers on this topic
    Performance
    Ziff Davis Inc
    Just make sure the app is not syncing on multiple devices at once -- this will cause a delay
    Incentivized
    Read full review
    Outbrain
    No answers on this topic
    Support Rating
    Ziff Davis Inc
    Their support is very responsive and friendly.
    Incentivized
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    Outbrain
    We had an account manager assigned to us, but they really didn't offer too much help outside of the financial side of things. We used the self-serve platform with mild suggestions every few weeks from our reps amounting to "spend a bit more here."
    Incentivized
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    In-Person Training
    Ziff Davis Inc
    Very user-friendly, especially since it aggregates information from Google every day to update contacts.
    Incentivized
    Read full review
    Outbrain
    No answers on this topic
    Online Training
    Ziff Davis Inc
    Basic materials explaining account setup and how to manage your list. It doesn't take much training to become proficient
    Incentivized
    Read full review
    Outbrain
    No answers on this topic
    Implementation Rating
    Ziff Davis Inc
    Downloading the contacts to use in email marketing campaigns is the most difficult part of implementation.
    Incentivized
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    Outbrain
    No answers on this topic
    Alternatives Considered
    Ziff Davis Inc
    FullContact has pretty much the best bang for your buck as far as the different features offered. You can do a lot of different things with it and it's all online or in an app on your phones. Easy access to the most accurate information available at your fingertips is pretty awesome
    Read full review
    Outbrain
    Here at AdRizer my personal ad sources primarily revolve around Google Ads & Outbrain. Taboola is extremely similar to Outbrain minus the fact that strategies are dictated on the account level unlike by campaign with Outbrain
    Incentivized
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    Scalability
    Ziff Davis Inc
    Easily updates contact information
    Incentivized
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    Outbrain
    No answers on this topic
    Return on Investment
    Ziff Davis Inc
    • Positive that the time is not spent updating individual phones.
    • Negative in that if someone alters a contact, it will need fixed.
    • Positive that users don't waste time calling wrong numbers.
    Incentivized
    Read full review
    Outbrain
    • None. My perspective is that further testing is needed as well as additional tracking capabilities applied to be able to assess value. However, it's a CPC model and relatively inexpensive in regards to additional reach, especially if it's packaged in with an Earned media push into the marketplace.
    Incentivized
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