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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Fullstory

    Score8.9 out of 10
    N/AFullstory’s behavioral data platform helps technology leaders make better, more informed decisions by injecting digital behavioral data into their analytics stack. The technology's behavioral data transforms digital visit into actionable insights.N/A

    Planhat

    Score7.9 out of 10
    N/APlanhat is a post-sale customer platform designed for enterprise B2B organizations to aggregate customer data, automate lifecycle workflows, and monitor account health. As a dedicated Customer Success platform, it evaluates product usage telemetry, communication logs, and financial metrics to proactively manage customer health and support value realization.N/A
    Pricing
    FullstoryPlanhat
    Editions & Modules
    Business
    Contact Sales
    Enterprise
    Contact Sales
    No answers on this topic
    Offerings
    Pricing Offerings
    FullstoryPlanhat
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Features
    FullstoryPlanhat
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Fullstory and Planhat
    Feature
    Fullstory
    6.2
    19 Ratings
    26% below category average
    Planhat
    -
    Ratings
    Responsive Design for Web Access7.917 Ratings00 Ratings
    Mobile Application7.910 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile7.913 Ratings00 Ratings
    Mobile App Analytics6.412 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Fullstory and Planhat
    Feature
    Fullstory
    9.2
    49 Ratings
    2% below category average
    Planhat
    -
    Ratings
    Heatmap tool9.937 Ratings00 Ratings
    Click analytics9.044 Ratings00 Ratings
    Scroll maps9.033 Ratings00 Ratings
    Form fill analysis9.026 Ratings00 Ratings
    Conversion tracking9.928 Ratings00 Ratings
    Goal tracking7.923 Ratings00 Ratings
    Funnel Analysis8.034 Ratings00 Ratings
    Session Recording and Replay10.048 Ratings00 Ratings
    User Segmentation10.043 Ratings00 Ratings
    Security
    Comparison of Security features of Fullstory and Planhat
    Feature
    Fullstory
    -
    Ratings
    Planhat
    7.5
    13 Ratings
    13% below category average
    Role-based user permissions00 Ratings7.513 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Fullstory and Planhat
    Feature
    Fullstory
    -
    Ratings
    Planhat
    7.5
    13 Ratings
    15% below category average
    API00 Ratings8.112 Ratings
    Integration with Salesforce.com00 Ratings7.09 Ratings
    Customer Data Extraction / Integration
    Comparison of Customer Data Extraction / Integration features of Fullstory and Planhat
    Feature
    Fullstory
    -
    Ratings
    Planhat
    8.2
    14 Ratings
    6% below category average
    Product usage00 Ratings8.214 Ratings
    Help desk / support tickets00 Ratings8.212 Ratings
    Customer Success Management
    Comparison of Customer Success Management features of Fullstory and Planhat
    Feature
    Fullstory
    -
    Ratings
    Planhat
    7.9
    14 Ratings
    8% below category average
    NPS surveys00 Ratings7.712 Ratings
    Sponsor tracking00 Ratings8.09 Ratings
    Customer profiles00 Ratings9.014 Ratings
    Automated workflow00 Ratings6.713 Ratings
    Internal collaboration00 Ratings8.513 Ratings
    Customer health scoring00 Ratings7.914 Ratings
    Customer segmentation00 Ratings7.914 Ratings
    CSM Reporting & Analytics
    Comparison of CSM Reporting & Analytics features of Fullstory and Planhat
    Feature
    Fullstory
    -
    Ratings
    Planhat
    6.9
    13 Ratings
    19% below category average
    Customer health trends00 Ratings6.813 Ratings
    Engagement analytics00 Ratings6.813 Ratings
    Revenue forecasting00 Ratings5.68 Ratings
    Dashboards00 Ratings8.213 Ratings
    Best Alternatives
    FullstoryPlanhat
    Small Businesses
    No answers on this topic
    ClientSuccess
    Score6 out of 10
    Medium-sized Companies
    Contentsquare
    Score7.5 out of 10
    ChurnZero
    Score7.9 out of 10
    Enterprises
    Glassbox
    Score6.3 out of 10
    Gainsight CS
    Score8.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FullstoryPlanhat
    Likelihood to Recommend
    10.0
    (72 ratings)
    7.7
    (14 ratings)
    Likelihood to Renew
    9.7
    (9 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (1 ratings)
    7.6
    (8 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.3
    (61 ratings)
    9.7
    (4 ratings)
    Implementation Rating
    7.5
    (56 ratings)
    -
    (0 ratings)
    Configurability
    7.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    FullstoryPlanhat
    Likelihood to Recommend
    Fullstory
    It was extremely useful in identifying places in our product where things weren't functioning, or where it looked like action was available to the end user but in reality, it was not and therefore caused lots of confusion. It doesn't help as much in other scenarios to see what catches a user's Eye or where they go if they leave our application as well as an actual in-person interview would help with eye-tracking software.
    Incentivized
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    Planhat
    For someone working in the Customer Success team, Planhat is a must-have software. All your client-level data can be easily managed, stored, and reviewed at any point in time by Planhat. It also helps the management and the leadership team better see each account and its usage. It also helps in identifying potentially risky customers and taking the required actions to engage and retain the account. It also gets integrated easily with other meeting recording tools wherein the summary from the tool gets easily synced with Planhat
    Incentivized
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    Pros
    Fullstory
    • Tracks users' online experiences from start to finish.
    • Makes it easy to share a customer's experiences with the rest of my team.
    • Allows me to use different methods to find evidence of a customer's experience.
    • Shows page insights via segmentation that help me know where to improve my site.
    • Tracks error clicks and dead clicks for quick insights into site improvements.
    • Integrates with HelpScout for easy access to customer problem-solving.
    Incentivized
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    Planhat
    • Reporting - you can set up filters with boolean criteria to give you insight into everything you need to know.
    • Playbooks - these are very good for less-experienced CSM's who need a step-by-step guide on how to deal with different stages of the customer lifecycle. More experienced CSM's may not need the playbooks.
    • Usage data for customers - there's a wide range of charts in Planhat that tell the story of client consumption.
    Incentivized
    Read full review
    Cons
    Fullstory
    • The ramp-up time to learn the entire product can take a little while. There are just so many absolutely wonderful tools and different ways to look at the same type of information that it can take a new user a few weeks to understand and then more time to master. However, FullStory has a ton of training resources to help with that! A lot of my own teammates have taught themselves FullStory through those training resources.
    • The UX of the product is totally wonderful, but there are tiny things that make getting to certain parts of the product slightly more challenging (like clicking into a modal in a modal). Sometimes buttons or links are placed out of my field of view, but those are minor things I notice because I work in UX.
    Incentivized
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    Planhat
    • Allow for cc'ing of AEs or others within the same organization from the messaging center. When I went to send a message from within Planhat, I had to manually type out the AE's email address every time if I wanted them cc'd.
    • The fonts were funky if I went to add text into an existing email template. For example, if I added in an extra sentence or paragraph, in Outlook on the recipient's end, the font was different despite looking the same within Planhat. Gmail was all consistent, Outlook was showing a different font.
    Incentivized
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    Likelihood to Renew
    Fullstory
    It's been a phenomenal tool for us; every department that uses it has found something new and unexpected that it can do that they're really excited about. Even if we *only* used it for bug triage, it would be worth our time and money. The fact that we can use it for so many other things as well--gauging how customers interact and use our site, identifying UI problems, etc.--is above and beyond
    Incentivized
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    Planhat
    No answers on this topic
    Usability
    Fullstory
    Because everything seems to be easy to find and it doesn't take long at all to learn how to use the product
    Incentivized
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    Planhat
    It takes a while to learn Planhat even for experienced users. It has limitations in terms of what data you can present where, but its important to set internal guides outside Planhat as well so everybody working collaborative. But as CSM Planhat is a great- and critical tool which I use daily to optimise my work schedule and customer interaction with various topics.
    Incentivized
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    Reliability and Availability
    Fullstory
    We've never had issues with availability
    Incentivized
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    Planhat
    No answers on this topic
    Performance
    Fullstory
    It seems the performance is really good and always loads quickly
    Incentivized
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    Planhat
    No answers on this topic
    Support Rating
    Fullstory
    They have been overall pretty responsive and proactive. The tool is pretty straightforward to use. Most of the questions we have had to work with them on our how to use new features or adjust our integration to ensure we are gathering all the data from all of our tools.
    Incentivized
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    Planhat
    The support team couldn't be better. They are quick to respond, very helpful, and thorough. Our CS manager was always happy to schedule calls to go through specific feature queries and she ensured we had a smooth and quick setup.
    Read full review
    Implementation Rating
    Fullstory
    To successfully implement FullStory, it is important to plan your implementation carefully by defining your goals and user segments. You should also use tags and filters to analyze your user data, train your team to use FullStory effectively, and use FullStory in conjunction with other analytics tools to get a more complete picture of your user's behavior. By following these tips, you can gain valuable insights into your users' behavior and experiences, and use this information to improve your website or application.
    Incentivized
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    Planhat
    No answers on this topic
    Alternatives Considered
    Fullstory
    Smartlook is software that records users on a website
    and mobile app. Finding useful information within thousands of recordings is
    made quick and easy with features that help you accomplish this. I have chosen FullStory because it is easier to use and has more advanced features compared to Smartlook.
    Incentivized
    Read full review
    Planhat
    I was not the person involved in choosing Planhat, but it seems to me that Planhat is much better suited to an account management style role, whereas Hubspot is closer to a sales CRM instead. In my position, Planhat is better suited as it is more graphical, more flexible, and easier to find information on.
    Incentivized
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    Scalability
    Fullstory
    Full story was easy to scale with the growth of our teams and organisation
    Incentivized
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    Planhat
    No answers on this topic
    Return on Investment
    Fullstory
    • Triage for front end bugs - FullStory can sometimes help you spot a bug in action much more quickly than trying to recreate it on your own
    • Observing customers use new features and understanding why a new feature may be performing better or worse than expected
    Incentivized
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    Planhat
    • Planhat has, for the first time, given us a 360-degree view of all our customers and access to all the different types of communication we have with them across different departments and functions.
    • The ability to automate workflows, tasks, and assign playbooks to the various phases of our customer lifecycle has aligned all our departments.
    Read full review
    ScreenShots

    Fullstory Screenshots

    Screenshot of AI-generated Summaries used to Take Action More QuicklyScreenshot of a Visualization of Behavioral Data with Custom DashboardsScreenshot of Ready-made for AI Behavioral Data Straight to the organization's Data EcosystemScreenshot of Fullstory's Session Replay, Combined with Dev ToolsScreenshot of Mobile App Behavioral Data

    Planhat Screenshots

    Screenshot of Insights identify outliers in a portfolio to help users understand risks and opportunities.Screenshot of Displays clients through any filter to shows only the information that matters.