Fullstory vs. Qualtrics XM for Customer Frontlines

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Fullstory
Score 8.9 out of 10
N/A
Fullstory’s behavioral data platform helps technology leaders make better, more informed decisions by injecting digital behavioral data into their analytics stack. The technology's behavioral data transforms digital visit into actionable insights.N/A
Qualtrics XM for Customer Frontlines
Score 7.6 out of 10
N/A
Software to surface customer friction and guide frontline teams in the moment to better serve clients. Designed to improve processes, products, and digital properties, as well as increase customer lifetime value. The flagship Qualtrics Frontline Digital CX is a customer journey management solution, used to design, visualize, and orchestrate digital experiences that are optimized for the metrics that matter most to a business.N/A
Pricing
FullstoryQualtrics XM for Customer Frontlines
Editions & Modules
Business
Contact Sales
Enterprise
Contact Sales
No answers on this topic
Offerings
Pricing Offerings
FullstoryQualtrics XM for Customer Frontlines
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details——
More Pricing Information
Community Pulse
FullstoryQualtrics XM for Customer Frontlines
Considered Both Products
Fullstory
Chose Fullstory
Microsoft Clarity is not on the list. This one is not even close though. 4 years ago there was not much competition unless you paid a fortune for the big survey companies. I see there are many more out there now, and may start looking now that the prices are not as affordable …
Qualtrics XM for Customer Frontlines

No answer on this topic

Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
FullstoryQualtrics XM for Customer Frontlines
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Fullstory
5.6
19 Ratings
28% below category average
Qualtrics XM for Customer Frontlines
-
Ratings
Responsive Design for Web Access6.817 Ratings00 Ratings
Mobile Application7.010 Ratings00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile7.013 Ratings00 Ratings
Mobile App Analytics6.412 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Fullstory
8.5
49 Ratings
8% below category average
Qualtrics XM for Customer Frontlines
-
Ratings
Heatmap tool8.937 Ratings00 Ratings
Click analytics8.244 Ratings00 Ratings
Scroll maps8.633 Ratings00 Ratings
Form fill analysis8.726 Ratings00 Ratings
Conversion tracking8.528 Ratings00 Ratings
Goal tracking6.823 Ratings00 Ratings
Funnel Analysis7.634 Ratings00 Ratings
Session Recording and Replay9.948 Ratings00 Ratings
User Segmentation9.343 Ratings00 Ratings
Best Alternatives
FullstoryQualtrics XM for Customer Frontlines
Small Businesses
Smartlook
Smartlook
Score 8.3 out of 10
Sogolytics
Sogolytics
Score 9.0 out of 10
Medium-sized Companies
Contentsquare
Contentsquare
Score 8.8 out of 10
CustomerSuccessBox
CustomerSuccessBox
Score 9.5 out of 10
Enterprises
Contentsquare
Contentsquare
Score 8.8 out of 10
Verint Voice of the Customer
Verint Voice of the Customer
Score 9.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FullstoryQualtrics XM for Customer Frontlines
Likelihood to Recommend
9.2
(72 ratings)
8.2
(1 ratings)
Likelihood to Renew
9.7
(9 ratings)
-
(0 ratings)
Usability
10.0
(1 ratings)
-
(0 ratings)
Availability
9.0
(1 ratings)
-
(0 ratings)
Performance
8.0
(1 ratings)
-
(0 ratings)
Support Rating
8.3
(61 ratings)
-
(0 ratings)
Implementation Rating
7.5
(56 ratings)
-
(0 ratings)
Configurability
7.0
(1 ratings)
-
(0 ratings)
Ease of integration
9.0
(1 ratings)
-
(0 ratings)
Product Scalability
8.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
8.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
FullstoryQualtrics XM for Customer Frontlines
Likelihood to Recommend
Fullstory
It was extremely useful in identifying places in our product where things weren't functioning, or where it looked like action was available to the end user but in reality, it was not and therefore caused lots of confusion. It doesn't help as much in other scenarios to see what catches a user's Eye or where they go if they leave our application as well as an actual in-person interview would help with eye-tracking software.
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Qualtrics
I give CX Social a 9 out of 10 because while it has its cons as any software or solution does. It is an overall unique and efficient Marketing and Social Media Management solution. They have a very fast improving rate so are practically receiving new features and is a very good tool for large companies with lots of social accounts to manage.
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Pros
Fullstory
  • Tracks users' online experiences from start to finish.
  • Makes it easy to share a customer's experiences with the rest of my team.
  • Allows me to use different methods to find evidence of a customer's experience.
  • Shows page insights via segmentation that help me know where to improve my site.
  • Tracks error clicks and dead clicks for quick insights into site improvements.
  • Integrates with HelpScout for easy access to customer problem-solving.
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Qualtrics
  • CX Social is great for small scale social media management. The reporting and analytics platform is really impressive tapping it to some key metrics and making it relatable to specific campaigns.
  • The data that Engagor shows about the performance of the users and team is incredibly precise and accurate.
  • They also have an extremely good vendor for service support.
  • It has a unique ability to combine customer engagement, social media monioring and analytics features for customer service and marketing.
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Cons
Fullstory
  • The ramp-up time to learn the entire product can take a little while. There are just so many absolutely wonderful tools and different ways to look at the same type of information that it can take a new user a few weeks to understand and then more time to master. However, FullStory has a ton of training resources to help with that! A lot of my own teammates have taught themselves FullStory through those training resources.
  • The UX of the product is totally wonderful, but there are tiny things that make getting to certain parts of the product slightly more challenging (like clicking into a modal in a modal). Sometimes buttons or links are placed out of my field of view, but those are minor things I notice because I work in UX.
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Qualtrics
  • While customer support is good, I have seen better. But no big issue, as the analytics is excellent and it gets the job done.
  • CX Social is a great tool but is also an expensive tool, so unless you are a huge agency with lots of accounts, I believe the fee will not be justified.
  • Needs more detailed Response Time per user in Engagor and The interface could use more personalized settings: certain people and groups usually use the same filters and tags.
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Likelihood to Renew
Fullstory
It's been a phenomenal tool for us; every department that uses it has found something new and unexpected that it can do that they're really excited about. Even if we *only* used it for bug triage, it would be worth our time and money. The fact that we can use it for so many other things as well--gauging how customers interact and use our site, identifying UI problems, etc.--is above and beyond
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Qualtrics
No answers on this topic
Usability
Fullstory
Because everything seems to be easy to find and it doesn't take long at all to learn how to use the product
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Qualtrics
No answers on this topic
Reliability and Availability
Fullstory
We've never had issues with availability
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Qualtrics
No answers on this topic
Performance
Fullstory
It seems the performance is really good and always loads quickly
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Qualtrics
No answers on this topic
Support Rating
Fullstory
They have been overall pretty responsive and proactive. The tool is pretty straightforward to use. Most of the questions we have had to work with them on our how to use new features or adjust our integration to ensure we are gathering all the data from all of our tools.
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Qualtrics
No answers on this topic
Implementation Rating
Fullstory
To successfully implement FullStory, it is important to plan your implementation carefully by defining your goals and user segments. You should also use tags and filters to analyze your user data, train your team to use FullStory effectively, and use FullStory in conjunction with other analytics tools to get a more complete picture of your user's behavior. By following these tips, you can gain valuable insights into your users' behavior and experiences, and use this information to improve your website or application.
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Qualtrics
No answers on this topic
Alternatives Considered
Fullstory
Smartlook is software that records users on a website
and mobile app. Finding useful information within thousands of recordings is
made quick and easy with features that help you accomplish this. I have chosen FullStory because it is easier to use and has more advanced features compared to Smartlook.
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Qualtrics
While Sprout Social is a very good tool. CX Social is a bit more advanced and equipt to manage a large number of accounts and delivers far better data. CX Social has a far better dashboard and interface that is simple to access and use. It is more efficient than Sprout Social and their statistic module is better as well.
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Scalability
Fullstory
Full story was easy to scale with the growth of our teams and organisation
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Qualtrics
No answers on this topic
Return on Investment
Fullstory
  • Triage for front end bugs - FullStory can sometimes help you spot a bug in action much more quickly than trying to recreate it on your own
  • Observing customers use new features and understanding why a new feature may be performing better or worse than expected
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Qualtrics
  • CX Social has enabled me to increase my client list by 5 percent as opposed to last year. My existing clients are so satisfied with their social accounts and monthly reports that they are eager to send consistently profitable referrals which my company has turned in to a 5 percent margin increase in profits.
  • I have no bad reports about this Marketing tool. While it does has its cons as stated earlier. It is yet a very dependable and effective solution that delivers as aspected.
  • It has been the most dependable Marketing and Social Media Management tools I have ever used.
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ScreenShots

Fullstory Screenshots

Screenshot of AI-generated Summaries used to Take Action More QuicklyScreenshot of a Visualization of Behavioral Data with Custom DashboardsScreenshot of Ready-made for AI Behavioral Data Straight to the organization's Data EcosystemScreenshot of Fullstory's Session Replay, Combined with Dev ToolsScreenshot of Mobile App Behavioral Data