GoFundMe Pro vs. Swoogo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
GoFundMe Pro
Score 8.1 out of 10
N/A
GoFundMe Pro is nonprofit fundraising software designed to help organizations fundraise in any way they want, wherever they want. GoFundMe Pro aims to unlock new opportunities to inspire giving, reach broader audiences, and drive greater impact. GoFundMe states they have supported over $40 billion in giving since 2010.N/A
Swoogo
Score 10.0 out of 10
N/A
A hearty technology, lightweight package. Swoogo combines serious event software with a platform designed for regular humans and a price structure built for modern events.
$11,800
per year
Pricing
GoFundMe ProSwoogo
Editions & Modules
No answers on this topic
One Full User
$11,800
per year
Three Full Users
$16,500
per year
Five Full Users
$26,000
per year
Enterprise
custom pricing
year
Offerings
Pricing Offerings
GoFundMe ProSwoogo
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsAll pricing information is annual
More Pricing Information
Community Pulse
GoFundMe ProSwoogo
Features
GoFundMe ProSwoogo
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
GoFundMe Pro
-
Ratings
Swoogo
10.0
1 Ratings
18% above category average
Responsive Design for Web Access00 Ratings10.01 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings10.01 Ratings
Best Alternatives
GoFundMe ProSwoogo
Small Businesses
Bonterra Network for Good
Bonterra Network for Good
Score 9.5 out of 10
Whova
Whova
Score 9.3 out of 10
Medium-sized Companies
OneCause
OneCause
Score 8.8 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
Enterprises
Blackbaud Enterprise Fundraising CRM
Blackbaud Enterprise Fundraising CRM
Score 7.6 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GoFundMe ProSwoogo
Likelihood to Recommend
7.6
(53 ratings)
10.0
(1 ratings)
Usability
9.0
(1 ratings)
10.0
(1 ratings)
Support Rating
9.9
(3 ratings)
-
(0 ratings)
User Testimonials
GoFundMe ProSwoogo
Likelihood to Recommend
GoFundMe
Well suited for organizations with large fundraising programs or many recurring donors, especially those who have the staffing to devote to reporting and fundraising data analysis. Variety of payment options is good for mobile-first or younger audiences who may be taking more frequent advantage of payment methods like Venmo and Apple Pay. Most useful if it is used in tandem as an event registration/event hosting platform (Classy Event Registration or Classy Live) as attendee data and fundraising is kept in a single place. Less appropriate for smaller organizations, or folks that will not be doing crowdfunding/peer-to-peer/events. There are other platforms that do standard donation pages well that have fewer bells and whistles but are accordingly cheaper.
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Swoogo
We are a non profit association with a small staff - Swoogo has been instrumental in enabling us to focus on other tasks while making the registration process easier and more intuitive for our attendees. It's well suited for any organization looking for a functional and very affordable registration solution
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Pros
GoFundMe
  • The Classy platform is easy to use, both for the staff and our volunteer fundraisers
  • It's easy to build a great looking fundraising page
  • Classy support (particularly chat and phone) are attentive and responsive. Every one there is smart and nice!
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Swoogo
  • Ease of building the registration site
  • options to include in registration
  • reporting is easy to use and helpful
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Cons
GoFundMe
  • Campaigns lack customization options which can be limiting- while you can add code to make some changes, there is a basic framework that you can't always override.
  • Slow to roll out some donor payment options like Venmo.
  • Not inexpensive price point and on an annual contract, so the software is definitely an investment.
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Swoogo
  • Being able to separate payments for group registrations
  • Financial reporting connected to our payment processor
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Usability
GoFundMe
VERY easy to use, but lacks flexibility. But very easy to learn and master, even for someone with technical skills. They offer live chat which is a great help for on-demand support. At higher call volumes, you may wait 10 minutes, but I’ve never waited for more than that and the support if 90% of the time very helpful.
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Swoogo
Swoogo is intuitive - easy to build registration sites and to make custom reports. It's also easy to send attendees invoices or receipts of their registrations. Swoogo's help feature is also great. They are very responsive and they have been able to solve any problem that has come up for us
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Support Rating
GoFundMe
Classy's team was very helpful as we transitioned over, and helped us get everything set up quite easily. The few times we've had issues or questions, their online chat feature has been a quick way to get answers. On Giving Tuesday last year, the site went down, but Classy was quick with communication to its clients and had the problem resolved in about an hour. I know that if we have any problems or questions, the company and its team will be responsive and helpful. That makes a difference to me and our small team. We don't have time to troubleshoot or stay on hold for a long time waiting for support.
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Swoogo
No answers on this topic
Alternatives Considered
GoFundMe
I have not used any other platforms like Classy. Given I came into this organization after Classy was already chosen, I was pleased with how easy it was to learn the platform and how user-friendly the entire thing is. Although I haven't used any other platforms like it, I would highly recommend it.
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Swoogo
Swoogo is much more affordable, easier to use and more user-friendly than Cvent
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Return on Investment
GoFundMe
  • This has been nothing but positive. We use the basic version so there is no fee associated with it other than a percentage of each transaction. So everything that comes in is added revenue where the only investment is staff time, but there is no monetary investment.
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Swoogo
  • Swoogo has saved our organization thousands of dollars
  • Paying for a great product, and not per registration, is very valuable
Read full review
ScreenShots

GoFundMe Pro Screenshots

Screenshot of the Campaign Designer: Campaign pages can be used to collect one-time or recurring donations through a customizable, mobile-responsive web page optimized for conversion.Screenshot of Studio: Users can create conversion-optimized campaigns through stories that inspire support.Screenshot of Live Events: Power events of any size and location with an event fundraising platform that unites donors around a customized experience.Screenshot of Recurring Giving: To build a reliable revenue stream and appeal to more donors for ongoing support.Screenshot of an Embedded Donation Form: Maximizes conversion and revenue on websites.Screenshot of Peer-to-Peer: This mobilizes supporters and gives them the tools to fundraise for a cause on their own.