Google Optimize vs. Rencore Code (SPCAF)

It is a little too limited for a full stack experimentation programme. Many times we required development support or tech advise but we were simply unable to get this due to it being google. This was a big problem for us. However it is quite good if you were looking to get started in experimentation and didn’t have the budgets for a wider tool

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For Microsoft shops that are doing custom development on the Microsoft cloud platform in Office 365 and Azure, the Rencore toolset is an absolute must, especially if you are involved in converting farm solutions to cloud, or just moving into cloud development for the first time.

• Easy to follow set up procedures. Once I walk a client through the process, it's effortless for them to emulate on subsequent tests.
• Lots of geo and user attribute customization features to be able to drill down into specific targeted audiences — all based on the power of Google's immense data system.
• Google Optimize is the logical choice for many people to start with since most are already familiar with and using GA.

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• Unique expert knowledge of their target platforms. Not many companies have such a unique position in their target market. Their employees have a deep understanding of SharePoint, Office 365 and Azure and also regularly advise Microsoft on these matters.
• Community involvement and contribution to open source projects. Key employees at Rencore are considered thought leaders in their area of expertise and contribute to high profile Microsoft open source initiatives.
• Rencore's unique position when it comes to code quality analysis in the SharePoint space sets it apart. There's really no alternative.
• Platform governance is another Rencore strength. No other product provides the insights into your SharePoint Online environment with full auditing of not only configuration changes but also who changed which code where and when. Again no alternatives exist.

• Only works for browsers, not for the apps testing.
• Missing possibility to test complicated features.
• Audience division in groups is not always accurate.

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• Rencore's product line is of course still a bit of a niche: SharePoint code quality is not something every organization on the planet is concerned with - although Rencore does much more than that.
• We feel Rencore's marketing efforts are mainly targeted at technologists. There's a lot of other potential, especially for their platform governance product.

Google has always been known to make easy-to-use products. The Google Optimize interface is intuitive and easy to follow for anyone.

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Google has well-documented resources and unlimited use cases that can be found online. Plus, their support is always helpful and available.

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Rencore support is unbeatable

Google Optimize being part of the Google stack makes it great in reporting and analysis. Wish Google would add more features like dynamic tests, multi funnel tests, conversion calculator based on the total number of traffic of the page being tested instead of using the websites total traffic. Should integrate form analysis, heatmap, and page analytics.

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I don't know of any products that compete in the space and if there were any, they would not stand a chance against Rencore. Behind any good product is a team of highly skilled individuals, who all have the same goal, who are passionate what they do and lastly, are in it for the betterment of where they started; As Developers themselves. You can't buy that

• We were able to increase our main KPI for conversions by almost 50% by testing button copy.
• We were able to increase secondary KPIs for conversions by almost 30% by testing form design.

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• The clear impact was the amount of time saved code reviewing or going through lines of code marked off by other tools that are not relevant. We cannot put a number on it since the project started off with the tool in place but based on the rules applied it could be as high as 20% of the project time.