TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Optimize

    Score6.7 out of 10
    N/AGoogle offers the Optimize A/B testing tool for testing website content and versions.N/A

    StreamWork

    Score8.6 out of 10
    N/AStreamWork is a review and approval platform used by marketing and creative teams to centralize feedback, streamline online proofing, and automate creative approval workflows. By consolidating version control, task management, and stakeholder input, it aims to eliminate bottlenecks and reduces rework. Teams can markup nearly any file type (videos, images, CAD files, documents, slides, etc), route assets through multi-stage approvals with smart deadlines, and share review links without requiring…

    $219

    per month (15 users included)

    Pricing
    Google OptimizeStreamWork
    Editions & Modules
    Google Optimize
    Free
    Free
    $0
    2 users
    Starter
    $219
    per month 15 users
    Team
    $369
    per month 20 users
    Enterprise
    Custom Pricing
    per year 25 users
    Offerings
    Pricing Offerings
    Google OptimizeStreamWork
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—StreamWork offers monthly and annual pricing options. Annual plans receive a discount.
    More Pricing Information
    Community Pulse
    Google OptimizeStreamWork
    Considered Both Products
    Google
    No answer on this topic
    StreamWork
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    6 Answers
    100%
    Would buy again
    7 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    6 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    6 Answers
    100%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    6 Answers
    100%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    6 Answers
    No answers on this topic
    Features
    Google OptimizeStreamWork
    Testing and Experimentation
    Comparison of Testing and Experimentation features of Google Optimize and StreamWork
    Feature
    Google Optimize
    4.9
    8 Ratings
    53% below category average
    StreamWork
    -
    Ratings
    a/b experiment testing4.08 Ratings00 Ratings
    Split URL testing2.08 Ratings00 Ratings
    Multivariate testing4.08 Ratings00 Ratings
    Multi-page/funnel testing1.06 Ratings00 Ratings
    Cross-browser testing6.44 Ratings00 Ratings
    Mobile app testing2.72 Ratings00 Ratings
    Test significance1.07 Ratings00 Ratings
    Visual / WYSIWYG editor3.07 Ratings00 Ratings
    Advanced code editor2.07 Ratings00 Ratings
    Page surveys5.02 Ratings00 Ratings
    Visitor recordings10.01 Ratings00 Ratings
    Preview mode3.06 Ratings00 Ratings
    Test duration calculator9.03 Ratings00 Ratings
    Experiment scheduler7.05 Ratings00 Ratings
    Experiment workflow and approval8.93 Ratings00 Ratings
    Dynamic experiment activation6.92 Ratings00 Ratings
    Client-side tests7.04 Ratings00 Ratings
    Server-side tests2.62 Ratings00 Ratings
    Mutually exclusive tests8.02 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Google Optimize and StreamWork
    Feature
    Google Optimize
    7.0
    8 Ratings
    22% below category average
    StreamWork
    -
    Ratings
    Standard visitor segmentation6.08 Ratings00 Ratings
    Behavioral visitor segmentation7.06 Ratings00 Ratings
    Traffic allocation control8.07 Ratings00 Ratings
    Website personalization7.07 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Google Optimize and StreamWork
    Feature
    Google Optimize
    8.2
    8 Ratings
    5% below category average
    StreamWork
    -
    Ratings
    Heatmap tool2.01 Ratings00 Ratings
    Click analytics9.03 Ratings00 Ratings
    Scroll maps9.02 Ratings00 Ratings
    Form fill analysis8.01 Ratings00 Ratings
    Conversion tracking9.06 Ratings00 Ratings
    Goal tracking8.07 Ratings00 Ratings
    Test reporting7.06 Ratings00 Ratings
    Results segmentation10.04 Ratings00 Ratings
    CSV export9.93 Ratings00 Ratings
    Experiments results dashboard9.97 Ratings00 Ratings
    Best Alternatives
    Google OptimizeStreamWork
    Small Businesses
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    No answers on this topic
    Medium-sized Companies
    AB Tasty
    Score8.6 out of 10
    No answers on this topic
    Enterprises
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google OptimizeStreamWork
    Likelihood to Recommend
    5.0
    (10 ratings)
    8.6
    (7 ratings)
    Usability
    10.0
    (1 ratings)
    8.5
    (7 ratings)
    Support Rating
    8.7
    (4 ratings)
    -
    (0 ratings)
    User Testimonials
    Google OptimizeStreamWork
    Likelihood to Recommend
    Google
    It is a little too limited for a full stack experimentation programme. Many times we required development support or tech advise but we were simply unable to get this due to it being google. This was a big problem for us. However it is quite good if you were looking to get started in experimentation and didn’t have the budgets for a wider tool
    Incentivized
    Read full review
    StreamWork
    1) I like that "Approvals" are on the main nav as this expedites my workflow as I'm QA for all our projects. I save time by not delving down into each project workspace 2) The Approval widget on the dashboard is also a time saver! 3) The "Review Approvals" section - I like being able to see the status of each user's approval process so I can send reminders 4) The "Skip Decision" feature is helpful as we're entering holiday season with folks being OOO.... we want to avoid gatekeeping/blockers. 5) While I haven't yet used the split review process, I can see how it will be helpful on my large-scale, long-term projects.
    Read full review
    Pros
    Google
    • Easy to follow set up procedures. Once I walk a client through the process, it's effortless for them to emulate on subsequent tests.
    • Lots of geo and user attribute customization features to be able to drill down into specific targeted audiences — all based on the power of Google's immense data system.
    • Google Optimize is the logical choice for many people to start with since most are already familiar with and using GA.
    Incentivized
    Read full review
    StreamWork
    • Centralizes feedback so comments and approvals aren’t scattered across emails or docs
    • Integrates with Asana, keeping tasks aligned without extra duplication
    • Simple, intuitive interface that makes setup and adoption quick
    Read full review
    Cons
    Google
    • Only works for browsers, not for the apps testing.
    • Missing possibility to test complicated features.
    • Audience division in groups is not always accurate.
    Incentivized
    Read full review
    StreamWork
    • Allow for more subfolders to better organize large campaigns
    • Create a new layout for the main workspace to allow for better organization for large agencies with many simultaneous projects
    • Allow changes to be made to approval process after initiated, and allow external users (clients) to be added to approval process
    Read full review
    Usability
    Google
    Google has always been known to make easy-to-use products. The Google Optimize interface is intuitive and easy to follow for anyone.
    Incentivized
    Read full review
    StreamWork
    Once set up, StreamWork is very easy to use! Since I started using the platform, the team has pushed several key updates that have further improved user experience and usability.
    Read full review
    Support Rating
    Google
    Google has well-documented resources and unlimited use cases that can be found online. Plus, their support is always helpful and available.
    Incentivized
    Read full review
    StreamWork
    No answers on this topic
    Alternatives Considered
    Google
    Google Optimize being part of the Google stack makes it great in reporting and analysis. Wish Google would add more features like dynamic tests, multi funnel tests, conversion calculator based on the total number of traffic of the page being tested instead of using the websites total traffic. Should integrate form analysis, heatmap, and page analytics.
    Incentivized
    Read full review
    StreamWork
    StreamWork's Asana integration was the stand-out. I could not find any other platform that integrated so seamlessly into our existing process and automations.
    Read full review
    Return on Investment
    Google
    • We were able to increase our main KPI for conversions by almost 50% by testing button copy.
    • We were able to increase secondary KPIs for conversions by almost 30% by testing form design.
    Incentivized
    Read full review
    StreamWork
    • StreamWork has made our creative review process far more efficient. It’s reduced turnaround times, minimized miscommunication, and helped us deliver assets to clients faster... all of which translate into better project outcomes and a clear ROI.
    Incentivized
    Read full review
    ScreenShots

    StreamWork Screenshots

    Screenshot of StreamWork Bulk Enterprise Approval. Here, users can route multiple media files—videos, PDFs, images, and decks—through a single approval flow, helping to keep stakeholders aligned, reduce bottlenecks, and upload new versions without disrupting progress.Screenshot of StreamWork Final Approval Review. This automates complex reviews with customizable, multi-stage workflows. Conditional routing, reviewer permissions, and smart deadlines help to ensure projects move forward efficiently without manual follow-ups.Screenshot of StreamWork Online Proofing Software. Here, users can annotate nearly any file type with precision markup and contextual comments, convert feedback into tasks instantly, and @mention teammates to streamline collaboration and keep projects on track.Screenshot of StreamWork Granular Approval Tracking. This creates real-time visibility into all approvals at a glance by enabling users to track deadlines, reviewer progress, and project status from a single dashboard.Screenshot of StreamWork Enterprise Approval Dashboards. These help maintain full compliance and accountability with immutable audit logs. They display time-stamped decisions, monitor reviewer activity, and generate reliable approval histories for enterprise-grade governance.Screenshot of some of StreamWork direct integrations like Asana, Monday.com, Slack, Google Drive, and Dropbox.