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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Optimize

    Score6.7 out of 10
    N/AGoogle offers the Optimize A/B testing tool for testing website content and versions.N/A

    Visual Studio

    Score8.8 out of 10
    N/AVisual Studio (now in the 2022 edition) is a 64-bit IDE that makes it easier to work with bigger projects and complex workloads, boasting a fluid and responsive experience for users. The IDE features IntelliCode, its automatic code completion tools that understand code context and that can complete up to a whole line at once to drive accurate and confident coding.

    $45

    per month

    Pricing
    Google OptimizeVisual Studio
    Editions & Modules
    Google Optimize
    Free
    Professional
    $45.00
    per month
    Enterprise
    $250.00
    per month
    Offerings
    Pricing Offerings
    Google OptimizeVisual Studio
    Free Trial
    NoNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google OptimizeVisual Studio
    Considered Both Products
    Google
    No answer on this topic
    Microsoft
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    6 Answers
    98%
    Would buy again
    40 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    6 Answers
    100%
    Delivers good value for the price
    40 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    6 Answers
    100%
    Happy with the feature set
    41 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    6 Answers
    100%
    Lived up to sales and marketing promises
    32 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    6 Answers
    100%
    Implementation went as expected
    36 Answers
    Features
    Google OptimizeVisual Studio
    Testing and Experimentation
    Comparison of Testing and Experimentation features of Google Optimize and Microsoft Visual Studio
    Feature
    Google Optimize
    4.9
    8 Ratings
    53% below category average
    Microsoft Visual Studio
    -
    Ratings
    a/b experiment testing4.08 Ratings00 Ratings
    Split URL testing2.08 Ratings00 Ratings
    Multivariate testing4.08 Ratings00 Ratings
    Multi-page/funnel testing1.06 Ratings00 Ratings
    Cross-browser testing6.44 Ratings00 Ratings
    Mobile app testing2.72 Ratings00 Ratings
    Test significance1.07 Ratings00 Ratings
    Visual / WYSIWYG editor3.07 Ratings00 Ratings
    Advanced code editor2.07 Ratings00 Ratings
    Page surveys5.02 Ratings00 Ratings
    Visitor recordings10.01 Ratings00 Ratings
    Preview mode3.06 Ratings00 Ratings
    Test duration calculator9.03 Ratings00 Ratings
    Experiment scheduler7.05 Ratings00 Ratings
    Experiment workflow and approval8.93 Ratings00 Ratings
    Dynamic experiment activation6.92 Ratings00 Ratings
    Client-side tests7.04 Ratings00 Ratings
    Server-side tests2.62 Ratings00 Ratings
    Mutually exclusive tests8.02 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Google Optimize and Microsoft Visual Studio
    Feature
    Google Optimize
    7.0
    8 Ratings
    22% below category average
    Microsoft Visual Studio
    -
    Ratings
    Standard visitor segmentation6.08 Ratings00 Ratings
    Behavioral visitor segmentation7.06 Ratings00 Ratings
    Traffic allocation control8.07 Ratings00 Ratings
    Website personalization7.07 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Google Optimize and Microsoft Visual Studio
    Feature
    Google Optimize
    8.2
    8 Ratings
    5% below category average
    Microsoft Visual Studio
    -
    Ratings
    Heatmap tool2.01 Ratings00 Ratings
    Click analytics9.03 Ratings00 Ratings
    Scroll maps9.02 Ratings00 Ratings
    Form fill analysis8.01 Ratings00 Ratings
    Conversion tracking9.06 Ratings00 Ratings
    Goal tracking8.07 Ratings00 Ratings
    Test reporting7.06 Ratings00 Ratings
    Results segmentation10.04 Ratings00 Ratings
    CSV export9.93 Ratings00 Ratings
    Experiments results dashboard9.97 Ratings00 Ratings
    Best Alternatives
    Google OptimizeVisual Studio
    Small Businesses
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    IntelliJ IDEA
    Score9.2 out of 10
    Medium-sized Companies
    AB Tasty
    Score8.6 out of 10
    PyCharm
    Score9.3 out of 10
    Enterprises
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    WebStorm
    Score9.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google OptimizeVisual Studio
    Likelihood to Recommend
    5.0
    (10 ratings)
    9.1
    (118 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (3 ratings)
    Usability
    10.0
    (1 ratings)
    9.2
    (15 ratings)
    Support Rating
    8.7
    (4 ratings)
    8.8
    (15 ratings)
    In-Person Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    Google OptimizeVisual Studio
    Likelihood to Recommend
    Google
    It is a little too limited for a full stack experimentation programme. Many times we required development support or tech advise but we were simply unable to get this due to it being google. This was a big problem for us. However it is quite good if you were looking to get started in experimentation and didn’t have the budgets for a wider tool
    Incentivized
    Read full review
    Microsoft
    When working with base C# code for desktop and web projects, then Microsoft Visual Studio is ideal as it provides the libraries and interfaces needed to quickly create, test and deploy solutions. It is when slightly more complex scenarios are required that issues can arise. The built-in integration for things like PowerBI Paginated Reports and dashboards is far from ideal.
    Incentivized
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    Pros
    Google
    • Easy to follow set up procedures. Once I walk a client through the process, it's effortless for them to emulate on subsequent tests.
    • Lots of geo and user attribute customization features to be able to drill down into specific targeted audiences — all based on the power of Google's immense data system.
    • Google Optimize is the logical choice for many people to start with since most are already familiar with and using GA.
    Incentivized
    Read full review
    Microsoft
    • I like how the tabs and panels are organized; everything is gathered together so you can find what you're looking for quickly.
    • If you can't find something, there's a thorough search engine that searches all of Visual Studio's features.
    • The Team Foundation Server feature is fantastic since it allows us to easily deploy and roll back changes on the server.
    Read full review
    Cons
    Google
    • Only works for browsers, not for the apps testing.
    • Missing possibility to test complicated features.
    • Audience division in groups is not always accurate.
    Incentivized
    Read full review
    Microsoft
    • Would be great if there was a better way to save and restore open tabs.
    • The built-in test runner can be improved, for example, by adding the ability to save a set of commonly run tests, etc.
    • Better integration for Microsoft SQL server would be great.
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    No answers on this topic
    Microsoft
    VS is the best and is required for building Microsoft applications. The quality and usefulness of the product far out-weight the licensing costs associated with it.
    Incentivized
    Read full review
    Usability
    Google
    Google has always been known to make easy-to-use products. The Google Optimize interface is intuitive and easy to follow for anyone.
    Incentivized
    Read full review
    Microsoft
    I love the overall usability of Microsoft Visual Studio. I’ve been using this IDE for more than 20 years, and I’ve seen it evolve by leaps and bounds. Today, with AI and code-suggestion/completion features, developers no longer need to remember countless libraries, methods, or language syntax, or invest a huge amount of programming effort to complete a project. It truly offers everything a developer needs to program, debug, test, and deploy in a single IDE.
    Incentivized
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    Support Rating
    Google
    Google has well-documented resources and unlimited use cases that can be found online. Plus, their support is always helpful and available.
    Incentivized
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    Microsoft
    There are many resources available supporting Visual Studio IDE. Microsoft whitepapers, forum posts, and online Visual Studio documentation. There are countless demonstration videos available, as well. If users are having issues, they can call Microsoft Support, but depending on the company's agreement with Microsoft, the number of included support calls will vary from organization to organization. I've found that Microsoft support calls can be hit or miss depending on who you get, but they can usually get you with the right support person for your issue.
    Incentivized
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    In-Person Training
    Google
    No answers on this topic
    Microsoft
    IT is very complicated to understand all the functions that the environment has if you are not familiar with this type of development environments. It is important to select a good in-person training to achieve to understand all the possibilities and the capacity of the application. In this case, you will be able to develop a lot type of different applications.
    Incentivized
    Read full review
    Online Training
    Google
    No answers on this topic
    Microsoft
    If you are not accustomed to develop in this type of development environments it would be complicated to follow all the parts of the course because if the course does not include a great tour with all the concepts to develop you will not have the option to understand all the functions.
    Incentivized
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    Alternatives Considered
    Google
    Google Optimize being part of the Google stack makes it great in reporting and analysis. Wish Google would add more features like dynamic tests, multi funnel tests, conversion calculator based on the total number of traffic of the page being tested instead of using the websites total traffic. Should integrate form analysis, heatmap, and page analytics.
    Incentivized
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    Microsoft
    I personally feel Visual Studio IDE has [a] better interface and [is more] user friendly than other IDEs. It has better code maintainability and intellisense. Its inbuilt team foundation server help coders to check on their code then and go. Better nugget package management, quality testing and gives features to extract TRX file as result of testing which includes all the summary of each test case.
    Read full review
    Return on Investment
    Google
    • We were able to increase our main KPI for conversions by almost 50% by testing button copy.
    • We were able to increase secondary KPIs for conversions by almost 30% by testing form design.
    Incentivized
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    Microsoft
    • Using the integration between Visual Studio and our source control service, the cost of re-work and losing code is drastically reduced.
    • Paid versions of Visual Studio enable developers to be so much more productive than hacked-together open source solutions that it's hard to imagine developing in Windows without it.
    • When combined with support subscriptions and the vast array of free online help options available, Visual Studio saves our developers time by keeping them coding and testing, not wasting their time trying to guess their way out of problems or spend endless hours online hoping to find answers.
    Incentivized
    Read full review
    ScreenShots