TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google PageSpeed Insights

    Score10 out of 10
    N/AGoogle PageSpeed Insights is a search engine optimization software solution offered by Google.N/A

    WordTracker

    Score7.5 out of 10
    N/AN/AN/A
    Pricing
    Google PageSpeed InsightsWordTracker
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Google PageSpeed InsightsWordTracker
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Google PageSpeed InsightsWordTracker
    SEO
    Comparison of SEO features of Google PageSpeed Insights and WordTracker
    Feature
    Google PageSpeed Insights
    7.5
    5 Ratings
    2% below category average
    WordTracker
    8.0
    3 Ratings
    4% above category average
    Keyword analysis6.01 Ratings8.03 Ratings
    Page grader7.34 Ratings9.01 Ratings
    Competitive analysis5.02 Ratings8.01 Ratings
    Site audit / diagnostics9.95 Ratings9.01 Ratings
    Site recommendations9.95 Ratings8.01 Ratings
    Task management6.72 Ratings9.01 Ratings
    Backlink management00 Ratings4.01 Ratings
    SERP ranking tracking00 Ratings9.01 Ratings
    SEO Channels
    Comparison of SEO Channels features of Google PageSpeed Insights and WordTracker
    Feature
    Google PageSpeed Insights
    6.3
    5 Ratings
    19% below category average
    WordTracker
    7.8
    2 Ratings
    3% above category average
    Local SEO5.01 Ratings1.02 Ratings
    Social SEO5.01 Ratings10.01 Ratings
    Mobile SEO10.05 Ratings10.01 Ratings
    Global SEO5.43 Ratings10.01 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Google PageSpeed Insights and WordTracker
    Feature
    Google PageSpeed Insights
    8.5
    3 Ratings
    1% above category average
    WordTracker
    8.5
    1 Ratings
    1% above category average
    Multi-domain support9.12 Ratings8.01 Ratings
    Integration with web analytics tools8.01 Ratings9.01 Ratings
    Best Alternatives
    Google PageSpeed InsightsWordTracker
    Small Businesses
    Serpstat
    Score10 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google PageSpeed InsightsWordTracker
    Likelihood to Recommend
    10.0
    (5 ratings)
    8.0
    (6 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.9
    (3 ratings)
    Usability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    1.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google PageSpeed InsightsWordTracker
    Likelihood to Recommend
    Google
    If you notice your site is taking a long time to load, then you should first use PageSpeed Insights to see what can quickly be optimized (also check your file sizes, hosting server, NGINX and other common sources of slow speed, too.) And, if you've notice gradually fewer Organic Search visits, PageSpeed Insights might be able to help. As Google is reducing the prevalence of slow sites, you could be losing traffic. Speed up your page load times by finding what is blocking renders, slowing down contentful paints, and other critical page speed signals.
    Incentivized
    Read full review
    WordTracker
    To get a quick handle on keyword metrics and ideas, this tool really is idea. It is sooooooo much easier to work with than Semrush, which does a lot and is organized, on the whole, rather poorly.
    Incentivized
    Read full review
    Pros
    Google
    • Measure page loading time
    • Compared loading times against Google's benchmarks
    • Identifies opportunities for web page performance improvements
    • Identifies sub-optimal web page attributes that slow down page loading
    • Compare performance on mobile and desktop devices easily
    Incentivized
    Read full review
    WordTracker
    • Over the years I have learned that WordTracker's KEI is particularly good at revealing a keyword's relative value.
    • WordTracker finds related search terms which helps us develop a more comprehensive keyword strategy.
    • WordTracker also enables practical sorting across columns which helps us select competitive keywords quickly.
    • We use WordTracker frequently in our first phases of keyword research and have found it to be very solid.
    • This tool provides us with data to support our recommendations for changes that may need to be made to be successful in the SERPs and is also helpful in explaining our overall strategy to our clients.
    Incentivized
    Read full review
    Cons
    Google
    • The suggestions for improvement can be technical for non-developers.
    Incentivized
    Read full review
    WordTracker
    • More accurate impression rate per phrase - even if a phrase gets only 15 impressions a month, those impressions might be valuable customers/sales.
    • Pricing could be more affordable
    • Better explore keywords that indicate a customer is ready to purchase
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    No answers on this topic
    WordTracker
    • Good bang for the buck.
    • Makes the work flow easier by being able to extract data faster.
    • Quick for my team to learn how to use.
    • Lots of data. Really really lots of data.
    • Good for general SEM and SEO work. Nice overall for nationwide campaigns. Since we are not uber local, no worries on the lack of the data there
    Read full review
    Usability
    Google
    It's a free, easy to use tool
    Incentivized
    Read full review
    WordTracker
    No answers on this topic
    Support Rating
    Google
    There is no support from Google for the tool.
    Incentivized
    Read full review
    WordTracker
    No answers on this topic
    Alternatives Considered
    Google
    I think GTmetrix has some feedback that PageSpeed doesn't provide, but Google's tool is easier overall and has a better user experience; also offers compressed images, CSS, and javascript files if that's the case. Also, Google has extensive documentation to help you better understand what can be done to improve your grade.
    Incentivized
    Read full review
    WordTracker
    I only use WordTracker, rather than the old Google keyword research tool. In my experience, WordTracker is the best keyword analysis tool because it's easy to understand, use, and find the information for which you are looking. I also think WordTracker is the most well known and trusted amongst its competitors
    Incentivized
    Read full review
    Return on Investment
    Google
    • Faster loading site, give results faster to visitors
    • Buyers can get to the end of the buying cycle faster
    Incentivized
    Read full review
    WordTracker
    • WordTracker helped come up with strong keywords for Search Ads which increased click throughs
    • Helped maximize the keywords used on client websites and improve the quality of leads coming through
    Read full review
    ScreenShots