Google Universal Analytics (discontinued) vs. IBM Guardium

As I have discussed previously their insights were very useful. The second thing is since it is a Google product you will connect the data very easily from other platforms like Bigquery, Google Drive, etc. and even you can connect Google marketing platform. through this tool, you can track your live campaign how they were performing, and how it will be engaging your customer as well.

IBM Guardium DP is suitable for monitoring, auditing, data discovery, vulnerability analysis, and risk detection and investigation in relational and non-relational databases, cloud database services, indexed databases, and non-relational databases as well. IBM Guardium DPR is appropriate for supporting the process of detecting anomalous behavior in accessing sensitive data, helping to optimize the work of cybersecurity analysts or data team analysts by providing the data officer within our organization with insight into compromised users, compromised databases, or file servers containing sensitive data.

• It is an excellent cloud analytics platform that is easy to install and configure and easy to deploy and use, allowing us to measure web traffic and other tools.
• It is an entirely online tool; it does not take up hard disk space like other desktop tools.
• Since this tool is draggable, Google is constantly adding more features.
• Even beginners who do not have a custom dashboard can get information. If there is a problem somewhere on the site that needs to be investigated, Google Analytics 360 will notify you.

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• Provides complete monitoring of data access and usage activities.
• Provides customizable security controls and policies that help us meet compliance and regulatory requirements.
• Uses advanced algorithms and machine learning to detect abnormal behavior patterns.
• Helps us protect sensitive and confidential data by controlling access.
• Integrates easily with other security systems and tools.

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• Generally I think there is a lot you can do within the tool, but as it is a Google product it means there is limited support - something which I think lets all of the platform stacks down
• There could be more visual signifiers to identify if a feature is a normal or 360 feature. This would mean you can really get to grips with what the extra more advanced elements are

• Cleanup the menu bar- way too many items.
• Ktap support for newer O/S. Recently, I have had to open support tickets to get the most recent support for the RHEL Kernel.
• Also, upgrading agents to V12 doesnt not have the same Flex or exact match for KTAP as 11.5. You would think V12 would have the same Kernel support as 11.5. Clients are moving to V12.

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Google Analytics 360 is an upgraded version of the most widely used web/app analytics tracking tools in the market. The price is stable and predictable making it a long-term product of choice. It's easy to use and pairs so well with other Google Marketing Platform products.

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Independently Invited by TrustRadius

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It is a perfect system to detect problems that we do not see manually, it is light, with a very simple learning curve and with great protection of our data, we will use it forever.

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The UI is very easy to navigate and use. The features are well designed and intuitive. As long as the user has a good understanding of basic digital analytics definitions and capabilities, this tool should be quite easy to use. I consider Google Analytics Premium to be the easiest of all of the enterprise solutions out there to use.

This software is not the easiest to use in all work environments, each department has some difficulties accessing and managing some functions, it can be considered a complex softy, but I consider it necessary to have it in the company due to its security qualities of warm cans, it offers exactly what it promises but with a little difficulty in its configuration.

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If you purchase Premium through a reseller like LunaMetrics, you are going to be taken care of. The additional amount of support and services that a reseller provides to make sure you have the best experience with the product is the reason why the reseller program exists to begin with. Support doesn't have to be just reactive, it can be proactive as well.

There has been great support coming from IBM. It is easy to use and a great way to keep our data secure. I would recommend this to other possible users and if I were to move companies, I would recommend we use this there too. Thank you

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Independently Invited by TrustRadius

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There is a ton of information online about Google Analytics, but Google Analytics Premium users will have dedicated support and training from Google or an Authorized Reseller.

If you already have the basic version of GA installed, "getting" GA Premium happens immediately through a virtual flipping of the switch - no need to re-implement. You'll want to expand your use of custom dimensions and metrics (you get 10x the amount with Premium). Ideally, you'll be using a tag management solution to talk with GA Premium, in concert with implementing a dataLayer (to note, Google's Tag Manager platform is covered under the same GA Premium SLA, and it's free). There are some welcomed "configurations" with GA Premium, such as integrating with DoubleClick products, activating data driven attribution models, and building roll-up executive reports - but all of these are easy point and click solutions. In comparison with any other enterprise analytics solution, implementing GA and GA Premium is traditionally easier and more flexible. And if you have any trouble or need an extra set of hands for implementation, GA Certified Partners like LunaMetrics can help

Unless you have very complex and edge case analytics needs, Google Analytics [360 (formerly Google Analytics Premium)] is likely going to be the best choice. From both a cost and usability stand point, Google wins. Adobe has the edge case when you need to create really custom reports, dimensions, metrics, etc. In my experience, this is rarely the case and you end up biting off more than you can chew. Stick with Google unless you are or plan on hiring an Adobe Analytics expert.

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Independently Invited by TrustRadius

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IBM Security Guardium has extended capabilities of automatically locating databases and assessing the vulnerabilities and configuration flaws in them. IBM Security Guardium stacks up against other products due to the additional features that can be easily added to your IT systems after installation. Additionally, Guardium has the ability to monitor a mainframe database environment which makes it the best choice!

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Only a few users in our shop for now

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• It helps me understand which social media platforms are most successful for me - which I should focus on and which I might want to focus less on.
• I can also see which blog posts people are reading - so I know which topics resonate most. I can write more of those, hopefully gaining more visitors.

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Independently Invited by TrustRadius

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• Security and monitoring are important in a financial institution
• Constant visibility and auditing of companies is easy with IBM Guardium.
• la seguridad y monitored es important en una entidad financiera
• la visibilidad y auditoria constante de empresas es facil con IBM Guardium

Incentivized

Invited by TrustRadius (TR) on Vendor's Behalf

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info