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GoTo Webinar vs. SnapApp Interactive Content Marketing (discontinued)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    GoTo Webinar

    Score8.7 out of 10
    N/AGoToWebinar is GoTo’s webinar and online conferencing solution, and offers features like audience polling and Q&A, flexible scheduling experiences, and webinar templates. It offers CRM integrations and reporting & analytics tools to help engage clients’ audiences.

    $49

    per month per organizer

    SnapApp Interactive Content Marketing (discontinued)

    Score8.1 out of 10
    N/AThe SnapApp Interactive Content Marketing platform that was acquired by Uberflip December 2019 was discontinued by Uberflip at the end of July 2022. It is no longer available.N/A
    Pricing
    GoTo WebinarSnapApp Interactive Content Marketing (discontinued)
    Editions & Modules
    Lite
    $49/month
    per month per organizer
    Standard
    $99/month
    per month per organizer
    Pro
    $199/month
    per month per organizer
    Enterprise
    $399/month
    per month per organizer
    No answers on this topic
    Offerings
    Pricing Offerings
    GoTo WebinarSnapApp Interactive Content Marketing (discontinued)
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    GoTo WebinarSnapApp Interactive Content Marketing (discontinued)
    Considered Both Products
    GoTo formerly LogMeIn
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    94%
    Would buy again
    112 Answers
    No answers on this topic
    Delivers good value for the price
    98%
    Delivers good value for the price
    101 Answers
    No answers on this topic
    Happy with the feature set
    97%
    Happy with the feature set
    115 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    68 Answers
    No answers on this topic
    Implementation went as expected
    99%
    Implementation went as expected
    78 Answers
    No answers on this topic
    Features
    GoTo WebinarSnapApp Interactive Content Marketing (discontinued)
    Reporting & Analytics
    Comparison of Reporting & Analytics features of GoTo Webinar and SnapApp Interactive Content Marketing (discontinued)
    Feature
    GoTo Webinar
    7.2
    153 Ratings
    7% below category average
    SnapApp Interactive Content Marketing (discontinued)
    -
    Ratings
    Dashboards7.2145 Ratings00 Ratings
    Data exportability7.1141 Ratings00 Ratings
    Performance & Compatibility of Online Events Software
    Comparison of Performance & Compatibility of Online Events Software features of GoTo Webinar and SnapApp Interactive Content Marketing (discontinued)
    Feature
    GoTo Webinar
    7.6
    170 Ratings
    7% below category average
    SnapApp Interactive Content Marketing (discontinued)
    -
    Ratings
    High quality audio8.2170 Ratings00 Ratings
    Mobile support7.6120 Ratings00 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of GoTo Webinar and SnapApp Interactive Content Marketing (discontinued)
    Feature
    GoTo Webinar
    7.2
    170 Ratings
    12% below category average
    SnapApp Interactive Content Marketing (discontinued)
    -
    Ratings
    Calendar integration7.7147 Ratings00 Ratings
    Record meetings / events8.4165 Ratings00 Ratings
    Slideshows8.5148 Ratings00 Ratings
    Event registration8.5161 Ratings00 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of GoTo Webinar and SnapApp Interactive Content Marketing (discontinued)
    Feature
    GoTo Webinar
    8.2
    215 Ratings
    3% below category average
    SnapApp Interactive Content Marketing (discontinued)
    -
    Ratings
    Audience polling7.9193 Ratings00 Ratings
    Q&A8.6211 Ratings00 Ratings
    Online Events Security
    Comparison of Online Events Security features of GoTo Webinar and SnapApp Interactive Content Marketing (discontinued)
    Feature
    GoTo Webinar
    8.0
    166 Ratings
    4% below category average
    SnapApp Interactive Content Marketing (discontinued)
    -
    Ratings
    Participant roles & permissions7.8163 Ratings00 Ratings
    Confidential attendee list8.0143 Ratings00 Ratings
    Online Events Marketing
    Comparison of Online Events Marketing features of GoTo Webinar and SnapApp Interactive Content Marketing (discontinued)
    Feature
    GoTo Webinar
    8.1
    133 Ratings
    2% above category average
    SnapApp Interactive Content Marketing (discontinued)
    -
    Ratings
    Branding options8.1129 Ratings00 Ratings
    Integration to Marketing Automation8.0113 Ratings00 Ratings
    Content Creation
    Comparison of Content Creation features of GoTo Webinar and SnapApp Interactive Content Marketing (discontinued)
    Feature
    GoTo Webinar
    -
    Ratings
    SnapApp Interactive Content Marketing (discontinued)
    8.0
    5 Ratings
    2% above category average
    Ideation00 Ratings8.05 Ratings
    Content Publishing
    Comparison of Content Publishing features of GoTo Webinar and SnapApp Interactive Content Marketing (discontinued)
    Feature
    GoTo Webinar
    -
    Ratings
    SnapApp Interactive Content Marketing (discontinued)
    9.2
    5 Ratings
    16% above category average
    Content hub00 Ratings10.05 Ratings
    Forms / Gated content00 Ratings8.05 Ratings
    Embedded CTAs00 Ratings9.94 Ratings
    Content distribution00 Ratings9.05 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of GoTo Webinar and SnapApp Interactive Content Marketing (discontinued)
    Feature
    GoTo Webinar
    -
    Ratings
    SnapApp Interactive Content Marketing (discontinued)
    9.0
    4 Ratings
    20% above category average
    Content performance analytics00 Ratings9.04 Ratings
    Best Alternatives
    GoTo WebinarSnapApp Interactive Content Marketing (discontinued)
    Small Businesses
    EverWebinar
    Score9 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    Webex Webinars
    Score9 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    BlueJeans Events (discontinued)
    Score2.5 out of 10
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    GoTo WebinarSnapApp Interactive Content Marketing (discontinued)
    Likelihood to Recommend
    7.5
    (226 ratings)
    8.0
    (7 ratings)
    Likelihood to Renew
    9.2
    (8 ratings)
    4.8
    (2 ratings)
    Usability
    8.6
    (222 ratings)
    -
    (0 ratings)
    Availability
    9.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    7.9
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    7.3
    (4 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    7.0
    (5 ratings)
    -
    (0 ratings)
    Configurability
    5.8
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    7.8
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    7.9
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    GoTo WebinarSnapApp Interactive Content Marketing (discontinued)
    Likelihood to Recommend
    GoTo formerly LogMeIn
    It is great for big events like training or product demos. It's good for marketing webinars with features like polls and Q&A. It's not ideal for small, casual meetings. It can be too expensive for some businesses. For smaller events, other tools might be better.
    Read full review
    Discontinued Products
    Delivering appropriate content to your audience is easy and easy to increase reach. In its field, Snapapp excels. According to me, the ABM tracking is one of the most useful features. I can track my organization's strengths and weaknesses and work on them simultaneously. Through Audience intelligence I can analyse what engages my audience and whats not.
    Incentivized
    Read full review
    Pros
    GoTo formerly LogMeIn
    • We launched a product for a mass and more than 500 people attended the webinar and it was seamless.
    • Recording capability for the later usage
    • Setup is very simple for both admins and end users
    • Polls are helpful in assessing the engagement of the customers
    Incentivized
    Read full review
    Discontinued Products
    • Organically involves the potential client.
    • Intelligently captures and utilizes clients' pain points to more effectively engage and close.
    • Kinder, gentler selling voice!
    Incentivized
    Read full review
    Cons
    GoTo formerly LogMeIn
    • Can't schedule recurring webinars twice per week or every other week--must manually add or delete instances.
    • Can't schedule recurring webinars more than 'x' number of instances (less than a year's worth).
    • If you want a recurring webinar to continue past the last instance (in order to keep the same link), your only option is to manually add future instances before the last one occurs. If the last instance occurs, the webinar (and corresponding link) are archived with no recourse and you must recreate it from scratch and update every bit of external collateral with a new link. So I have to have reminders on my calendar every 6 months to go in and add additional dates for all my recurring webinars in order to keep my links active.
    • Canceling/changing seats is a huge pain.
    • The default 'join' screen is app-based rather than web based, so registrants often have to download GTW. I have a lot of clients whose computers are locked down from unapproved apps and have missed the webinar because the ability to join on the web is very unintuitive.
    Incentivized
    Read full review
    Discontinued Products
    • Mobile - It is not always easy to determine how you content will look for mobile. The responsiveness is also not always on par. I thinkthey are working on this.
    • Price - As always would love to have more flexibility on price. It is pretty well priced but the cost per lead is still a bit high.
    Incentivized
    Read full review
    Likelihood to Renew
    GoTo formerly LogMeIn
    Our largest issue with GoTo have been the limitations on recording and using recordings to host a webinar, and the biggest of those is the ability to record. We have had most of our webinars recorded successfully, but when it failed to save, it failed in a big way. Their customer service team was there to help, but they were unable to truly fix the problem. There are, of course, other providers, but as we are still seeing where hosted webinars fit in our marketing strategy, cost is an important factor. Since our company already uses GoToMeeting, it makes more sense for us to stay with the entire suite of products, especially while we are testing the strategy as a whole.
    Read full review
    Discontinued Products
    We recently decided not to renew our use of SnapApp. Due to the lack of integration with our version of Eloqua (without an added cost), we determined this was not where we wanted to spend our marketing dollars. We are also streamlining our data collection processes, expanding our employee numbers, and working towards other goals as a marketing department as a company. SnapApp just didn't help us meet those goals
    Read full review
    Usability
    GoTo formerly LogMeIn
    This is very easy to set up, configure, onboard, and use. The features can be explored without much ado. In-webinar and post-webinar features are also used seamlessly. Any new person can self-train in minutes and be hands-on. I love the overall usability of this tool.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Reliability and Availability
    GoTo formerly LogMeIn
    I rated GoTo Webinar a 9 out of 10 for availability because it generally performs reliably, with minimal application errors or unplanned outages. The platform’s high uptime ensures that it’s usually accessible when needed, supporting a seamless experience for scheduling and conducting webinars. While occasional minor issues may arise, they are infrequent and typically well-managed, contributing to a strong overall rating for availability.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Performance
    GoTo formerly LogMeIn
    I rated GoTo Webinar an 8 out of 10 for performance due to its generally robust capabilities. Pages load quickly, and reports are generated efficiently, even for complex data sets. The platform’s integration with other systems typically doesn’t introduce significant latency or performance issues. However, during peak usage times or when handling very large data volumes, there can be occasional slowdowns. Despite these instances, GoTo Webinar consistently provides strong performance and reliability in its core functions.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Support Rating
    GoTo formerly LogMeIn
    I was always able to get someone on the phone when I needed to. They were very thorough and ensuring my questions were answered. And if I was asking for a solution or request that they didn't offer, they told me so I could at least stop trying to search for it.
    Incentivized
    Read full review
    Discontinued Products
    Real team standing behind the product.
    Incentivized
    Read full review
    Implementation Rating
    GoTo formerly LogMeIn
    I didn't participate in the implementation nor did my company. As far as I know we have an IT office running alla these projects and we just use the final products for our educational purposes. I also didn't notice implementation at any level while using the desktop interface, but would immediately recognize it, if so.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Alternatives Considered
    GoTo formerly LogMeIn
    GoToWebinar has a user-friendly interface and intuitive controls. When comparing it with other platforms, assess how easily you can navigate through features, set up events, and engage with participants. Connection stability, audio and video quality seem pretty much ok. Interactive polls, Q&A sessions, recording options are also working fine and provide to the user experience
    Incentivized
    Read full review
    Discontinued Products
    Although not a direct comparison (Canva is an online graphic design application), it has many of the editing features that I think would greatly benefit SnapApp's usability. However, as far as I'm aware, SnapApp is one of the only online platforms designed to create interactive content and is accessible for a basic user.
    Read full review
    Scalability
    GoTo formerly LogMeIn
    I rated GoTo Webinar an 8 out of 10 for scalability because it effectively supports deployment across multiple departments and sites with its flexible features. It allows for easy management of large-scale webinars and integration with various systems, accommodating a growing number of users and sessions. However, some users might find limitations in advanced customization or specific integration needs as their requirements become more complex. Overall, its robust capabilities and adaptability make it a strong choice for scalable webinar solutions.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Return on Investment
    GoTo formerly LogMeIn
    • GoTo Webinar has been an excellent way to stay relevant and to get current topics/information to our target audience.
    • We usually get 100-200 attendees per session in a niche market, many are international attendees
    • The ability to get specific data from the audience via custom registration questions allows us to really focus on what they want to see.
    Read full review
    Discontinued Products
    • SnapApp has really boosted lead generation in channels where we've struggled e.g. our company blog, owned (not paid) social media, etc.
    • It allows us to create engaging experiences for our prospects that aren't really available through other means.
    Read full review
    ScreenShots

    GoTo Webinar Screenshots

    Screenshot of Setup flow for a new webinar in GoTo Webinar.Screenshot of Organizer's Control Panel and in-session experience

    SnapApp Interactive Content Marketing (discontinued) Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshot