Reliable tool for hosting webinars.
August 28, 2024

Reliable tool for hosting webinars.

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with GoTo Webinar

GoTo webinar is used to host and attend webinars (both for and by internal and external audiences). The product addresses the business problem that many SMB clients and audiences have access to GoTo webinars, and we do not want to miss out on them (especially when we are targeting them through partners).

Pros

  • Ease of set up and access and use.
  • Price point is good.
  • Recognition across SMB clients and prospects.

Cons

  • Not much of brand acceptance across mid to large enterprises.
  • Gives a legacy look and feel (brand-wise too).
  • Should be more vocal on marketing promotions.
  • Wider acceptance of webinars.
  • Better brand visibility.
  • Better ROI.
This is very easy to set up, configure, onboard, and use. The features can be explored without much ado. In-webinar and post-webinar features are also used seamlessly. Any new person can self-train in minutes and be hands-on. I love the overall usability of this tool.
  • Zoom Events & Webinars and ON24
Zoom scores well above GoTo and ON24 in brand recognition across mid to large enterprises. But GoTo scores well in SMBs. Regarding value for money and ROI, it's better than ON24. We selected GoTo because of the price point and to ensure that our partner-sourced SMB stacks do not end up not engaging with us because of a lack of a proper medium.

Do you think GoTo Webinar delivers good value for the price?

Yes

Are you happy with GoTo Webinar's feature set?

Yes

Did GoTo Webinar live up to sales and marketing promises?

Yes

Did implementation of GoTo Webinar go as expected?

Yes

Would you buy GoTo Webinar again?

Yes

GoTo webinars are well suited for smaller marketing/sales teams, SMBs, or companies with very tight budgets that want value out of their investments. They may be less appropriate for organizations that want to scale across large enterprises or invest in companies focusing on AI and Gen AI.

GoTo Webinar Feature Ratings

8.0
Audience polling
7
Q&A
9
7.0
Dashboards
7
Data exportability
7
7.5
High quality audio
7
Mobile support
8
8.0
Participant roles & permissions
8
Confidential attendee list
8
8.0
Branding options
8
Integration to Marketing Automation
8
8.0
Calendar integration
8
Record meetings / events
8
Slideshows
8
Event registration
8

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