TrustRadius: an HG Insights company

GrowSurf vs. Kochava vs. TUNE Partner Marketing Platform

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    GrowSurf

    Score8.2 out of 10
    Mid-Size Companies (51-1,000 employees)
    GrowSurf is referral program software that helps startups and growth-stage companies launch and manage customer referral, advocacy, and affiliate programs.

    $179

    per month per installation

    Kochava

    Score10 out of 10
    N/AKochava is a mobile attribution and analytics platform for enterprises.N/A

    TUNE Partner Marketing Platform

    Score10 out of 10
    N/ATUNE is an affiliate marketing platform designed to give marketers flexibility and control of their data and partner program. Brands, agencies, and networks can use TUNE to manage, measure, pay, and grow their programs through direct partnerships and the TUNE Network.

    $7,188

    per year

    Pricing
    GrowSurfKochavaTUNE Partner Marketing Platform
    Editions & Modules
    Startup
    $179
    per month
    Business
    $449
    per month
    Custom
    Contact Sales
    per year
    No answers on this topic
    Bootstrap
    $7188
    per year
    Scale
    $18000
    per year
    Contract
    Custom
    Offerings
    Pricing Offerings
    GrowSurfKochavaTUNE Partner Marketing Platform
    Free Trial
    YesNoNo
    Free/Freemium Version
    YesNoNo
    Premium Consulting/Integration Services
    NoNoYes
    Entry-level Setup FeeNo setup feeNo setup feeRequired
    Additional DetailsUp to a 30% discount for annual pricing.——
    More Pricing Information
    Community Pulse
    GrowSurfKochavaTUNE Partner Marketing Platform
    Considered Multiple Products
    GrowSurf
    No answer on this topic
    Kochava
    No answer on this topic
    TUNE
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    8 Answers
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    8 Answers
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    8 Answers
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    86%
    Lived up to sales and marketing promises
    6 Answers
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    7 Answers
    No answers on this topic
    No answers on this topic
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    Score9.8 out of 10
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    No answers on this topic
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    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    GrowSurfKochavaTUNE Partner Marketing Platform
    Likelihood to Recommend
    8.2
    (8 ratings)
    8.5
    (4 ratings)
    8.0
    (4 ratings)
    Usability
    7.3
    (2 ratings)
    3.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    5.0
    (2 ratings)
    10.0
    (1 ratings)
    User Testimonials
    GrowSurfKochavaTUNE Partner Marketing Platform
    Likelihood to Recommend
    GrowSurf
    For where our company is at, GrowSurf fit nicely into what we needed and wanted to spend. It allows us to have enough campaigns (currently) to support the needs of our company. Managing the system for payout has not been as easy as anticipated.
    Read full review
    Kochava
    Beneficial
    for creating a quarterly report of top-quality campaign data sources for the
    company's marketing department, integrated with networks and publications.



    It
    is a marketing solution that is being used to manage and analyze data from
    mobile application campaigns.



    You're
    also helping employees accomplish difficult tasks while keeping company data
    protected.
    Incentivized
    Read full review
    TUNE
    I really like the way they onboard the customer, very easy to navigate and understand the overall software, and one more thing that its features. My only problem with this is that if I delete a partner, it remains in the database.
    Incentivized
    Read full review
    Pros
    GrowSurf
    • Partner and referral incentives are done well.
    • Tracking of all acquisition channels in the business.
    • Easy to set up and implement, very easy to use.
    Incentivized
    Read full review
    Kochava
    • Kochava is a full attribution tracking system that includes the ability to track mobile apps and browser versions. It has a well-organized dashboard that provides us with useful information.
    Incentivized
    Read full review
    TUNE
    • Provides communication with the association is the best way for your relationship with customers
    • The selection of objectives is included, defining the target audience to meet them
    Incentivized
    Read full review
    Cons
    GrowSurf
    • A team dashboard will be a great feature to have with more levels of access.
    • Filter and parameters can be added into dashboard.
    • Template UI customization can be enhanced.
    Incentivized
    Read full review
    Kochava
    • Hard to pull reporting
    • often tracking issues, and advertisers seem to have a hard time integrating
    • lack of visibility on many events, and poor fraud detection
    Incentivized
    Read full review
    TUNE
    • The discovery network is limited and provides few options for finding new partners.
    • Setting up a resources page for affiliates requires custom coding and is not simple to do.
    • Introductory emails to potential partners in their network are often sent to inactive or wrong contacts that don't ever respond to introductions.
    Incentivized
    Read full review
    Usability
    GrowSurf
    Setting up GrowSurf was a breeze! The user-friendly interface made it easy for our team to customize our referral page and integrate it seamlessly into our website
    Read full review
    Kochava
    Not user friendly, poor reporting.
    Incentivized
    Read full review
    TUNE
    No answers on this topic
    Support Rating
    GrowSurf
    No answers on this topic
    Kochava
    They have been a bit slow in responding, that's the only reason for the low rating. Otherwise, they are smart and helpful.
    Incentivized
    Read full review
    TUNE
    Highly recommended; the support from the team has always been exceptional. The prompt revert to the inquires and the live chat module resolves the queries real quick. The team makes efforts to close the ticket at the earliest, which is good for the users as they get the solutions easy and quick.
    Incentivized
    Read full review
    Alternatives Considered
    GrowSurf
    We selected GrowSurf because of their pricing and ROI calculator present on their website today. It made the decision clear and easy for our finance and business stakeholders. Overall, the tool is great. It is easy to use, manage and train others on. It's a great starting point for someone new to digital marketing and it's a great arrow in the quiver for our most seasoned team members.
    Incentivized
    Read full review
    Kochava
    It is a wonderful option
    with favorable virtues to be applied in the company's marketing process, it
    allows us to obtain information through consultation and analysis, they are attentive
    and friendly when offering their service and support, it also includes
    functions such as a fraud tool for the management of push consent, very useful
    for additional reports in analysis teams, is also competitive because it is
    providing adequate payment alternatives.
    Incentivized
    Read full review
    TUNE
    I didn't use any software before this.
    Incentivized
    Read full review
    Return on Investment
    GrowSurf
    • Needs better customization and user friendly look/feel
    • Helped us grow and give customers a way to make money on spreading the word.
    Read full review
    Kochava
    • Kochava is important because it helps us to study and track smart connections useful for evaluating the success of the marketing process.
    • Kochava provides us with several benefits, including the ability to collect all campaign performance data, as well as the ability to measure how much money we spend on our campaigns.
    • We can also use Kochava's app links and QR codes to boost our conversion.
    • Kochava's BI and third-party solutions provide real-time analytics and excellent reporting.
    Incentivized
    Read full review
    TUNE
    • It is of value to place the information of your association in the most perceptible feasible way in the search engines
    • Can help entities stand out from others
    Incentivized
    Read full review
    ScreenShots

    GrowSurf Screenshots

    Screenshot of how GrowSurf helps startups and growth-stage companies launch branded referral programs that turn word-of-mouth into a repeatable acquisition channel.Screenshot of how referral experiences can be embedded into an existing product or signup flow so teams can launch without rebuilding core user journeys.Screenshot of how GrowSurf supports white-labeled referral pages and participant experiences so programs can match the company brand and product design.Screenshot of where the platform gives teams a central place to track participants, manage rewards, and monitor referral activity across the program lifecycle.Screenshot of GrowSurf includes APIs, webhooks, integrations, and embeddable components for teams that need more customized referral workflows.

    TUNE Partner Marketing Platform Screenshots

    Screenshot of the TUNE Admin DashboardScreenshot of a TUNE Snapshot InterfaceScreenshot of a TUNE Offers Report