HCL Digital Experience vs. Optimizely Commerce Connect

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HCL Digital Experience
Score 9.8 out of 10
N/A
HCL Digital Experience is based on the former IBM Web Content Manager and IBM WebSphere Portal products, acquired by HCL Technologies from IBM in late 2018. The product allows the user to create, manage and deliver engaging omnichannel digital experiences to audiences with responsive content, targeted offers, seamlessly integrated applications and consistent branding across channels (web, mobile, and hybrid mobile/web applications and more).N/A
Optimizely Commerce Connect
Score 6.4 out of 10
N/A
Optimizely Commerce Connect is a PaaS e-commerce backend solution coupled with Optimizely's PaaS CMS to help e-commerce organizations, of any type, create highly customized websites and buying experiences with a two-in-one content and commerce solution.N/A
Pricing
HCL Digital ExperienceOptimizely Commerce Connect
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
HCL Digital ExperienceOptimizely Commerce Connect
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
HCL Digital ExperienceOptimizely Commerce Connect
Features
HCL Digital ExperienceOptimizely Commerce Connect
Security
Comparison of Security features of Product A and Product B
HCL Digital Experience
5.0
5 Ratings
48% below category average
Optimizely Commerce Connect
-
Ratings
Role-based user permissions5.05 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
HCL Digital Experience
4.1
5 Ratings
66% below category average
Optimizely Commerce Connect
-
Ratings
API4.14 Ratings00 Ratings
Internationalization / multi-language4.15 Ratings00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
HCL Digital Experience
2.9
5 Ratings
85% below category average
Optimizely Commerce Connect
-
Ratings
WYSIWYG editor7.04 Ratings00 Ratings
Code quality / cleanliness3.15 Ratings00 Ratings
Admin section3.15 Ratings00 Ratings
Page templates1.15 Ratings00 Ratings
Library of website themes1.15 Ratings00 Ratings
Mobile optimization / responsive design4.04 Ratings00 Ratings
Publishing workflow1.14 Ratings00 Ratings
Form generator3.02 Ratings00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
HCL Digital Experience
1.9
5 Ratings
112% below category average
Optimizely Commerce Connect
-
Ratings
Content taxonomy1.15 Ratings00 Ratings
SEO support2.15 Ratings00 Ratings
Bulk management2.13 Ratings00 Ratings
Availability / breadth of extensions2.14 Ratings00 Ratings
Community / comment management2.13 Ratings00 Ratings
Online Storefront
Comparison of Online Storefront features of Product A and Product B
HCL Digital Experience
-
Ratings
Optimizely Commerce Connect
8.8
27 Ratings
12% above category average
Product catalog & listings00 Ratings9.126 Ratings
Product management00 Ratings9.126 Ratings
Bulk product upload00 Ratings6.422 Ratings
Branding00 Ratings9.124 Ratings
Mobile storefront00 Ratings9.121 Ratings
Product variations00 Ratings9.122 Ratings
Website integration00 Ratings9.125 Ratings
Visual customization00 Ratings9.124 Ratings
CMS00 Ratings9.126 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
HCL Digital Experience
-
Ratings
Optimizely Commerce Connect
8.2
20 Ratings
7% above category average
Abandoned cart recovery00 Ratings8.216 Ratings
Checkout user experience00 Ratings8.220 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
HCL Digital Experience
-
Ratings
Optimizely Commerce Connect
8.2
18 Ratings
2% below category average
eCommerce security00 Ratings8.218 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
HCL Digital Experience
-
Ratings
Optimizely Commerce Connect
8.8
26 Ratings
14% above category average
Promotions & discounts00 Ratings8.222 Ratings
Personalized recommendations00 Ratings9.122 Ratings
SEO00 Ratings9.122 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
HCL Digital Experience
-
Ratings
Optimizely Commerce Connect
8.0
26 Ratings
0% below category average
Multi-site management00 Ratings9.121 Ratings
Order processing00 Ratings7.320 Ratings
Inventory management00 Ratings7.316 Ratings
Shipping00 Ratings7.317 Ratings
Custom functionality00 Ratings9.124 Ratings
Best Alternatives
HCL Digital ExperienceOptimizely Commerce Connect
Small Businesses
Bloomreach
Bloomreach
Score 9.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Shopify Plus
Shopify Plus
Score 8.9 out of 10
Enterprises
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HCL Digital ExperienceOptimizely Commerce Connect
Likelihood to Recommend
9.0
(11 ratings)
6.9
(27 ratings)
Likelihood to Renew
5.7
(6 ratings)
4.6
(2 ratings)
Usability
9.0
(2 ratings)
7.5
(8 ratings)
Support Rating
7.0
(1 ratings)
8.2
(1 ratings)
Implementation Rating
7.0
(1 ratings)
2.7
(1 ratings)
Product Scalability
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
HCL Digital ExperienceOptimizely Commerce Connect
Likelihood to Recommend
HCLSoftware
HCL DX does really well at managing and maintaining the site. It allows the business to basically maintain the site while IT spent time developing new and enhanced functions. The main issue I currently have with HCL DX is not directly with the product but it does play a role. It is difficult finding skilled resources to support HCL DX in my experience.
Read full review
Optimizely
Our experience may be unique because we opted for an Optimizely team to implement our website/console set-up and connection to our PIM and ERP. The experience may have been different with a 3rd party or it may not have. That said, we have been live with our primary website for almost 2 years and I still do not consider it was ever "done". We have been going back and forth on functionality issues and bugs since launch. I have low confidence that changes made the previous day will 100% be online the next - so my team rechecks the work they did the previous day to ensure everything is online. The addition of a second channel and enhancement requests have compounded the issues. I feel this product would work fine with singular or less complex market SKU offerings.
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Pros
HCLSoftware
  • With Version 8.5, IBM Web Content Manager introduced in place editing capabilities which allow authors to make content edits on sections of the page instead of going to the content itself. This feature allows authors to make changes in context of the page and preview changes within the actual look and feel of a live page.
  • Projects provide a collaborative atmosphere for the author community so that authors can interact and work as a team to manage inter-dependent content changes under one project and publish all changes at once, instead of working separately on individual content changes. This brings awareness across authors in an organization and easy knowledge share.
  • IBM Digital Data Connector is a cool feature that allows [users] to integrate external content sources onto the portal using IBM Web Content Manager presentation components. This allows UI/UX designers to present integrated external data in any manner they want, manage UI changes with an underlying approval process and leverage syndication to push changes live immediately.
  • IBM Web Content Manager offers a targeted content feature that allows business users to deliver personalized content to customers based on customer demographic information, browsing history and other transaction related information. Any rules created follow the publishing process thereby making it just a configurable item resulting in less turn around to turn on the feature on a website.
  • IBM Web Content Manager offers 'multi lingual solution' out of the box which allows content creation for almost all popular languages.
  • Syndication feature has improved a lot and it now provides a detailed views comprising of 'failed items', 'items that have syndicated successfully, 'items in queue'. Failed items view provides detailed and clear cut information of what resulted in failure helping IT to troubleshoot problems easily.
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Optimizely
  • Episerver has a robust discount engine. This engine, combined with "visitor groups" allow our marketing department to categorize customers and offer a variety of discounts to targeted customers at specific times.
  • Episerver has a full-featured, storefront experience that can handle everything you might want for an e-commerce website.
  • Episerver offers A/B testing that can be helpful for trying out new content ideas and tracking the results.
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Cons
HCLSoftware
  • IBM Web Content Manager should provide some easily usable connectors through a GUI to connect to bring content from custom data sources including connecting to Salesforce and custom databases.
  • Should further optimize and enhance creation of rich and responsive content driven UIs on various digital channels.
  • Should further optimize and enhance content personalization features.
Read full review
Optimizely
  • Support. Episerver used to have direct support and access to the tech team to discuss and resolve issues. The new support portal is not enough for developer needs.
  • Quality Assurance. We find issues in the Episerver code that should have been resolved in QA before release.
  • Sales. Episervers sells the framework as a solution while showing Alloy. While it helps Episerver sell more, it puts the implementation partner into trouble as the client thinks they bought the solution. Episerver does not provide a solution. It provides a framework that you can build a solution on.
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Likelihood to Renew
HCLSoftware
IBM products always moves forward to adapt to new requirements and technologies. I have used versions 6, 6.1, 7 and 8 of IBM WCM, and I know IBM is ready to revamp the tool based on emerging needs, and still provide the capabilities to migrate your old system to the newer versions.
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Optimizely
Really want to be able to spend more time and resources on rolling out new things with Episerver but at the moment we seem to be fixing alot of issues and pain points with the way our system was setup.
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Usability
HCLSoftware
New versions has increased user experience facilitating usability.
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Optimizely
The administrative interface is largely intuitive and relatively easy to use. The complexity of business needs and ability to customize can affect this (i.e. you have to set up and develop with the user in mind), but the basic structure is largely solid. There are some areas of redundancy (such as Commerce Manager overlapping with other administrative areas) that can sometimes cause confusion or offer some functions in one place, whereas other related functions are managed on a completely different page.
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Support Rating
HCLSoftware
We had some issues related with performing and the support was suitable and sucessful.
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Optimizely
We had an incredible team at Episerver Supporting us with the go live, reviewing our integration, and pushing our integration partner to deliver a quality product
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Implementation Rating
HCLSoftware
Implementation was successful due to Websphere application server used.
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Optimizely
Fully understand what is OOTB feature of the platform before proceeding to develop. Then implement a customization of key features once you can prove they are working as OOTB to make them more user friendly and productive for the business. Eg pre order and e gift card
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Alternatives Considered
HCLSoftware
Magento and Prestashop are E-commerce CMS platforms. They are used in a different scale of application than WCM.
Concerning Joomla, it's a useful CMS forsmaller website. Once again this is an other scale of application than WCM Liveray can compete WCM 7 concerning the : ¤ specific development ¤ security ¤ responsive
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Optimizely
Optimizely Commerce Connect offers a very wide range of features for admin users. There is less a need for an IT specialist or programmer to be involved when changes need to be made.
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Return on Investment
HCLSoftware
  • Negative: Very complex architecture for on-premise deployments (too many servers to installed)
  • Positive: Easy customization
  • Negative: Architecture limited to cloud solutions
  • WCM is an old product and needs an update
  • Blog, and community are not integrated in Digital Manager for discussion
  • Templates are not available to integrate basic services (FileNet, more complex BPM , e-commerce)
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Optimizely
  • Positive: We have a usable website - better than what we had before and we are seeing a constant increase in adoption.
  • Positive: Counter associates are using the website to help customers.
  • Negative: Too much time being spent QCing previous work.
Read full review
ScreenShots

Optimizely Commerce Connect Screenshots

Screenshot of the customizable checkout workflow, used to tailor the customer checkout experience.Screenshot of where catalogs, custom attributes, UOM, catalog restrictions, and multiple sites are managed at once.Screenshot of an example of a personalized promotion based on user web activity, used to drive conversion and increase average order value.Screenshot of customized recommendations reportingScreenshot of Optimizely Commerce Connect's personalizationScreenshot of Optimizely Opal, available within Commerce Connect to automate promotion creation by mapping products and variants from your existing product data. Turn tedious campaign work into high velocity scalable promotions.