Hotjar vs. UXArmy

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Hotjar
Score 8.1 out of 10
N/A
Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing. The tool is used by digital analysts, UX designers, web developers and product marketers. Hotjar was acquired by Contentsquare September 2021, and is now a Contentsquare brand.
$39
per month 100 daily sessions
UXArmy
Score 0.0 out of 10
N/A
UXArmy Online Usability makes the creation of a user test take minutes so user responses start flowing in within hours of the test launch. UXArmy Online Usability Testing captures screen video as the testers follow the instructions and tasks set out for them. The tool enables users to see the tester's screen and hear them think aloud as they navigate a website or mobile app. While reviewing the test results a video can be edited into short clips of key findings. By sharing video…
$59
per month
Pricing
HotjarUXArmy
Editions & Modules
Hotjar Observe - Plus
$39
per month 100 daily sessions
Hotjar Ask - Plus
$59
per month 250 monthly responses
Hotjar Ask - Business
$79
per month Starting from 500 monthly responses
Hotjar Observe - Business
$99
per month Starting from 500 daily sessions
Hotjar Scale - Business
$213
per month Starting from 500 daily sessions
Hotjar Ask - Scale
Contact Sales
per month unlimited volume
Unmoderated Usability Testing
$59
per month
Card Sorting
$79
per month
Participatory
$79
per month
Moderated Research
$99
per month
Tree Testing
$99
per month
Offerings
Pricing Offerings
HotjarUXArmy
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup fee$20 Per UXArmy Tester from UXArmy's Tester Pool ( UserAdvocates)
Additional DetailsDiscount available for annual pricing.You can recruit up to 10 of your own team members (Your own Testers) to take tests for FREE. The clients will be charged 20USD Per UXArmy Tester from UXArmy's Tester Pool ( UserAdvocates) for online web/app testing. For online surveys, it will be 10 USD
More Pricing Information
Best Alternatives
HotjarUXArmy
Small Businesses
Smartlook
Smartlook
Score 8.5 out of 10
Smartlook
Smartlook
Score 8.5 out of 10
Medium-sized Companies
Siteimprove
Siteimprove
Score 8.8 out of 10
Optimizely Web Experimentation
Optimizely Web Experimentation
Score 8.7 out of 10
Enterprises
Contentsquare
Contentsquare
Score 8.7 out of 10
Optimizely Web Experimentation
Optimizely Web Experimentation
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HotjarUXArmy
Likelihood to Recommend
8.7
(101 ratings)
-
(0 ratings)
Likelihood to Renew
5.1
(2 ratings)
-
(0 ratings)
Usability
9.7
(6 ratings)
-
(0 ratings)
Support Rating
9.6
(4 ratings)
-
(0 ratings)
Ease of integration
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
HotjarUXArmy
Likelihood to Recommend
Contentsquare
Hotjar is good for a first pass at understanding user sentiment or locating potential usability issues. There are features such as "rage clicked" which shows recordings or instances when a user rage clicked or had an issue with your site. Hotjar has also been helpful to launch intercept surveys on mobile, desktop, and app, which not all competitor software allow. Hotjar recordings are fun to watch. "Watching Hotjar like Netflix" is a favorite pastime at work.
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UXArmy
No answers on this topic
Pros
Contentsquare
  • Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
  • Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
  • Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
  • Hotjar has a poll function, so you can have polls on your website.
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UXArmy
No answers on this topic
Cons
Contentsquare
  • Hotjar is primarily used for web-based experiences. Not that easy to use on mobile apps.
  • I'd love to see Hotjar integrated with Google Analytics for an even deeper view.
  • Hotjar is primarily used by smaller organizations...pricing can get steep quickly for larger organizations.
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UXArmy
No answers on this topic
Likelihood to Renew
Contentsquare
Even though the heat maps and user recordings were useful, our website was significantly slowed down after we installed Hotjar, so much so, that it took over a minute for our blog to load. The data that we gathered was not worth the length that it took our website to load.
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UXArmy
No answers on this topic
Usability
Contentsquare
So easy and simple to use! Straightforward anyone in the team is able to easily go in and set up anything in Hotjar. The UI is really simple. Whenever you give feedback to Hotjar they continously take on board the feedback and improve the tool.
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UXArmy
No answers on this topic
Support Rating
Contentsquare
Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
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UXArmy
No answers on this topic
Alternatives Considered
Contentsquare
HotJar was selected for a few reasons:
  • Video Capture - HotJars video capture of user sessions is nothing short of amazing. It is so useful (not to mention cool) to see, in real time, how users interact with our software. It makes our jobs so much easier and more enjoyable to get this type of d
  • User Surveys - The ease and flexibility of surveys we can make available on our website are an awesome tool to get additional data.
  • Simple implementation - Adding a very small amount of code to our website gives us the ability to use all of HotJars features without having to touch our code again.
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UXArmy
No answers on this topic
Return on Investment
Contentsquare
  • We have fixed many issues, for example, checkout usability problems with the video recording feature. You can catch bugs and get an overall idea of how a particular page is working.
  • Polls have helped us pair intent with the video sessions, so we can understand better why certain users answered different things. You get greedy and try to ask everything but that won't work. Keep it simple and it will give you small but important insights.
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UXArmy
No answers on this topic
ScreenShots

UXArmy Screenshots

Screenshot of This is the client dashboard where clients can create tests for their prototypes, websites, mobile Apps, Mobile websites, web apps. They can check the overall progress of every test and they can also navigate to each test and see their progress and details as well.

They can check their account summary, top-up their account (via both PayPal and Debit/Credit cards) with credits to use in recruiting UserAdvocates to take the test.

They can also navigate to account settings from the dashboard.Screenshot of This section displays all the tests and any test can be selected to see the details of the response of the test. A new test can be created from here too by clicking on the "create test" button in the upper right corner of the screen.Screenshot of There are 2 ways to recruit for a test:

1. Up to 10  team members can take tests for free.

2. Testers can be recruited from the UXArmy's pool of testers from all around the world with a detailed demographic and behavioral filters like the country they live in or what language they speak, the mobile device they use, what gender they are, what shows they watch on TV, etc.