Hull CDP was a real-time rule and action engine that provided SaaS and Ecommerce businesses with more control over their customer data. Hull was acquired by MessageBird in April, 2021, and is no longer available.
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Trumpia
Score 8.2 out of 10
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Trumpia's automated texting software goes beyond contact collection and mass texting. It offers the possibility of creating personalized interactions with contacts. Trumpia can be used to create custom-tailored workflows and automation. The texting software offers a sophisticated set of
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Pricing
Hull CDP (discontinued)
Trumpia
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Hull CDP (discontinued)
Trumpia
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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Core Plans and Advanced Plans have different monthly and yearly pricing options depending on the number of text messages that will be sent.
All Advanced Plans include Workbench; an automated text message workflow builder with drag-and-drop functionality.
Add-ons like additional users, dedicated short codes, dedicated account manager or campaign consulting are also available.
Hull provided a visual interface for contact profiles. I needed something more robust than a CRM (Pipedrive), and certainly more robust than a spreadsheet tool like AirTable. The built-in segmentation engine is powerful if the data is clean.
We had initially identified Segment as a solution due to the number of integrations they supported. The problem is that with Segment we would have still had to build and maintain a database along with query tools. Overall Hull emerged as a better starting point for us.
We actually use Segment as well as Zapier so I don't think I answered this part of the question correctly. Here's the piece, aggregating and connecting your systems is a challenge. Segment and Zapier will help connect your systems together but they will not necessarily help you …
We have only used Trumpia since we began sending out promotional text messages back in 2016. We have been very happy with Trumpia therefore we have not had to explore any other providers. The only other option that we may explore in the future is sending out promotional texts …
If you are a fast scaling team using segment and slack, Hull is a must. For your sales reps trying to understand the activity of customers/prospects/users of your applicaiton, there is no easier way to surface that information than using Hull. We've been thoroughly impressed by the wide use cases and integrations Hull can offer and we use it many times a day. 100% would recommend this tool
Trumpia allows our clients to pick from simple features such as sending a message to many but also allows for more complex messaging through collecting data and data sets to separate departments. The ability to target the audience based on the filters has been very valuable for our customers to get the most out of the platform.
Good fit for our SME marketing/ Sales Tech stack. Integrations like HubSpot and Clearbit are native and easy to use within Hull- and it was one of the only providers that fit that criteria when we were vetting options.
Ease of Use. Hull is fairly intuitive for a casual user. The only real questions that came up for us were doing the data-mapping phase when we mapped fields against Hull.
No database to maintain. A critical selling point for us, and something which has freed up a fair amount of engineering time on an ongoing basis has been that Hull, unlike Segment, didn't require us to maintain a database.
I am not sure about new features, if they are rolling out or what!
It might also be valuable to see the responsiveness of things triggered through Hull, sometimes data takes a bit longer than expected to trigger a workflow (but never really more than a minute so not a huge deal really...)
We had initially identified Segment as a solution due to the number of integrations they supported. The problem is that with Segment we would have still had to build and maintain a database along with query tools. Overall Hull emerged as a better starting point for us
We have only used Trumpia since we began sending out promotional text messages back in 2016. We have been very happy with Trumpia therefore we have not had to explore any other providers. The only other option that we may explore in the future is sending out promotional texts messages directly through our CRM and see how that works