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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    IBM Digital Commerce

    Score9 out of 10
    N/AIBM Digital Commerce is an e-commerce platform that is designed to deliver omni-channel shopping experiences, including mobile, social, and in-store. In June 2019, IBM Digital Commerce was acquired by HCL Technologies.N/A

    Optimizely Configured Commerce

    Score8 out of 10
    N/AOptimizely Configured Commerce is a SaaS, headless, and composable e-commerce platform that helps manufacturers and distributors scale e-commerce growth using as much or as little out-of-the-box functionality as they prefer; saving organizations time to deploy meaningful buying experiences.N/A
    Pricing
    IBM Digital CommerceOptimizely Configured Commerce
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    IBM Digital CommerceOptimizely Configured Commerce
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details——
    More Pricing Information
    Community Pulse
    IBM Digital CommerceOptimizely Configured Commerce
    Considered Both Products
    IBM
    No answer on this topic
    Optimizely
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    67%
    Would buy again
    8 Answers
    Delivers good value for the price
    No answers on this topic
    67%
    Delivers good value for the price
    4 Answers
    Happy with the feature set
    No answers on this topic
    92%
    Happy with the feature set
    11 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    29%
    Lived up to sales and marketing promises
    2 Answers
    Implementation went as expected
    No answers on this topic
    40%
    Implementation went as expected
    4 Answers
    Features
    IBM Digital CommerceOptimizely Configured Commerce
    Online Storefront
    Comparison of Online Storefront features of IBM Digital Commerce and Optimizely Configured Commerce
    Feature
    IBM Digital Commerce
    7.6
    3 Ratings
    3% below category average
    Optimizely Configured Commerce
    7.4
    12 Ratings
    5% below category average
    Product catalog & listings8.03 Ratings7.312 Ratings
    Product management8.03 Ratings8.012 Ratings
    Bulk product upload8.03 Ratings7.612 Ratings
    Branding8.03 Ratings7.211 Ratings
    Mobile storefront8.03 Ratings7.69 Ratings
    Product variations8.03 Ratings00 Ratings
    Website integration8.03 Ratings7.511 Ratings
    Visual customization8.03 Ratings7.010 Ratings
    CMS4.02 Ratings7.112 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of IBM Digital Commerce and Optimizely Configured Commerce
    Feature
    IBM Digital Commerce
    6.0
    3 Ratings
    24% below category average
    Optimizely Configured Commerce
    8.2
    11 Ratings
    7% above category average
    Abandoned cart recovery6.02 Ratings8.110 Ratings
    Checkout user experience6.03 Ratings8.211 Ratings
    Online Payment System
    Comparison of Online Payment System features of IBM Digital Commerce and Optimizely Configured Commerce
    Feature
    IBM Digital Commerce
    6.0
    3 Ratings
    33% below category average
    Optimizely Configured Commerce
    8.7
    12 Ratings
    4% above category average
    eCommerce security6.03 Ratings8.712 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of IBM Digital Commerce and Optimizely Configured Commerce
    Feature
    IBM Digital Commerce
    7.0
    3 Ratings
    10% below category average
    Optimizely Configured Commerce
    7.2
    12 Ratings
    7% below category average
    Promotions & discounts7.03 Ratings7.110 Ratings
    Personalized recommendations7.03 Ratings7.312 Ratings
    SEO7.03 Ratings7.111 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of IBM Digital Commerce and Optimizely Configured Commerce
    Feature
    IBM Digital Commerce
    6.2
    3 Ratings
    26% below category average
    Optimizely Configured Commerce
    7.7
    12 Ratings
    4% below category average
    Multi-site management8.03 Ratings7.48 Ratings
    Order processing5.03 Ratings8.212 Ratings
    Inventory management6.03 Ratings7.211 Ratings
    Shipping6.03 Ratings8.310 Ratings
    Custom functionality6.03 Ratings7.511 Ratings
    Best Alternatives
    IBM Digital CommerceOptimizely Configured Commerce
    Small Businesses
    Ecwid by Lightspeed
    Score10 out of 10
    Ecwid by Lightspeed
    Score10 out of 10
    Medium-sized Companies
    Shopify
    Score8.7 out of 10
    Shopify
    Score8.7 out of 10
    Enterprises
    Adobe Commerce
    Score8.1 out of 10
    IBM Digital Commerce
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    IBM Digital CommerceOptimizely Configured Commerce
    Likelihood to Recommend
    9.0
    (5 ratings)
    6.4
    (12 ratings)
    Likelihood to Renew
    8.0
    (2 ratings)
    -
    (0 ratings)
    Usability
    -
    (0 ratings)
    7.1
    (12 ratings)
    Support Rating
    8.0
    (1 ratings)
    7.5
    (12 ratings)
    User Testimonials
    IBM Digital CommerceOptimizely Configured Commerce
    Likelihood to Recommend
    IBM
    I think WebSphere Commerce is well suited for customers looking to sell products online that need robustness and scalability as a priority. It provides a complete order cycle out of the box, or you can integrate with your existing order fulfillment. Online shopping models like digital subscriptions or a marketplace are not well suited as it requires a lot of customization
    Incentivized
    Read full review
    Optimizely
    The eCommerce catalog side has a lot of benefits to it and has been much easier to work with and customize than the CMS side. It is this integration and using both for a branded marketing website that has the user journey from browsing and leading into the eCommerce side that has been the bigger challenge, outside of the overall stability of the releases with the bugs we have encountered. I think the solution is well suited if you are mainly a catalog site. We, however, sell machinery and solutions that are not sold via the eCommerce site and we need to showcase them on the website. However, we have a core industrial catalog of consumable products that support the machine and solutions purchases which are very well suited for the eCommerce catalog. It is the CMS/Catalog integration that has caused a need for more customizations to the platform and as a result increased costs to maintain, lowering our overall ROI from the solution. We are also a bit hamstrung by having to rely on our development partner to make changes that our digital agency is better suited to do for us in the CMS. It is requiring extra cost and resources as a result. If more functionality could be surfaced, it would be much better.
    Incentivized
    Read full review
    Pros
    IBM
    • Websphere commerce provides efficient contract based pricing. Contract based pricing greatly helps in handling prices for different business
    • Catalog filtering is one other strength of websphere commerce, as it helps to filter the show only those products that the customer is entitled to
    • Extended site model is one other strength of WCS as it greatly helps in having multiple e-commerce sites for different demographics, for branding etc
    Incentivized
    Read full review
    Optimizely
    • Integration Jobs/Connections - Providing a good out-of-the-box solution to hook into ERPs and common endpoints.
    • Design and Development Partner Network to work with - If you have customizations in mind, the Optimizely partner network will give you the chance to find a suitable partner to meet your needs.
    • Good layout/flow/settings breakdown - There are a lot of "redundant" settings, but the more management access, the better.
    Incentivized
    Read full review
    Cons
    IBM
    • The e-Marketing spots contain content associated with marketing activities to target customer segment - needs some improvement. The algorithm to set up the priority of each of the Web Activity with in eMarketing spot is little bit confusing.
    • The catalog load can be simplified.
    • WebSphere Commerce is a huge application - someone needs to spend at least 5-6 years to learn about the whole application.
    Incentivized
    Read full review
    Optimizely
    • Need the ability to look at more of our user data
    • Need the ability to refresh our sandbox environment with production data in quicker, more efficient ways
    • Classic CMS is very limited in ways end users like myself can edit widget content
    Incentivized
    Read full review
    Likelihood to Renew
    IBM
    The scalability and various configurations of the product allows for a wide range of e-commerce site features. It provides a storefront to begin with so it helps with speeding up development.
    Incentivized
    Read full review
    Optimizely
    No answers on this topic
    Usability
    IBM
    No answers on this topic
    Optimizely
    Quite flexible and easy to use for daily marketing user tasks, like updating page listings, promotions, and copy. More in-depth tasks like managing product attributes, rearranging product taxonomy placement, and CMS editing are not user-friendly and require a careful and detailed process to follow.
    Incentivized
    Read full review
    Support Rating
    IBM
    No answers on this topic
    Optimizely
    It's a mixed bag. The team has been very nice, but there has been an underlying feeling of condescension because we have complained or "caused trouble" over the inadequacy of the CMS component. Also, support for modifications or UI changes has been terribly slow. Understandably, COVID has made life hard for everyone, but there is an expectation that we complete our work immediately, but their team will "put it in queue" when we have a request or find a bug. Further, we certainly feel that we were sold a list of capabilities that we have not seen come to fruition. Finally, the change of ownership 3 times (Insite -> Epi -> Opti) over our implementation period has been both confusing and disruptive.
    Incentivized
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    Alternatives Considered
    IBM
    IBM Digital Commerce was a lot more customizable and had a good engine for us to make enhancements. We were not locked down to certain integrations and we were able to utilize a lot of the features outside of the box vs using a prescribed set of features and functionality that other tools would force us to use
    Incentivized
    Read full review
    Optimizely
    I was not very involved with this process. It has been 3 years since we made a decision and I can't even remember the name of the other companies we were considering. I was in a different role then so I was less involved with the eCommerce department. I do remember really liking the people we were working with. That played a huge role in our selection since we would be working with them for years on the site.
    Incentivized
    Read full review
    Return on Investment
    IBM
    • For our clients in the apparel industry, the flexibility that WCS provides to scale up really helped their online business to grow tremendously.
    • Our client in the restaurant industry can't quite leverage what WCS has to offer though as it doesn't really fit their shopping model.
    • Another positive impact is that it allows our clients to streamline their commerce system in interacting with their backend.
    Incentivized
    Read full review
    Optimizely
    • Automation of updates and integration with ERP has saved time and provides reliable data for the website in sync with ERP
    • Integration with external PIM has saved time and provides reliable sync with content data for the website. Changes and improvements have been slow and difficult.
    Incentivized
    Read full review
    ScreenShots

    Optimizely Configured Commerce Screenshots

    Screenshot of Catalog and Content Management for simplified purchasing.Screenshot of Customer-specific pricing for seamless re-ordering.Screenshot of Personalized promotions and recommendations for customer engagement.Screenshot of Robust targeting and segmentation to drive continuous purchasing.Screenshot of Payment gateways for seamless customer checkout.Screenshot of Embedded Product Information Management for organizing and harmonizing product data.