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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    IBM Watson Explorer

    Score8.4 out of 10
    N/AIBM Watson Explorer supports enterprise search with unstructured data analysis, machine learning, and content analysis to improve decision-making, support customer service or serve other business needs.N/A

    Intuit Mailchimp

    Score8.4 out of 10
    N/AMailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.

    $0

    per month

    Pricing
    IBM Watson ExplorerIntuit Mailchimp
    Editions & Modules
    No answers on this topic
    Free
    $0
    Essentials
    starts at $13
    per month
    Standard
    starts at $20
    per month
    Premium
    starts at $350
    per month
    Offerings
    Pricing Offerings
    IBM Watson ExplorerIntuit Mailchimp
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    IBM Watson ExplorerIntuit Mailchimp
    Considered Both Products
    IBM
    Chose IBM Watson Explorer
    Google Cloud offers a Natural Language product, but it is just an API. This API doesn't offer the useful visualizations of relations, analytics, and graphs that IBM Watson Explorer offers on their interface. For this reason, we chose to go with IBM WEX. For later stages of our …
    Incentivized
    Intuit
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    251 Answers
    Delivers good value for the price
    No answers on this topic
    91%
    Delivers good value for the price
    244 Answers
    Happy with the feature set
    No answers on this topic
    89%
    Happy with the feature set
    255 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    91%
    Lived up to sales and marketing promises
    215 Answers
    Implementation went as expected
    No answers on this topic
    94%
    Implementation went as expected
    247 Answers
    Features
    IBM Watson ExplorerIntuit Mailchimp
    Email & Online Marketing
    Comparison of Email & Online Marketing features of IBM Watson Explorer and Intuit Mailchimp
    Feature
    IBM Watson Explorer
    -
    Ratings
    Intuit Mailchimp
    8.1
    585 Ratings
    5% above category average
    WYSIWYG email editor00 Ratings8.1537 Ratings
    Dynamic content00 Ratings8.1519 Ratings
    Ability to test dynamic content00 Ratings8.2499 Ratings
    Landing pages00 Ratings8.3404 Ratings
    A/B testing00 Ratings7.7434 Ratings
    Mobile optimization00 Ratings7.9535 Ratings
    Email deliverability reporting00 Ratings8.8568 Ratings
    List management00 Ratings8.1564 Ratings
    Triggered drip sequences00 Ratings7.7385 Ratings
    Lead Management
    Comparison of Lead Management features of IBM Watson Explorer and Intuit Mailchimp
    Feature
    IBM Watson Explorer
    -
    Ratings
    Intuit Mailchimp
    8.9
    75 Ratings
    11% above category average
    Lead nurturing automation00 Ratings7.465 Ratings
    Lead scoring and grading00 Ratings10.01 Ratings
    Data quality management00 Ratings8.372 Ratings
    Automated sales alerts and tasks00 Ratings10.01 Ratings
    Campaign Management
    Comparison of Campaign Management features of IBM Watson Explorer and Intuit Mailchimp
    Feature
    IBM Watson Explorer
    -
    Ratings
    Intuit Mailchimp
    7.9
    126 Ratings
    4% above category average
    Calendaring00 Ratings7.448 Ratings
    Event/webinar marketing00 Ratings8.4112 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of IBM Watson Explorer and Intuit Mailchimp
    Feature
    IBM Watson Explorer
    -
    Ratings
    Intuit Mailchimp
    8.2
    124 Ratings
    8% above category average
    Social sharing and campaigns00 Ratings8.3116 Ratings
    Social profile integration00 Ratings8.1107 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of IBM Watson Explorer and Intuit Mailchimp
    Feature
    IBM Watson Explorer
    -
    Ratings
    Intuit Mailchimp
    8.3
    565 Ratings
    10% above category average
    Dashboards00 Ratings8.6229 Ratings
    Standard reports00 Ratings8.6560 Ratings
    Custom reports00 Ratings7.9130 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of IBM Watson Explorer and Intuit Mailchimp
    Feature
    IBM Watson Explorer
    -
    Ratings
    Intuit Mailchimp
    7.9
    132 Ratings
    4% above category average
    API00 Ratings7.9107 Ratings
    Role-based workflow & approvals00 Ratings8.470 Ratings
    Customizability00 Ratings5.62 Ratings
    Integration with Salesforce.com00 Ratings8.554 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings8.647 Ratings
    Integration with SugarCRM00 Ratings8.12 Ratings
    Third-party software integrations00 Ratings7.9109 Ratings
    Best Alternatives
    IBM Watson ExplorerIntuit Mailchimp
    Small Businesses
    Elasticsearch
    Score8.5 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Elasticsearch
    Score8.5 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Amazon CloudSearch
    Score8.5 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    IBM Watson ExplorerIntuit Mailchimp
    Likelihood to Recommend
    9.0
    (1 ratings)
    8.7
    (608 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (55 ratings)
    Usability
    -
    (0 ratings)
    8.5
    (477 ratings)
    Availability
    -
    (0 ratings)
    9.5
    (6 ratings)
    Performance
    -
    (0 ratings)
    8.9
    (7 ratings)
    Support Rating
    -
    (0 ratings)
    8.8
    (20 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.4
    (22 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (2 ratings)
    Ease of integration
    -
    (0 ratings)
    8.0
    (4 ratings)
    Product Scalability
    -
    (0 ratings)
    9.5
    (6 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (2 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (2 ratings)
    User Testimonials
    IBM Watson ExplorerIntuit Mailchimp
    Likelihood to Recommend
    IBM
    The Watson Explorer is great because it potentially replaces a meriad of other low-level analytics products that we would need to use for data analytics and data mining. WEX isn't really suitable much beyond doing text and data analytics and performing machine learning, so if your team doesn't really have a use-case that fits all of these categories, it is worth looking at an alternative.
    Incentivized
    Read full review
    Intuit
    Mailchimp is fairly easy to onboard, even for those who would consider themselves less technologically inclined. It can be as simple as plug-and-play for simpler campaigns or scale up as needed. It also makes it easy to build, send out for internal review and feedback, and track all the needed changes.
    Incentivized
    Read full review
    Pros
    IBM
    • Free to try - It's possible to use most of the useful features of Watson Explore on their trial/demo accounts.
    • Super well-designed data analytics tool - Most of the tools and features of the explorer are really useful, and truly help you fully understand the depth of any format of textual data.
    • Extensive sources compatibility - WEX can retrieve data from a large range of sources, and the compatibility there is quite good as well.
    Incentivized
    Read full review
    Intuit
    • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
    • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
    • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
    Incentivized
    Read full review
    Cons
    IBM
    • Support is just OK, like most of the other IBM Watson products. The setup/integration is really hands-on, but it's also problematic because support later may take a considerable amount of time.
    • UI could still use a little more improvement - part of the administration and sources dashboards are hard to navigate.
    • The Application Builder is a great part of the product, but hard to learn/understand - this is where we needed the most support from IBM and tutorials/documentation.
    Incentivized
    Read full review
    Intuit
    • The pricing tiers do scale quickly so if you have a free newsletter it may get expensive
    • The pricing is based on total emails so if you have users who you only email rarely it might not make sense to use Intuit Mailchimp
    • Customer support can be a bit lacking at times and their docs aren't always the best
    Read full review
    Likelihood to Renew
    IBM
    No answers on this topic
    Intuit
    We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
    Incentivized
    Read full review
    Usability
    IBM
    No answers on this topic
    Intuit
    It is easy, but some things you need to learn from their resources. Mailchimp is one of the most popular email marketing platforms because it combines email marketing, automation, audience management, and analytics into a single tool that's easy to use and scale. Simple solutions and drag-and-drop edits make it easy.
    Incentivized
    Read full review
    Reliability and Availability
    IBM
    No answers on this topic
    Intuit
    I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
    Incentivized
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    Performance
    IBM
    No answers on this topic
    Intuit
    I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
    Incentivized
    Read full review
    Support Rating
    IBM
    No answers on this topic
    Intuit
    Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
    Incentivized
    Read full review
    Implementation Rating
    IBM
    No answers on this topic
    Intuit
    It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
    Incentivized
    Read full review
    Alternatives Considered
    IBM
    Google Cloud offers a Natural Language product, but it is just an API. This API doesn't offer the useful visualizations of relations, analytics, and graphs that IBM Watson Explorer offers on their interface. For this reason, we chose to go with IBM WEX. For later stages of our production, we decided to use Google's NLP API because we found that it was quick to integrate into production after studying data and developing models using IBM WEX.
    Incentivized
    Read full review
    Intuit
    I used Intuit Mailchimp, and I would say other software I used is equally good and competes with Intuit Mailchimp. Well, Intuit Mailchimp's reporting is better, and ActiveCampaign has more affordable pricing, so in the end, it all comes to what you need. What we needed was available in cheaper price in other software as well. But I would definitely say Intuit Mailchimp has its own advantages too.
    Incentivized
    Read full review
    Scalability
    IBM
    No answers on this topic
    Intuit
    Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
    Incentivized
    Read full review
    Return on Investment
    IBM
    • Positive - Trial/demo period. This was really useful for us to figure out what features of WEX we liked most and how difficult it would be to integrate WEX into our workflow.
    • Negative - On-boarding was long and almost always requires support from IBM support, unlike most other products this advanced.
    • Positive - WEX replaced a large selection of alternative products we would have to use for the same functionality, and having all of that function in one place was definitely helpful.
    Incentivized
    Read full review
    Intuit
    • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
    • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
    Incentivized
    Read full review
    ScreenShots

    Intuit Mailchimp Screenshots

    Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.