Why I Like Intuit Mailchimp
Updated October 03, 2025
Why I Like Intuit Mailchimp
Score 10 out of 10
Vetted Review
Verified User
Software Version
Free
Overall Satisfaction with Intuit Mailchimp
As a technology and marketing consultant I've had several opportunities to help my clients choose and set up direct mailing systems. I always recommend Intuit Mailchimp and most of my clients agree. It's quick and easy to set up and start sending out effective emails.
In most cases we've uploaded existing customers and also used the Intuit Mailchimp sign-up forms.
We've also done most of the graphics and creation of content for the emails. Using templates and saving templates save a lot of time and helps us to present a consistent look.
In most cases we've uploaded existing customers and also used the Intuit Mailchimp sign-up forms.
We've also done most of the graphics and creation of content for the emails. Using templates and saving templates save a lot of time and helps us to present a consistent look.
Pros
- Easy to segment users in the database
- Great reporting and review of campaigns
- Helpful tools to build new campaigns and set up updated ones
- Good templates and forms
Cons
- In the years I've been using Intuit Mailchimp, they've updated their platform quite a bit. Any problems I had early on are now addressed and fixed.
- One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
- Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
One of my clients was a big user of the segments. She had about a dozen segments in use. In her case, she was segmenting based on previous interactions with her customers. Her business had a yearly cycle of products so her message would vary depending on when the user last purchased. She also segmented for buyers of a test/starter kit to send them special messages to get them to place a full/final order.
- Segmentation
- Sign-up forms
- Dynamic content
- Campaign templates
- Email marketing
- Customer journeys (automated workflows)
- Integrations
- Reporting
Not all campaigns were a total success, but most moved the ball in the right direction and all helped to inform the next campaign. The level of customer retention was better for my clients that paid attention to their campaigns and sent out regular emails. We found that emails with an obvious purpose; a discount or helpful hints about product usage had the best response but, keeping in touch (without spamming) was very helpful to retention.
We haven't had any issues with scaling. Intuit Mailchimp has always performed as promised.
I've had several clients switch to Intuit Mailchimp from Constant Contact. I think the features and functions of Intuit Mailchimp proved to be better and the value to be better.
Do you think Intuit Mailchimp delivers good value for the price?
Yes
Are you happy with Intuit Mailchimp's feature set?
Yes
Did Intuit Mailchimp live up to sales and marketing promises?
Yes
Did implementation of Intuit Mailchimp go as expected?
Yes
Would you buy Intuit Mailchimp again?
Yes
Intuit Mailchimp Feature Ratings
Ecommerce User Experience
- Segmentation
- Sign-up forms
- Email marketing
We feel it is very important to keep in touch with our customers. We try to send out customized emails to let people know of specials and upcoming events. Even if a few drop off the list from time to time, the response is generally very positive. It's pretty easy to keep up the list and get new sign-ups through the form.
Using Intuit Mailchimp
1 - Owner
1 - The person in charge of marketing.
- Notification of price specials
- Notification of new products
- None
Evaluating Intuit Mailchimp and Competitors
- Cloud Solutions
- Scalability
- Ease of Use
Good product at a good price.
Intuit Mailchimp Support
| Pros | Cons |
|---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
No. Not needed.
Yesterday. I got help removing some spam sign-ups.
Using Intuit Mailchimp
| Pros | Cons |
|---|---|
Like to use Relatively simple Easy to use Technical support not required Well integrated Consistent Quick to learn Convenient Feel confident using Familiar | None |
- Sign up forms
- Managing lists
- Managing segments
Comments
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