TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iContact Pro Select

    Score6.4 out of 10
    N/AiContact Pro Select (formerly Outmarket) includes email marketing, landing pages, social media management, press outreach, and analytics. The software was originally Vocus Marketing Suite, and then was known as Outmarket. It was acquired by Cision

    $300

    per month

    MessageGears

    Score10 out of 10
    N/AMessageGears is a hybrid email marketing service built around deliverability, actionable customer data, and audience segmentation and targeting.N/A
    Pricing
    iContact Pro SelectMessageGears
    Editions & Modules
    Basic
    $300
    per month
    Plus
    $600
    per month
    Pro
    $1,000
    per month
    Enterprise
    $2,500
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    iContact Pro SelectMessageGears
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    iContact Pro SelectMessageGears
    Email & Online Marketing
    Comparison of Email & Online Marketing features of iContact Pro Select and MessageGears
    Feature
    iContact Pro Select
    -
    Ratings
    MessageGears
    3.3
    3 Ratings
    83% below category average
    WYSIWYG email editor00 Ratings1.52 Ratings
    Dynamic content00 Ratings3.83 Ratings
    Ability to test dynamic content00 Ratings2.23 Ratings
    A/B testing00 Ratings2.73 Ratings
    Mobile optimization00 Ratings8.01 Ratings
    Email deliverability reporting00 Ratings3.83 Ratings
    List management00 Ratings2.13 Ratings
    Triggered drip sequences00 Ratings2.23 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of iContact Pro Select and MessageGears
    Feature
    iContact Pro Select
    -
    Ratings
    MessageGears
    1.1
    3 Ratings
    149% below category average
    Dashboards00 Ratings1.13 Ratings
    Standard reports00 Ratings1.13 Ratings
    Custom reports00 Ratings1.03 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of iContact Pro Select and MessageGears
    Feature
    iContact Pro Select
    -
    Ratings
    MessageGears
    3.7
    3 Ratings
    75% below category average
    URL Validation00 Ratings1.01 Ratings
    Link Tracking00 Ratings2.83 Ratings
    Image Validation00 Ratings7.01 Ratings
    Inbox Display00 Ratings7.01 Ratings
    Spelling and Grammar Check00 Ratings6.01 Ratings
    Spam Testing00 Ratings1.02 Ratings
    Email Previews00 Ratings1.02 Ratings
    Best Alternatives
    iContact Pro SelectMessageGears
    Small Businesses
    Vbout
    Score9.9 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iContact Pro SelectMessageGears
    Likelihood to Recommend
    6.8
    (3 ratings)
    10.0
    (3 ratings)
    Likelihood to Renew
    6.1
    (3 ratings)
    -
    (0 ratings)
    Usability
    -
    (0 ratings)
    6.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    iContact Pro SelectMessageGears
    Likelihood to Recommend
    iContact
    If you use PRWeb already and are looking for a tool that integrates well with that program and offers additional functionality with email and social media then Vocus is great. If you don't use PRWeb or prefer an email tool with more functionality and ease of use, Vocus is not the best choice.
    Read full review
    MessageGears
    MessageGears can be a solid, inexpensive email solution and you can be able to send millions of emails per year. In 2020, we delivered over 235 million emails at a fraction of what that would cost with any other email service provider. We worked with MessageGears on a custom solution with our database.
    Incentivized
    Read full review
    Pros
    iContact
    • Social Media Listening e.g.: Recommendations, Identify influencers for a selected topic, based on actual influence, or number of reposts and/or references, rather than the number of followers.
    • Campaign Management - Landing Page and Web Form Templates
    • Email Marketing -Delivery Tracking and Spam Analysis
    Incentivized
    Read full review
    MessageGears
    • The MessageGears Support team is very helpful.
    Read full review
    Cons
    iContact
    • Vocus can do a better job communicating with us. The representative made promises to us that I have not seen be fulfilled such as getting us national media hits through connections that he had.
    Incentivized
    Read full review
    MessageGears
    • Multivariate testing
    • WYSIWYG email builder
    • SQL audience error report
    • Native reporting
    Incentivized
    Read full review
    Likelihood to Renew
    iContact
    Now that we have had the opportunity to try an enterprise wide marketing solution, I think we should look at other tools and programs that have greater flexibility and ease of use. If the tool does not happen to have PR Web then so be it. We may not see the cost savings with PR announcements but if the other tools have increased email functionality then we can part with more money on the PR side like we have in the past
    Read full review
    MessageGears
    No answers on this topic
    Usability
    iContact
    No answers on this topic
    MessageGears
    Our situation is unique so I believe we are working on a semi-outdated UI which needs a tune up / version upgrade. Similarly, our custom connection means that we do not have access to the full feature set so I've never experienced MessageGears' best functionality
    Incentivized
    Read full review
    Support Rating
    iContact
    No answers on this topic
    MessageGears
    MessageGears support is always quick to respond when we have an issue, which is rare. Gail has been our main rep and she has been great. We don't have many issues so luckily, we don't need to lean on their customer support team much. That said, it would be beneficial to hear from upper management more.
    Incentivized
    Read full review
    Alternatives Considered
    iContact
    I've used MailChimp before to generate emails and found Vocus to be a better option because it is an overall suite providing the tools to create customizable emails as well as many other features including press releases, social media etc. Vocus is an all-in-one platform for marketing which makes things more efficient for the user by being able to handle all marketing through one outlet.
    Incentivized
    Read full review
    MessageGears
    MessageGears doesn't come close to Salesforce Marketing Cloud. We chose MessageGears based on how data was accessed. We never really got a good preview of how the system works or what was available, so we didn't know everything that it was lacking until we started using it.
    Read full review
    Return on Investment
    iContact
    • Much more targeted email marketing. Spam analysis helped improve our overall email performance.
    • Increased customer engagement through social media listening.
    • Scheduled emails increased email open and click-through rates by 120%!
    Incentivized
    Read full review
    MessageGears
    • Sending more email!
    • Onboarding handoff was a little rough
    • Great control on who we are sending to
    • Dynamic content is very easy!
    Incentivized
    Read full review
    ScreenShots