InboundWriter is a relatively focused content marketing tool containing predictive analytics, suggestions, and authoring guidelines for content optimization. InboundWriter has been backed by about $2.5 million in venture capital since its inception in 2011.
N/A
SE Ranking
Score 9.3 out of 10
Mid-Size Companies (51-1,000 employees)
An SEO toolset for agency and in-house pros.
$65
per month
Pricing
InboundWriter
SE Ranking
Editions & Modules
No answers on this topic
Essential
$65
per month
Pro
$119
per month
Business
$259
per month
Offerings
Pricing Offerings
InboundWriter
SE Ranking
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
SE Ranking’s subscription plans are available at a 20% discount for annual pricing.
More Pricing Information
Community Pulse
InboundWriter
SE Ranking
Features
InboundWriter
SE Ranking
Content Creation
Comparison of Content Creation features of Product A and Product B
InboundWriter
8.5
1 Ratings
7% above category average
SE Ranking
-
Ratings
Ideation
8.01 Ratings
00 Ratings
Approval workflows
8.01 Ratings
00 Ratings
Content collaboration
9.01 Ratings
00 Ratings
Content calendar
9.01 Ratings
00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
InboundWriter
8.8
1 Ratings
11% above category average
SE Ranking
-
Ratings
Content hub
9.01 Ratings
00 Ratings
Forms / Gated content
9.01 Ratings
00 Ratings
Embedded CTAs
9.01 Ratings
00 Ratings
Content distribution
9.01 Ratings
00 Ratings
Content promotion
9.01 Ratings
00 Ratings
Content automation
8.01 Ratings
00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
InboundWriter
8.2
1 Ratings
9% above category average
SE Ranking
-
Ratings
Audience profiling and targeting
8.01 Ratings
00 Ratings
Closed-loop tracking and reporting
8.01 Ratings
00 Ratings
Content performance analytics
8.01 Ratings
00 Ratings
Campaign optimization dashboard
9.01 Ratings
00 Ratings
Competitive analytics
8.01 Ratings
00 Ratings
SEO
Comparison of SEO features of Product A and Product B
InboundWriter
-
Ratings
SE Ranking
7.9
16 Ratings
2% above category average
Keyword analysis
00 Ratings
7.99 Ratings
Backlink management
00 Ratings
7.316 Ratings
SERP ranking tracking
00 Ratings
7.915 Ratings
Page grader
00 Ratings
7.611 Ratings
Competitive analysis
00 Ratings
7.915 Ratings
Site audit / diagnostics
00 Ratings
7.916 Ratings
Site recommendations
00 Ratings
8.412 Ratings
Task management
00 Ratings
7.910 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
InboundWriter
-
Ratings
SE Ranking
8.1
14 Ratings
6% above category average
Local SEO
00 Ratings
8.111 Ratings
Mobile SEO
00 Ratings
8.112 Ratings
Global SEO
00 Ratings
8.213 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
I think most users have found that InboundWriter is every bit worth what you pay for it. At a freemium model, it's affordable and helpful in analyzing your posts for SEO direction. It is particularly well suited for getting focused terms on specific topics, and less on more general terms.
SE Ranking is a fantastic tool if you are a marketing agency or freelancer looking for a single tool for the majority of your SEO work. It also includes B2B tools like their lead generation widget and white label reports that can help you generate new leads for your business. It would get 10 stars if their database was larger to accommodate research for small geographic areas, but they are always expanding their database so it may just be a matter of time. Research SE Ranking has pricing plans available for every budget.
The InboundWriter support is certainly sufficient for the type of troubleshooting you may encounter when using the tool. There are chats and forums available with best practices or knowledge share. For bigger issues, even WordPress can serve as a support system for getting to the answer quickly. Luckily, you're more likely to find that it is a very intuitive tool that is easy to use.
The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.
While Yoast is also very useful as a free WordPress plugin that helps up your SEO game, where it stops at just providing direction for your meta data, like titles and descriptions, InboundWriter takes your search engine reach a bit further and helps you create relevant content for your industry that targets the right keywords and topics.
SE Ranking is better than Serpstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc... It's a good choice for agencies that are interested in tracking keywords for their clients, but other than that it underperforms in every other SEO category.
The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.