TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Insider One

    Score9.9 out of 10
    Mid-Size Companies (51-1,000 employees)
    The Insider One platform offers marketing and customer engagement teams an integrated Customer Data Platform (CDP). Insider One unites data, personalization, and journey orchestration across a set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One's capabilities for marketing and customer engagement teams include Customer Data Management, Cross-Channel Journey Orchestration, and Personalization. The platform boasts users among…N/A

    SendPulse

    Score3.5 out of 10
    N/ASendPulse is an integrated messaging platform providing user communication that includes emails, SMS, web push, SMTP, and user management.. This solution includes 15,000 free emails with up to 2,500 subscribers per month.N/A
    Pricing
    Insider OneSendPulse
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Insider OneSendPulse
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Pricing starts from $9 a month and depends on the number of messages sent.
    More Pricing Information
    Features
    Insider OneSendPulse
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Insider One and SendPulse
    Feature
    Insider One
    -
    Ratings
    SendPulse
    4.0
    12 Ratings
    67% below category average
    WYSIWYG email editor00 Ratings2.012 Ratings
    Dynamic content00 Ratings1.012 Ratings
    Ability to test dynamic content00 Ratings4.010 Ratings
    A/B testing00 Ratings3.09 Ratings
    Mobile optimization00 Ratings2.012 Ratings
    Email deliverability reporting00 Ratings7.012 Ratings
    List management00 Ratings6.012 Ratings
    Triggered drip sequences00 Ratings7.010 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Insider One and SendPulse
    Feature
    Insider One
    -
    Ratings
    SendPulse
    4.7
    12 Ratings
    47% below category average
    Dashboards00 Ratings5.011 Ratings
    Standard reports00 Ratings7.012 Ratings
    Custom reports00 Ratings2.09 Ratings
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    Insider OneSendPulse
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    Listrak
    Score10 out of 10
    Mad Mimi
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    Sailthru
    Score5.3 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Listrak
    Score10 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Insider OneSendPulse
    Likelihood to Recommend
    9.0
    (2 ratings)
    1.0
    (12 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (1 ratings)
    Usability
    -
    (0 ratings)
    3.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    Insider OneSendPulse
    Likelihood to Recommend
    Insider One
    Insider Growth Management Platform is great for anyone looking to improve their conversion rates, whether in lead generation or eCommerce. The web push notifications also provide a powerful tool for any organisation looking to reach their website visitors that they may not have in a database. A certain scale is required to realise a return on investment though, the platform is suited to medium to large businesses.
    Incentivized
    Read full review
    SendPulse
    SendPulse is great if you want to connect with your list on a more personal basis, and making sure that your email reaches your subscriber when it is best for him/her. You can also use the SMS function (though I haven't used it yet). Let's say you have clients and want to send a message to them automatically on their birthday, SendPulse allows you to do that. It allows you to add in specific fields that are relevant to you, in order to customise your messaging as much as you want and need.
    Read full review
    Pros
    Insider One
    • Excellent Customer Success Support
    • Clear and Understandable Reporting Especially for Digital Marketers
    Incentivized
    Read full review
    SendPulse
    • One of the best features of this software is its user interface. I found it very intuitive.
    • It has sms feature also which is a great add-on to this software.
    • It has live chat support feature. And I find it very helpful when i find any technical problem.
    Incentivized
    Read full review
    Cons
    Insider One
    • Attention to detail, checking for errors and bugs.
    • Support could be improved.
    Incentivized
    Read full review
    SendPulse
    • I like its Drag and Drop function to design e-mailers but it lacks in some functionalities. Foe example when I write two different contents in a same box I need a line to show separation between my contents in the same box but this feature is unavailable in SendPulse.
    • They should include more fonts. Every product or service needs different kind of fonts to make a right impact on customers. With limited option of fonts it restricts user's creativity.
    • It is good to have templates to give users some idea for designing campaigns but here SendPluse has nothing much to offer. They have very limited number of templates.
    Incentivized
    Read full review
    Likelihood to Renew
    Insider One
    No answers on this topic
    SendPulse
    Because I love how easy and intuitive SendPulse is.
    Read full review
    Usability
    Insider One
    No answers on this topic
    SendPulse
    I find that overall SendPulse is very intuitive to use and the support is there to help you out in case you don't find how to do what you wish to do. The drag and drop functionalities make it easy to create the newsletters you want. Every field is explained and small tutorials are included to show you how to create a new template, newsletter, etc. which makes it very easy to use.
    Read full review
    Support Rating
    Insider One
    No answers on this topic
    SendPulse
    Every time I contacted the support team with a question or a problem, they were very fast in replying and helping me out solve it. Usually latest within 10 minutes I would receive a first answer, and the problem would get solved on the same day.
    Read full review
    Implementation Rating
    Insider One
    No answers on this topic
    SendPulse
    When implementing SendPulse, it is a good idea to have a transition phase where you still use both systems, in case anything goes wrong.
    Read full review
    Alternatives Considered
    Insider One
    Insider is a great app growth platform, we’ve seen so many aspects of this product improve our marketing strategy and more importantly our business margins in such a short space of time!
    Incentivized
    Read full review
    SendPulse
    For SendPulse's price point, I consider their competition to be the likes of Mailchimp, ConstantContact, etc. While SendPulse rates roughly average across the board in all areas, for businesses looking for the cheapest option (which comes with a lack of features/quality), ConstantContact beats them. For quality/features/value, I'd say Mailchimp is the best option for small businesses.
    Incentivized
    Read full review
    Return on Investment
    Insider One
    • Improved conversion rate.
    • Increased online sales.
    • Increased leads.
    Incentivized
    Read full review
    SendPulse
    • Tapping NRI clients with this software helps me in generating good revenue in last financial year.
    • I grow my NRI database by 60 in last year. And this software played a major role in doing so.
    • It made brand building very easy among my clients.
    Incentivized
    Read full review
    ScreenShots

    Insider One Screenshots

    Screenshot of the Insider One panel

    SendPulse Screenshots

    Screenshot of Desktop versionScreenshot of Mobile application for iPadScreenshot of Mobile application for Android