"The Mentalist" of email newsletters
May 09, 2017

"The Mentalist" of email newsletters

Audrey Sourroubille Arnold | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with SendPulse

I use SendPulse to connect and communicate with my subscribers and clients through newsletter and educational emails. I also use it as CRM as you can add different fields into your subscribers' database, thus allowing you to have all information in one place, and use it to customise emails and communications.
  • SendPulse allows to connect with subscribers at the best time for each subscriber, which I haven't found anywhere else. What I mean is that if one of your subscribers reads emails at 8am, and another one at 2pm, SendPulse will automatically sends emails at that time when you subscriber reads emails. This is fantastic to increase your open rate!
  • It is easy to use, create a template for a newsletter, create auto-responders, create different unsubscribe pages.
  • It is easy to add any field you need to your CRM in SendPulse, so that you can target the people in your list more effectively.
  • Customer support is very fast and friendly (always a plus :-) ). I usually get an answer within 10 minutes to an hour to any question I have.
  • SendPulse allows to create a win-win situation when an email goes out, and avoid "spammy" situations with subscribers.
  • SendPulse has a great quality-price (have a look for yourself, but it's one of the cheapest on the market right now, and with the many features that are included, I personally find it's a steal)
  • I'd love a tutorial through videos showing how to make the most out of SendPulse. It's amazing and there are probably many functionalities I don't know how to use.
  • I'd love to see an integration of SendPulse with the Bloom plugin from Elegant Themes.
  • I'd love to receive emails with best practices from other customers using SendPulse.
  • I'd love to see an integration where SendPulse goes to compile information available on subscribers from social media, like MailChimp does.
  • Upgrading to SendPulse allowed me to save 15 USD per month.
  • Upgrading to SendPulse allowed me to automate my business further.
  • Upgrading to SendPulse allowed me to create a database better suited for my needs, which allows me to create more quality conversations with my subscribers.
I transitioned recently from MailChimp to SendPulse because I love to be able to customise my messages more so that emails are sent at the right time for each customer. This for me is a HUGE advantage that SendPulse provides. Additionally, even with a small list, MailChimp was still quite expensive compared with what I get from SendPulse monthly now. And I find MailChimp was less user friendly as SendPulse.
SendPulse is great if you want to connect with your list on a more personal basis, and making sure that your email reaches your subscriber when it is best for him/her. You can also use the SMS function (though I haven't used it yet). Let's say you have clients and want to send a message to them automatically on their birthday, SendPulse allows you to do that. It allows you to add in specific fields that are relevant to you, in order to customise your messaging as much as you want and need.

SendPulse Feature Ratings

WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
Dashboards
10
Standard reports
10
Custom reports
Not Rated

Using SendPulse

1 - As an entrepreneur who delegates only part of the work, I use SendPulse to connect with my subscribers, clients, for marketing purposes and also as a CRM database.
  • Sending newsletters.
  • Subscribers forms.
  • Sending messages to clients and subscribers who we had more information on.
  • Creating more targeted communications.
  • Sending SMS to clients on specific days, for example on their birthday, or when there are special offers.
Because I love how easy and intuitive SendPulse is.

Evaluating SendPulse and Competitors

Yes - MailChimp. I thought for the use I had of MailChimp it was quite expensive. I didn't use all the functionalities, plus it didn't have all the functionalities I needed/wanted. I used auto-responders, and for that use because I had several lists I was billed over 15 USD, while I was below 1,000 subscribers, just because MailChimp double counts subscribers.
  • Price
  • Product Features
  • Product Usability
I wouldn't change anything.

SendPulse Implementation

When implementing SendPulse, it is a good idea to have a transition phase where you still use both systems, in case anything goes wrong.
  • Being able to upload my MailChimp list into SendPulse, as some fields were missing.

SendPulse Support

Every time I contacted the support team with a question or a problem, they were very fast in replying and helping me out solve it. Usually latest within 10 minutes I would receive a first answer, and the problem would get solved on the same day.
ProsCons
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
Kept well informed
No escalation required
Immediate help available
Support understands my problem
Support cares about my success
Quick Initial Response
None
No - It's included in the base monthly fee.
When I first imported my MailChimp subscribers list to SendPulse, some of the information I had was lost and not uploaded. I contacted support to help me add in the missing information so that I wouldn't have to do it manually, and the team helped me do that very quickly so that I was able to send my newsletter to my subscribers on the same day.

Using SendPulse

I find that overall SendPulse is very intuitive to use and the support is there to help you out in case you don't find how to do what you wish to do. The drag and drop functionalities make it easy to create the newsletters you want. Every field is explained and small tutorials are included to show you how to create a new template, newsletter, etc. which makes it very easy to use.
ProsCons
Like to use
Relatively simple
Easy to use
Well integrated
Consistent
Quick to learn
Convenient
Feel confident using
Familiar
None
  • Creating a newsletter template.
  • Creating a new landing page or subscribe form.
  • Creating a new auto-responders series.
  • Checking out reports for campaigns.
  • Sending emails automatically to subscribers who didn't open the first email.
  • For me as I'm not tech savvy, integrating the subscribe form onto my website was a bit difficult.
  • When uploading an image which is too big, there's no option to resize in SendPulse, which is a bit cumbersome.
  • Uploading my newsletter list from MailChimp was initially a bit difficult, until I asked support for help and got sent the article showing how to do it.