The Invoca platform delivers the inbound call intelligence required for marketers to capture and optimize customer engagement and sales beyond the click. From attribution to intent, marketers gain a complete understanding of the customer's journey across digital, mobile and offline touchpoints so they can optimize their marketing spend, drive quality inbound calls and deliver a better customer experience.
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Lilt
Score 9.0 out of 10
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Lilt is an AI-powered language service provider (LSP). Lilt combines adaptive neural machine translation technology, an enterprise translation management system, and professional translators to allow organizations to scale their translation programs and improve the global customer experience. They purport to improve translation speed by 3-5x and reduce costs by 50% or more. Lilt HQ is based in San Francisco and is backed by VCs like Intel Capital, Sequoia, Redpoint, Zetta, and…
Management of campaigns is easy with it. It is a great tool if someone [wants to know] which of his campaigns is doing well and getting the most calls. It is quite favorable for all kinds of marketing campaigns and tracking calls is also convenient with Invoca. We are having a wonderful experience of call tracking with Invoca and its functioning and efficiency are beyond our expectations.
Lilt is a great platform for translating and reviewing content for mainstream languages that are spoken by a large number of people such as Spanish, French, etc. in which case the machine translation tool does a great job of adding the appropriate fluency, grammar, and punctuations. The QA checks also likewise provide apt feedback with rarely any errors. The only shortfall for Lilt is when the content to be translated belongs to any non-mainstream languages (such as regional Indian state ones) and the most noticeable errors are thrown by the QA check tools which have several long-standing unfixed bugs.
From an accounting perspective, Invoca makes it easy for us to determine where our call revenue is coming from and what call type generated the paid call.
Their dashboard is very user-friendly. I like how you can see everything from the top level and see total call volume, commission paid, and conversion rate. But you can easily drill down into each campaign level too.
Lastly, you can easily create call campaigns and create individual phone numbers. I especially like how we're able to create a ring pool that allows us to track exactly where the call is coming from, and it's not difficult to setup.
Invoca's client success team is great to work with, which is a nice value proposition for their business (many SaaS providers struggle with this). Their support team is very talented and fully capable of addressing the vast majority of questions that they receive. I haven't encountered any negative experiences when requesting assistance.
Invoca is very user-friendly. It was easy to learn how to navigate and has a very user-friendly interface. It's hard to compare it against SaaS solutions like Five9 because their functions are different. Originally we selected Invoca because we were unaware of any SaaS solutions that accommodated all types of campaigns. We've found that now in LeadsPedia, but have still found that many partners prefer going through Invoca, so we still use it. It's an excellent platform for partners to access.