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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ipsos Synthesio

    Score8.8 out of 10
    N/ASynthesio, an Ipsos company (acquired 2019) offers social monitoring and engagement tools. Synthesio competes with major listening vendors like Radian6 and Sysomos. A point of differentiation is that Synthesio offers a mix of technology and human analysis. In their view, human analysis is required to validate and interpret the data. Customers are large, particularly French, brands.

    $1,200

    per month

    MeetEdgar

    Score10 out of 10
    N/AEdgar is a social media management solution from Roeder Studios built primarily to provide users with optimized post scheduling to maximize post visibility across social media channels.

    $24.91

    per month

    Pricing
    Ipsos SynthesioMeetEdgar
    Editions & Modules
    Synthesio
    $1,200.00
    per month
    Eddie Annual Plan
    $24.91
    per month
    Eddie Monthly Plan
    $29.99
    per month
    Edgar Annual Plan
    $41.58
    per month
    Edgar Monthly Plan
    $49.99
    per month
    Offerings
    Pricing Offerings
    Ipsos SynthesioMeetEdgar
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Ipsos SynthesioMeetEdgar
    Listening/monitoring
    Comparison of Listening/monitoring features of Ipsos Synthesio and MeetEdgar
    Feature
    Ipsos Synthesio
    -
    Ratings
    MeetEdgar
    7.0
    1 Ratings
    9% below category average
    Broad channel coverage00 Ratings7.01 Ratings
    Publishing
    Comparison of Publishing features of Ipsos Synthesio and MeetEdgar
    Feature
    Ipsos Synthesio
    -
    Ratings
    MeetEdgar
    10.0
    3 Ratings
    20% above category average
    Content planning and scheduling00 Ratings10.03 Ratings
    Content optimization00 Ratings10.02 Ratings
    Workflow management00 Ratings10.02 Ratings
    Engagement
    Comparison of Engagement features of Ipsos Synthesio and MeetEdgar
    Feature
    Ipsos Synthesio
    -
    Ratings
    MeetEdgar
    10.0
    1 Ratings
    21% above category average
    Bulk actions00 Ratings10.01 Ratings
    Marketing
    Comparison of Marketing features of Ipsos Synthesio and MeetEdgar
    Feature
    Ipsos Synthesio
    -
    Ratings
    MeetEdgar
    10.0
    2 Ratings
    26% above category average
    Content marketing00 Ratings10.02 Ratings
    Campaigns and promotions00 Ratings10.01 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Ipsos Synthesio and MeetEdgar
    Feature
    Ipsos Synthesio
    -
    Ratings
    MeetEdgar
    10.0
    3 Ratings
    18% above category average
    Twitter00 Ratings10.02 Ratings
    Facebook00 Ratings10.03 Ratings
    LinkedIn00 Ratings10.03 Ratings
    Google+00 Ratings10.01 Ratings
    Instagram00 Ratings10.01 Ratings
    Pinterest00 Ratings10.01 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Ipsos Synthesio and MeetEdgar
    Feature
    Ipsos Synthesio
    -
    Ratings
    MeetEdgar
    6.0
    2 Ratings
    25% below category average
    Campaign success analytics00 Ratings2.01 Ratings
    Real-time tracking00 Ratings10.02 Ratings
    Account management
    Comparison of Account management features of Ipsos Synthesio and MeetEdgar
    Feature
    Ipsos Synthesio
    -
    Ratings
    MeetEdgar
    10.0
    2 Ratings
    23% above category average
    Role-based user permissions & privileges00 Ratings10.02 Ratings
    Mobile access00 Ratings10.01 Ratings
    Best Alternatives
    Ipsos SynthesioMeetEdgar
    Small Businesses
    Mention
    Score8 out of 10
    Sendible
    Score7.2 out of 10
    Medium-sized Companies
    Mention
    Score8 out of 10
    Emplifi
    Score8.9 out of 10
    Enterprises
    Social Suite by Reputation.com
    Score9.4 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Ipsos SynthesioMeetEdgar
    Likelihood to Recommend
    9.0
    (6 ratings)
    10.0
    (3 ratings)
    Likelihood to Renew
    7.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Ipsos SynthesioMeetEdgar
    Likelihood to Recommend
    Ipsos
    It's a very good tool. It covers every need we have for social media listening & monitoring. Bad thing is that those who were selling us the software were not much concerned about costs and were not reducing although there are a lot of market leaders like Sprinklr who are really good with compensation & value addition
    Incentivized
    Read full review
    Roeder Studios Inc.
    • Edgar works best if you already have enough (or plan on keep adding more) evergreen content to avoid too much repetition. This will of course be dependent on the frequency of your schedule as well as how refined your categories are.
    • Edgar works for Facebook, Twitter, and LinkedIn currently, and it doesn't seem like they will be adding more networks in the near future.
    Incentivized
    Read full review
    Pros
    Ipsos
    • Synthesio has an unlimited volume, which helps us to not worry about going over budget. This helps us focus on refining our search to pull in the mentions that have the most value.
    • Synthesio has an excellent support team. They are always available to answer any questions we have.
    Incentivized
    Read full review
    Roeder Studios Inc.
    • Scheduling
    • Organization
    • Engagement
    • AI-assisted Posts
    Incentivized
    Read full review
    Cons
    Ipsos
    • I’d love better graphics when I pull reports.
    • The sentiment data is still inaccurate.
    • We are unable to weed out all mentions of the arena associated with the bank.
    Incentivized
    Read full review
    Roeder Studios Inc.
    • The reporting is very limited. There's no dashboards or easy way to track how your posts are performing.
    • Honestly, that's the only recommendation I have—everything else works great!
    Incentivized
    Read full review
    Likelihood to Renew
    Ipsos
    Ben Farkas was the representative that worked with us on this project, while we have been very excited with the work he provided, especially the customer service, we just did not have enough time with the product hands on to be comfortable giving it the 10 we think it deserves. As the Data tracking was done beyond our expectations and the finished product (infographic) were all excellent, we used this service to fill our need in being shorthanded to cover the data ourselves. Synthesio provided outstanding customer service, their data tracking and materials where top notch, just we lacked the hands on experience to speak to everyday use.
    Read full review
    Roeder Studios Inc.
    No answers on this topic
    Support Rating
    Ipsos
    Everything we needed was handled, in many cases during the first time we used Synthesio the representative made adjustments and explained them to us, some things we did not even consider when setting up the service.
    Read full review
    Roeder Studios Inc.
    No answers on this topic
    Alternatives Considered
    Ipsos
    I have used Meltwater, Hootsuite for the same tracking purpose. Every tool has it own pros and cons. The best way to decide is go by the reviews of the people who have actually used it. Budget is yet another factor to consider.
    Incentivized
    Read full review
    Roeder Studios Inc.
    In terms of evergreen content promotion, Buffer and AgoraPulse offer very basic functionalities in this regard. We were looking for something that would enable us to categorize our evergreen content and Edgar is the only product on the market then that does this. We no longer need to manually re-post anything and only need to focus on content-creation. It is worth noting that we are still using Buffer in conjunction with MeetEdgar, where the former takes care of our new content while the latter will continually share the best content of the bunch.
    Incentivized
    Read full review
    Return on Investment
    Ipsos
    • It has helped us understanding the on going topics on our social page quite well.
    • Really helped us in community management in due time for social accounts. Saved a lot of clicks and time as well as resources.
    • Employees feel really happy with the tool because it lets them do the work fast and securely.
    Incentivized
    Read full review
    Roeder Studios Inc.
    • Takes out so much of the guesswork of posting at the best times. It uses the best general times and then uses your own post data to adjust to optimal times specifically for your business.
    • Measures engagement on your posts so that you know what content is the most effective
    • Helps me track my measurement goals through reporting.
    Incentivized
    Read full review
    ScreenShots