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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Joomla

    Score8.3 out of 10
    N/AJoomla! is a free and open source content management system used to publish web content. Included features are page caching, RSS feeds, printable versions of pages, news flashes, blogs, polls, a search function, and support for language internationalization.N/A

    Optimizely Content Marketing Platform

    Score6.8 out of 10
    N/AOptimizely Content Marketing Platform brings teams together in a single, AI-powered workspace to share plans, collaborate on assets and execute campaigns.N/A
    Pricing
    JoomlaOptimizely Content Marketing Platform
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    JoomlaOptimizely Content Marketing Platform
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    JoomlaOptimizely Content Marketing Platform
    Considered Both Products
    The Joomla Project
    No answer on this topic
    Optimizely
    No answer on this topic
    Key User Insights
    Would buy again
    93%
    Would buy again
    14 Answers
    92%
    Would buy again
    45 Answers
    Delivers good value for the price
    93%
    Delivers good value for the price
    13 Answers
    97%
    Delivers good value for the price
    31 Answers
    Happy with the feature set
    87%
    Happy with the feature set
    13 Answers
    96%
    Happy with the feature set
    47 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    10 Answers
    92%
    Lived up to sales and marketing promises
    24 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    14 Answers
    81%
    Implementation went as expected
    29 Answers
    Features
    JoomlaOptimizely Content Marketing Platform
    Security
    Comparison of Security features of Joomla! and Optimizely Content Marketing Platform
    Feature
    Joomla!
    8.3
    51 Ratings
    1% above category average
    Optimizely Content Marketing Platform
    -
    Ratings
    Role-based user permissions8.351 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Joomla! and Optimizely Content Marketing Platform
    Feature
    Joomla!
    6.6
    48 Ratings
    17% below category average
    Optimizely Content Marketing Platform
    -
    Ratings
    API7.246 Ratings00 Ratings
    Internationalization / multi-language6.047 Ratings00 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Joomla! and Optimizely Content Marketing Platform
    Feature
    Joomla!
    7.7
    54 Ratings
    2% below category average
    Optimizely Content Marketing Platform
    -
    Ratings
    WYSIWYG editor8.353 Ratings00 Ratings
    Code quality / cleanliness8.551 Ratings00 Ratings
    Admin section8.249 Ratings00 Ratings
    Page templates7.052 Ratings00 Ratings
    Library of website themes6.350 Ratings00 Ratings
    Mobile optimization / responsive design7.550 Ratings00 Ratings
    Publishing workflow8.450 Ratings00 Ratings
    Form generator7.446 Ratings00 Ratings
    Web Content Management
    Comparison of Web Content Management features of Joomla! and Optimizely Content Marketing Platform
    Feature
    Joomla!
    7.6
    52 Ratings
    1% above category average
    Optimizely Content Marketing Platform
    -
    Ratings
    Content taxonomy7.951 Ratings00 Ratings
    SEO support7.650 Ratings00 Ratings
    Bulk management8.049 Ratings00 Ratings
    Availability / breadth of extensions7.052 Ratings00 Ratings
    Community / comment management7.150 Ratings00 Ratings
    Content Creation
    Comparison of Content Creation features of Joomla! and Optimizely Content Marketing Platform
    Feature
    Joomla!
    -
    Ratings
    Optimizely Content Marketing Platform
    3.6
    48 Ratings
    74% below category average
    Ideation00 Ratings3.535 Ratings
    Approval workflows00 Ratings4.045 Ratings
    Content collaboration00 Ratings4.944 Ratings
    Content calendar00 Ratings3.040 Ratings
    Network for content licensing/production00 Ratings2.525 Ratings
    Content Publishing
    Comparison of Content Publishing features of Joomla! and Optimizely Content Marketing Platform
    Feature
    Joomla!
    -
    Ratings
    Optimizely Content Marketing Platform
    3.6
    43 Ratings
    74% below category average
    Content hub00 Ratings3.336 Ratings
    Forms / Gated content00 Ratings3.01 Ratings
    Embedded CTAs00 Ratings3.528 Ratings
    Content distribution00 Ratings4.237 Ratings
    Content promotion00 Ratings4.231 Ratings
    Content automation00 Ratings3.532 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Joomla! and Optimizely Content Marketing Platform
    Feature
    Joomla!
    -
    Ratings
    Optimizely Content Marketing Platform
    3.0
    37 Ratings
    84% below category average
    Audience profiling and targeting00 Ratings8.23 Ratings
    Closed-loop tracking and reporting00 Ratings1.830 Ratings
    Content performance analytics00 Ratings1.834 Ratings
    Campaign optimization dashboard00 Ratings1.729 Ratings
    Competitive analytics00 Ratings1.619 Ratings
    Best Alternatives
    JoomlaOptimizely Content Marketing Platform
    Small Businesses
    Umbraco CMS
    Score7 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    Square Online
    Score7.7 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    RWS Tridion Sites
    Score9 out of 10
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    JoomlaOptimizely Content Marketing Platform
    Likelihood to Recommend
    8.2
    (75 ratings)
    3.6
    (52 ratings)
    Likelihood to Renew
    10.0
    (28 ratings)
    1.0
    (1 ratings)
    Usability
    8.0
    (14 ratings)
    3.2
    (47 ratings)
    Availability
    9.9
    (2 ratings)
    -
    (0 ratings)
    Performance
    7.8
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (4 ratings)
    8.0
    (1 ratings)
    Online Training
    8.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.7
    (3 ratings)
    -
    (0 ratings)
    Product Scalability
    9.9
    (3 ratings)
    -
    (0 ratings)
    User Testimonials
    JoomlaOptimizely Content Marketing Platform
    Likelihood to Recommend
    The Joomla Project
    If your developers want to have some fun, Joomla offers the stability and friendliness to do custom coding. Certain marketing initiatives require us to get "cute" with the interface, and Joomla allows for that a bit easier than WordPress (and definitely easier than sites like Squarespace). The security of Joomla is also always a plus.
    Incentivized
    Read full review
    Optimizely
    A 7 only because I think there's question marks around customization. However, I've seen very similar tools in the past where stakeholders have been skeptical, but as you get to know it and use it, you'll find actually you realize those benefits. I just think Optimizely could help its stakeholders and clients see those benefits early on versus later on. However, that's not to say it's not possible, so a 7 at this stage, but I think it's got potential in future. If you are a marketing firm who wants a centralized system for managing workflows and campaigns, it's great. It does that. However, there are better competitors fill in some of the gaps better than optimized leaders does. It could do better. I think for me, visually when I see, when I create a workflow or a campaign, I can see all the tasks associated with it and I've seen the way that our parent company uses it. It's just a list of all the tasks you see in one view. I think visually it needs improving. However, the purpose that it serves fundamentally, it's got potential, if that makes sense. It's going in the right direction, but I think competitors are doing some of it better than Optimizely is. I think they, like I was saying earlier, if they really want to realize the benefits of the product visually there needs to be some improvement. And then the controls element that I mentioned earlier as well, hopefully that answers both of your questions.
    Incentivized
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    Pros
    The Joomla Project
    • Security. Its got many new features in the new Joomla! 4 which make the already good security even better. I like the ability to use my Yubi keys to log in with the new webauth standard, I don't think any other CMS has that built in
    • W3C Accessibility Guidelines (WCAG) 2.1 (with AA compliance)
    • Really good SEO that gets our sites to the top of the search engines again without the need for any extra things
    • Speed, it gets a really good score (100%) in the google lighthouse on our server, can't beat that
    Read full review
    Optimizely
    • The CMP really is useful for us not only to manage the processes behind how we create content that we serve in different platforms like websites, landing pages, emails, social media, but it also help us as a team that is scattered around the globe to be able to be connected all the time to be able to see what we're working on, to be able to share assets as well. We are not reinventing the wheel to be able to show to other people within the organization what is happening at any given point. We use it not only for assets now, but we use it also for things like planning our webinars, planning our face-to-face events, so it truly is the heart of our marketing organization within the business.
    Incentivized
    Read full review
    Cons
    The Joomla Project
    • Because Joomla's user community is smaller than WP, it lacks as many choices from 3rd party developers, meaning it can be a little more difficult to find the right extension for what you need to accomplish
    • Along the same vein, most of the best 3rd-party software for Joomla! is paid
    • Simple features such as Add to Menu and Cache cleaners should be adopted as part of the Joomla! core, though they are available as extensions
    • Joomla! could use a simpler and easier URL rewriting process
    Incentivized
    Read full review
    Optimizely
    • One thing that could be improved is some of the promotions that happen in platform. For example, there's a Opal AI little bubble at the bottom right of the corner, which you can't move across the screen. So if you're trying to change the status of a step or you're trying to update a description within a step, that can be a bit challenging and as it seems to be quite an easy fix.
    • I would love to see a capability in terms of having visual representation that we can share out with stakeholders that don't necessarily need access to CMP. But for that level of detail, we don't want it to go too granular, but we do want to be able to share in a quick and visual manner some of the activities that are happening so we can keep everybody in the loop without having to create different variations via different tools.
    Incentivized
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    Likelihood to Renew
    The Joomla Project
    I gave it a rating of 10 because I just love how Joomla! works, how it is set up and how it handles many users. Also it is very fast, and there is no overload on the MySQL database or servers ever.
    Incentivized
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    Optimizely
    The tool is over-engineered and overly complicated. It makes my job much harder and not easier. There's much simpler tools for a lot less money
    Incentivized
    Read full review
    Usability
    The Joomla Project
    Joomla! 3.x is easily installed either manually or via a script provided by your host. It contains most of the tools needed to begin creating websites right from the start. Those features that it doesn't have are easily installed via links and buttons from the thousands of extensions available in the community
    Read full review
    Optimizely
    The editorial calendar is the one I check multiple times every day. It gives me a clear picture of what's in progress, what's due, and where things can be moving faster. And, there's no need to open a separate doc or ask anyone for a status update.
    Also, the workflows are another super useful thing. Being able to assign specific reviewers to specific steps and know that nothing moves forward until they've acted has eliminated many repetitive processes.
    Incentivized
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    Reliability and Availability
    The Joomla Project
    No answers on this topic
    Optimizely
    I have not experienced any prolonged outages. From time to time there will be errors but nothing that significantly slows down production
    Incentivized
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    Performance
    The Joomla Project
    Today's Modern Joomla performs very well and is robust and durable. The pages load faster than they ever did in the past and Modern Joomla's integration into other software or systems has become seamless. Modern Joomla sites will last long and will stay running forever.
    Incentivized
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    Optimizely
    Optimizely Content Marketing Platform's performance is generally good. Nothing that has impacted production. Page load speed doesn't typically lag longer than a few seconds. Reports take some time but not any longer than we're used to with other platforms. We have not experienced lag when integrating with other platforms
    Incentivized
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    Support Rating
    The Joomla Project
    Between the core Joomla developers who are excellent at answering questions and providing support, you have a whole community of developers who work with Joomla and are happy to help fellow developers out answering questions and supporting the Joomla project. Out of the many communities I am involved in for open-source software, Joomla's community is by far the best.
    Incentivized
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    Optimizely
    The NewsCred team is very responsive and helpful with any technical issues.
    Incentivized
    Read full review
    Online Training
    The Joomla Project
    It is good if you know Joomla! if not it can get a bit confusing
    Read full review
    Optimizely
    Training was clear and concise. It was intuitive and helped me understand how to navigate the platform. Options to dive in on each action or skip to learn about areas of regular use. Resource links available to when I had additional questions or needed more training in a specific area. Overall, the training allowed me to use the platform without interruption
    Incentivized
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    Implementation Rating
    The Joomla Project
    Joomla has gone through tremendous growing pains. It is now better than ever. But before, when it was going from 1.5-2.5, the templates and plugins would break over and over again. If you don't understand what Joomla was trying to do back then, you might have a bad attitude toward it. Today, those pains are over and things don't break like they used to during that time period.
    Incentivized
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    Optimizely
    No answers on this topic
    Alternatives Considered
    The Joomla Project
    We tested other platforms like WordPress, Magento and some local CMS. 
    But Joomla offered us better resources for generating content.
    Joomla is a CMS suitable for many types of projects, especially if you have several people editing content at the same time.
    It allows you to maintain visual standardization and offers many options for working with images.
    With its ability to control access to different articles, categories or even different components, it is a great tool, even if they are managed by different people.
    Incentivized
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    Optimizely
    We haven't yet explored the CMS or other products within the suite but we see the potential to move all of our tools to Optimizely One. I see this really helping us gain clarity in the end to end content lifecycle, and help us use our resources and bandwidth more strategically
    Incentivized
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    Scalability
    The Joomla Project
    No answers on this topic
    Optimizely
    Optimizely is generally a reliable platform for A/B testing and digital experience management. It's helpful for it's stability, flexibility, and comprehensive features, which is helpful when managing an enterprise website
    Incentivized
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    Return on Investment
    The Joomla Project
    • Joomla has reduced our costs of rolling out a new website because it uses less developer time and can be rolled out by individual users as needed.
    • Joomla has a lot of extensions and add-ons that make it easy to create and implement advanced solutions quickly.
    Incentivized
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    Optimizely
    • The program has allowed us to meet our content goals more easily (e.g.: we publish X articles per month and track where each article is at).
    • It's helped us improve the accuracy of our information. We have SEO, content strategists, and legal teams involved in the workflow now because it's easy to manage.
    Incentivized
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    ScreenShots

    Optimizely Content Marketing Platform Screenshots

    Screenshot of Optimizely Opal: Opal, Optimizely's AI, is an extension of the marketing workforce. From building comprehensive campaign and content briefs and suggesting how to best execute a campaign, to creating on-brand content for any channel and providing suggestions for ongoing optimization, Opal's capabilities and AI agents make "doing more with less" a reality.Screenshot of Marketing Work Requests: Dynamic intake forms, automatic routing, and integrated workflows ensure that requested work gets completed, fast.Screenshot of Library (Digital Asset Management): With Optimizely Content Marketing Platform's DAM, users can automate the management of brand-approved assets, all within the same platform where content creation, collaboration and publishing take place.Screenshot of The Editor, with Embedded AI: Content is created for multiple channels with the help of Opal, Optimizely's native AI.Screenshot of Calendar: This provides visibility into planned and scheduled content and campaigns with the ability to save and share views.