Joomla vs Shopify

• It is very easy to create any project using Joomla. Easy to use and easy to publish and maintain.
• Joomla! has many add-on and extensions to support the full range of features.
• It is based on Open Source with the strong support from many communities

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• Ease of Use - Very user friendly. Anyone can pick it up within a couple days and know how to do almost everything.
• Great Customer Service - The help is excellent. Also, they have a huge community where people are happy to help.
• Ton of Add-Ons - You can find a ton of add-ons and modules to use that can be installed by you. They don't require developers.
• Inexpensive - Because it's easy to use and doesn't require a ton of developer time, it's so much cheaper to run.

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• Updating was never as seamless/easy as it seems to be with Wordpress. Obviously we accounted for this with our own workflow/methods, but I remember whenever we did WordPress updates it always seemed a breeze compared to the time/energy involved with a Joomla update/upgrade.
• For a while (I think this has changed some) Joomla left itself open to attacks when administrators were not as well versed as they should be. There were developer additions that did security checks/audits for you, but the CMS was the subject of a lot of attacks when left in the hands of our clients for a long time (who had changed permissions to make editing easier/convenient). Ideally the CMS would have been more restrictive on some of these things to prevent easy abuse. Obviously this is more the fault of the misinformed/human then the CMS, but it could have been more dummy-proof.
• No native versioning. There are some community extensions that add this functionality, but they pale in comparison to the versioning plugins of other CMS's (WordPress specifically). Again this was some time ago and in our experience, it could have changed by now.

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• Site/Store customization is difficult - it's page templates are based on an XML-like markup that you have to learn to do any page design edits
• There is a store/library of premium site themes to purchase, but the offerings are limited when compared to the comparable ocean of themes for something like WordPress
• Since custom development for Shopify is less popular - it's difficult to find help if have customization q's or get stuck. There isn't a very active Shopify dev community

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• Reduces Maintenance Expense - Simple interface saves clients money on site management by allowing inhouse management where desired
• Ease of Updating - Reduces website upgrade expense by allowing template upgrades without the need for redevelopment of content
• Scalability is huge - Client gains entry to an enterprise level web presence with a smaller budget and can grow/add functionality as the budget allows without a redevelopment of the entire site.

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• I do not have the hard numbers but I do know for the most part our artists have used the free shop templates which has really helped their ROI
• Having free and paid options for the stores has been helpful for our ROI, while many of our smaller artists are using the free templates, the ones who are doing well enough to use a paid store templates are loving them and the additional traffic they bring to their pages
• The biggest negative for us was trying to use Shopify for POS merchandise. If we ran into any issues with the card readers we either had to stop selling all together or just sell cash only, both of which drastically hurt sales

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