Upland Kapost helps you create and distribute meaningful content to support the buyer journey for B2B companies.
$1
per month
Tourial
Score6 out of 10
N/A
Tourial is a Product Tour Marketing platform built for GTM teams to drive more conversions and increase qualified pipeline. It is designed to help B2B SaaS marketers create high-performing product tours & videos at scale. Rather than spend months creating a single video that breaks the bank, Tourial allows users to create tours/videos without needing any technical video editing skills. Users can create interactive and (soon to be) fully automated walk-throughs of a…
N/A
Pricing
Kapost
Tourial
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Kapost
Tourial
Free Trial
No
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Features
Kapost
Tourial
Content Creation
Comparison of Content Creation features of Kapost and Tourial
Feature
Kapost
8.2
9 Ratings
5% above category average
Tourial
-
Ratings
Ideation
8.07 Ratings
00 Ratings
Approval workflows
8.09 Ratings
00 Ratings
Content collaboration
8.09 Ratings
00 Ratings
Content calendar
8.09 Ratings
00 Ratings
Network for content licensing/production
9.01 Ratings
00 Ratings
Content Publishing
Comparison of Content Publishing features of Kapost and Tourial
Feature
Kapost
8.0
9 Ratings
2% above category average
Tourial
-
Ratings
Content hub
7.18 Ratings
00 Ratings
Forms / Gated content
8.05 Ratings
00 Ratings
Embedded CTAs
7.93 Ratings
00 Ratings
Content distribution
9.07 Ratings
00 Ratings
Content promotion
8.34 Ratings
00 Ratings
Content automation
8.05 Ratings
00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Kapost and Tourial
Kapost has potential to be a great asset in small and large orgs. If you're not producing a great deal of content, or coordinating across a large team, there's still tremendous value, but it scales as your org scales because it makes it easier to coordinate and manage large teams and large content archives.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Filtering: If you make the most out of your custom details and custom fields, you can gain newfound access to materials that may have long been lost in the ether. It's really easy for us, for instance, to see all of our videos at once. Or everything targeting a certain buying stage. Or you can keyword search to see everything on one topic.
Workflows: It's really nice to lay out "who sees what when" in a digital way, because everyone involved on an asset can easily see what stage things are at. You can also set deadlines to tasks, which seems a bit more firm than a casual email, because you can visually see how meeting your deadline fits within the whole timeline.
Calendars: The calendar feature is nice for us because we have a blog, so we can see when everything is (supposed) to go live. It's easy to see when I, as a copy editor, should be expecting work, so I can align my day accordingly. Way better than the old-fashioned "mental note" system.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Social media distribution needs improvement. Specifically a calendar for planned Tweets and a better way to schedule multiple shares of the same content.
System performance is somewhat slow.
Should be an easier way to make changes, like adding custom fields or publication destinations, to all content types, rather than one at a time.
We are using some other systems that might have replaced Kapost, but none of them had the workflow functionality we were looking for. So, we're sticking with Kapost for now.
The calendar view is a great feature and so are the custom views. It is relatively easy to see a clear view of what content the user is responsible for and then the due dates associated to it. The ability to create and update workflows for the team is easy to navigate and keeps us on track.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The reputation of the product matches up to its reputation as one of the leaders in the space. I love that you can share and access content at your fingertips from anywhere. The downside is that it does not have the prettiest interface but you can get over this with its functionality.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Workfront has a lot of great features, but Kapost was the right tool for what we needed at the time. With a team of our size, we had to make sure we weren't biting off more than we could chew and the project never got off the ground. We had to be thoughtful with how we rolled it out.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info