Klaviyo vs. RingCX

Klaviyo is a leader in the space, but I might recommend it to a colleague for its price point. There are other options that are more affordable and provide most of the tools Klaviyo offers. I also think it can be complicated to use for a new user.

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RingCX solved a lot of problems we had as an organization. Being able to have easy tracking, easily managing call queues, setting up call rotations, and more is really awesome. The app is also very user friendly and we all appreciate how great the integration with Salesforce. If I had to make any complaint, or note where they could improve is turning off the call queue via a better calendar integration (Eg: if I am in a meeting automatically turning off call queues). We mainly use RingCX for troubleshooting/support calls and it's so easy to log and track (for accountability) in Salesforce.

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• Klaviyo's template builder is very intuitive yet straightforward enough that an inexperienced user can catch on quickly.
• Their flow builder is also quite intuitive and allows us to build intricate, highly targeted flows.
• I appreciate their built-in compliance warnings & checks as they apply to opt-out methods, SMS compliance, and overall deliverability.

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• Reporting. The analytics and reporting is very detailed and customizable.
• Call Queues. We have the option of having all phones ring at once, in a certain order or the person who has been idle the longest. This helps spread the work amongst the departments.
• Retrieving recorded calls!

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• Needs more visible critical notifications as we once exceeded our monthly email limit right during the Black Friday campaign. The notification was not visible enough for us to catch it on time, as a result, some emails scheduled to be sent over the weekend were never sent
• Better library of dynamic values available for use inside emails

Incentivized

Independently Invited by TrustRadius

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• Call back feature having some kind of info as to who I'm calling back.
• Turn off the working feature after every call. I forgot to turn it back on, and then I'll be in the working state for 30 minutes later.
• The messaging system is terrible and honestly non functional.

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Klaviyo is simply a great solution for e-com email marketing & customer relationship management:

1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.

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Currently most of our needs are being met, although the WhatsApp solution is weak and does not allow for calls and coexistance, the rest of solutions for Webchat, Social Media, and calls are meeting our needs. The other missing element is simultaneous ringing, but we have been ablet to configure priorities which we didn't have before.

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The only reason why I did not give it a 10/10 is that it cannot distinguish purchases that came through subscription recharges instead of purchases that were driven directly by email sends. Other than that, the automation qualities, design features, and segmentation options make this an incredible email platform, and I am very happy with it

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The reason I gave this rating was I would like to see global rules created for say holidays. Currently I have to create 37 individual custom rules for say Memorial day. Which is quite cumbersome. Or maybe a template that could we could make a copy. A copy feature would also be handy.

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Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.

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I rated them an 8 because their support team is highly responsive and reliable. Whenever we need to reach out with a problem, they are quick to respond and do an excellent job of keeping the ticket updated. I really appreciate that they make sure to keep us posted throughout the entire troubleshooting process, so we are never left in the dark wondering what is going on. Most importantly, they consistently resolve our issues in a timely manner, which is crucial for minimizing downtime and keeping our daily operations running smoothly.

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Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level

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It is an excellent service.

Incentivized

Invited by the Vendor

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Klaviyo's ability to really tackle the entire marketing contact ecosystem on one platform is what really won us over. The price for everything was competitive, not necessarily the cheapest but competitive, and the ability to see that data flow from every interaction was what was crucial to us. Additionally, Klaviyo is the core of our B2C business. We were not focused on anything other than how we interact with customers directly, and Klaviyo was a direct win for us. The one negative is Klaviyo's ability to work with our B2B side of our business, because it doesn't integrate with platforms like HubSpot. That is a massive downside, but the upside justified the investment.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

There are far more features in the RingCX platform than in our exploration of the other platforms. Additionally we utlized another service that had stability issues along with higher costs for overall local phone services that we were able to consolidate when we made the switch to RingCX along with 3rd party services to handle various Omnichannels that were all avaiable in the RingCX platform.

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Invited by the Vendor

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• Klaviyo brought our email channel to the top performing channel over Paid Ads several times (according to G Analytics), before Klaviyo Paid Ads were always top and the email channel struggled to even stay in 2nd place.
• Klaviyo did cost quite a bit more than our old email platform but the ROI was much higher so it paid for itself.
• Klaviyo implemented tools that allowed us to have a higher customer satisfaction with things like letting customers choose to receive less emails instead of unsubscribing.

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• It helps to reduce expenses in the company since you unify all your means of communications in a single system.
• I can measure our support effectiveness with various indicators, easily compiling them to give me insight into how to improve our processes
• I can effectively supervise service agents in real time and visualize their daily activities on a board, which allows me to improve every day.