KWFinder vs. SE Ranking

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
KWFinder
Score 8.1 out of 10
N/A
KWFinder is a search engine optimization software solution offered by KWFinder.
$588
per year
SE Ranking
Score 9.0 out of 10
Mid-Size Companies (51-1,000 employees)
An SEO toolset for agency and in-house pros.
$55
per month
Pricing
KWFinderSE Ranking
Editions & Modules
Mangools Basic
$588.00
per year
Mangools Premium
$828.00
per year
Mangools Agency
$1548.00
per year
ESSENTIAL
$55
per month
PRO
$109
per month
BUSINESS
$189
per month
Offerings
Pricing Offerings
KWFinderSE Ranking
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSE Ranking’s subscription plans come with generous data limits. They are also extremely flexible—users can pay for the exact amount of features and data they need. The platform’s variety of subscription options makes it easy for users to scale as their data needs grow.
More Pricing Information
Features
KWFinderSE Ranking
SEO
Comparison of SEO features of Product A and Product B
KWFinder
8.3
4 Ratings
7% above category average
SE Ranking
8.0
16 Ratings
3% above category average
Keyword analysis8.24 Ratings8.09 Ratings
Backlink management8.21 Ratings7.516 Ratings
SERP ranking tracking8.22 Ratings8.115 Ratings
Page grader7.31 Ratings7.811 Ratings
Competitive analysis9.14 Ratings8.115 Ratings
Site audit / diagnostics8.21 Ratings8.116 Ratings
Site recommendations9.11 Ratings8.512 Ratings
Task management8.21 Ratings7.910 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
KWFinder
8.0
3 Ratings
5% above category average
SE Ranking
8.3
14 Ratings
9% above category average
Local SEO7.33 Ratings8.311 Ratings
Social SEO8.22 Ratings00 Ratings
Mobile SEO8.21 Ratings8.312 Ratings
Global SEO8.22 Ratings8.313 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
KWFinder
9.1
1 Ratings
8% above category average
SE Ranking
8.5
14 Ratings
1% above category average
Multi-domain support9.11 Ratings8.612 Ratings
Integration with web analytics tools9.11 Ratings8.513 Ratings
Best Alternatives
KWFinderSE Ranking
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
KWFinderSE Ranking
Likelihood to Recommend
6.4
(4 ratings)
8.1
(16 ratings)
Usability
-
(0 ratings)
7.3
(4 ratings)
Support Rating
-
(0 ratings)
7.3
(6 ratings)
User Testimonials
KWFinderSE Ranking
Likelihood to Recommend
KWFinder
If you don't know the first thing about keyword research, learn about it, then make sure you use this tool. It's by far the simplest tool I use in my keyword research arsenal. That's not to say the others are difficult to use, this one's just the easiest. If you aren't focusing on your site's SEO, then I suppose SEO research and a keyword like this may not suit you, but I believe that every business that has a website should focus on SEO - so a tool like this is a good tool to have.
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SE Ranking
SE Ranking is a fantastic tool if you are a marketing agency or freelancer looking for a single tool for the majority of your SEO work. It also includes B2B tools like their lead generation widget and white label reports that can help you generate new leads for your business. It would get 10 stars if their database was larger to accommodate research for small geographic areas, but they are always expanding their database so it may just be a matter of time. Research SE Ranking has pricing plans available for every budget.
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Pros
KWFinder
  • Rating of keywords
  • CPC (cost per click)
  • Suggestions for alternate keywords
  • Keyword difficulty
Read full review
SE Ranking
  • Rank racking. It’s really important for us that the ranks are tracked accurately.
  • Monitoring of changes made on the website. We’ve found this feature really useful.
  • Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.
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Cons
KWFinder
  • Not much usage in small markets.
Read full review
SE Ranking
  • I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
  • Some more video tutorials on the site on how to use some tools would be helpful.
  • More in-system popups would be more helpful too.
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Usability
KWFinder
No answers on this topic
SE Ranking
They had a huge update recently and the platform is now even better. Although not all the tools are yet in the new design.
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Support Rating
KWFinder
No answers on this topic
SE Ranking
The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.
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Alternatives Considered
KWFinder
This is just for keywords, not site traffic or domain metrics; it is not as thorough as the competitors, strictly a keyword research tool.
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SE Ranking
SE Ranking is better than Serpstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc... It's a good choice for agencies that are interested in tracking keywords for their clients, but other than that it underperforms in every other SEO category.
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Return on Investment
KWFinder
  • KWFinder is a part of a bundle of tools that you get with Mangools and it's pretty affordable.
  • It's a time saver, and time is money.
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SE Ranking
  • The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
  • It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
  • Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.
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ScreenShots

SE Ranking Screenshots

Screenshot of SE Ranking main dashboardScreenshot of SE Ranking keyword researchScreenshot of SE Ranking website auditScreenshot of SERP CompetitorsScreenshot of Organic SERP HistoryScreenshot of Content tool