Laravel is a free, open source web application PHP framework.
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Sitecore Digital Experience Platform
Score 8.1 out of 10
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The Sitecore Experience Platform (Sitecore XP) is a digital experience platform used to build websites and create customer experiences online. The solution boasts fast content authoring, built-in personalization features, testing and other optimizations, as well as analytics and marketing features.
Laravel is ideally suited for fluent PHP developers who want a framework that can be used to both rapidly prototype web applications as well as support scalable, enterprise-level solutions. I think where it is less ideal is where the client has an expectation of using a certain CMS, or of having a certain experience on the admin side that would perhaps be better suited to a full CMS such as Drupal or WordPress. Additionally, for developers who don't want to write PHP code, Laravel may not be the best solution.
Sitecore offers Content Hub with Product Content Management and Content Management Platform. The Digital Experience Platform and Content Hub can both host structured content and publish the finalized version to Experience Edge. Both platforms offer different ways to manage content. During a technical and business evaluation, the evaluation panel must understand the difference between a Content Modelling focused approach, or a layout management focused approach. Sitecore Digital Experience Platform is also best not to be used to host many files and images in the Media Library. That responsibility should be offloaded to a digital asset management company like Sitecore Content Hub DAM. The technology evaluation panel must also understand how to work with a Headless CMS, where the HEAD needs to be hosted, and the costs associated with the HEAD. Composable DXP is fantastic, but everyone must understand the various cost components. Marketers and the data team will need to go into the CDP and Personalize the platform with an excellent understanding of how a composable "installation" works. All the Martech vendors have similar challenges that data and development teams need to work through with a full experience. Any CDP/analytics platform will, at some stage, require further data enrichment from other sources. Understanding the Sitecore Search features and limitations is also essential.
Comprehensive Solution: Sitecore offers a fully integrated suite of products that cover the full spectrum of DXP capabilities, including search, personalization experimentation and more, delivering a complete composable DXP solution for customers.
Beyond Headless: XM Cloud provides more than just headless capabilities, featuring in-built tools like authoring host, page editor, etc., enabling faster and more powerful implementations.
Focus on AI: Sitecore has now got an excellent AI offering called Stream; it looks promising; however, it would be too early to give feedback on the same.
Customization: Sitecore's backend is highly customizable, allowing for deep modifications through pipelines and patch configurations.
Significant learning curve. You cannot be an expert in a week. It takes many experimentations to properly understand the underlying concept. We ourselves learned it by using it on the job.
Too much to soak in. Laravel is in everything. Any part of backend development you wish to do, Laravel has a way to do that. It is great, but also overwhelming at the same time.
Vendor lock in. Once you are in Laravel, it would not be easy to switch to something else.
Laracasts (their online video tutorials) are paid :( I understand the logic behind it, but I secretly wish it would be free.
The eloquent ORM is not my recommendation. Let's say you want to write a join, and based on the result you wish to create two objects. If you use Laravel to do automatic joins for you, Laravel internally actually makes two calls to database and creates your two object rather than making one join call and figuring out the results. This makes your queries slow. For this reason, I use everything except eloquent from Laravel. I rather write my own native queries and control the creation of objects then rely on Laravel to do it. But I am sure with time Laravel will make fewer calls to DB.
Experience Editor is a little old fashioned and sometimes slow to use.
Bulk operations in the Content Editor
Sitecore serialization is should be part of the Content Editor to provide visual reference for items which are serialized and will be overwritten by future deployments similar to what Unicorn does so well
Sitecore has proven that it can deliver on its promise of a robust, reliable enterprise CMS solution with plenty of features. Also, they keep updating it with more and better features. Now that we are highly trained on it we have started on getting the most out of it and we plan to keep doing more of that in the future.
Once you learn how to use the platform and can put a solid strategy in place to manage it long-term, it becomes a lot easier to use. The tricky part is working with resources who are familiar with the platform to navigate some of the common implementation and configuration pitfalls. Although Sitecore has worked very hard to overcome some of these from their earlier product versions by creating wizards and improving their support documentation, at the end of the day it is still a very complex and powerful system that needs to be implemented carefully in order to foster the best possible user experience for authors. So it could be rated very usable or not usable at all based on how much planning took place and the quality of the implementation.
1. Customized software development & maintenance. 2. Technology Consulting - Consulting-based services for technology solutions data engineering or cloud solutions. 3. Used for tapping into multiple data sources such as CRM and marketing automation systems and, creating automated data extracts with a high-end visual representation of data. 4. Implemented for scheduling an existing report to automatically refresh and be delivered to specific users at a specific regular interval.
Sitecore captures and remembers every single interaction your customers and prospects have in any part of the system, allowing you to build comprehensive, ever-learning profiles of each individual. From email marketing, to social media, to online shopping, Sitecore remembers where each interaction left off so you can automatically continue the conversation. Sitecore helps you manage your content for each and every experience your customers enjoy. Customize what content you want and the system will take care of how it's displayed.
Make sure you work with a partner that can help you take advantage of the entire platform. Specifically we see a lot of customers not taking advantage of Sitecore DMS and thus missing a huge opportunity. Sitecore is a platform that is meant to be constantly optimized and improved upon.
Supporting unit testing is bigger plus point in Laravel than any other framework. Developing with Laravel is much easier. Other frameworks have value in market, but Laravel has taken the lead in popularity among PHP developers in recent years. The large community supports you if you have problems. Using Laravel, integration became easy with third-party libraries, but it was costly too.
Sitefinity is improving but at the time of decision making it had nothing that could compare with the A/B testing and personalisation features that Sitecore offers. This was a key differentiator and ultimately ensured Sitecore was purchased. WordPress isn't really comparable and isn't within our technology stack, which is mostly Microsoft.
Laravel allows us to rapidly prototype and build complete, scalable applications internally, which saves us time and allows us to have internal tools that fit out precise needs. We use Symfony for a similar purpose, but Laravel is an even higher-level framework that we find saves us substantially more time when building many types of web applications.
Laravel solves many of the underlying concerns of building a large application (such as authentication, authorization, secure input handling) in the right ways. It saves us from handling those low-level concerns ourselves, potentially in a way that could take a lot of time or sets us up for issues in the future. It's tough to assign an ROI to this, but I'm sure it has prevented issues and saved time, which both have an impact on our financial situation.
ROI depends on what features the customer wants to leverage from Sitecore. Sitecore is not just a CMS. It's CEP platform which comes with Analytics, Personalization, A/B Testing, and Email for marketers modules etc., out of the box.
Based on my experience some of the customers lean towards third party services. This is primarily due to lack of the understanding of these features. If a customer leverages these out of the box features ROI will be high. It depends on how much is being [sent] to third parties services.
Sitecore has very good accelerators in the market. These accelerators allows you to create response sites very quickly. If a simple campaign site takes 50K to build the site may save at least 50% of that cost. Examples of site accelerators are Brainjocks, Keystone, Cognifide etc.
