Leadfwd, from the company of the same name in Staten Island, combines B2B Prospecting, Sales Outreach and Account-Based Marketing. It replaces the former INBOX25.
N/A
Mailjet
Score 8.5 out of 10
N/A
Mailjet is an email solution designed for both marketers and developers. Mailjet allows them to create, send, and track marketing and transactional emails via a user interface or APIs. EMAIL MARKETING Mailjet’s user interface is available in 5 languages (English, French, German, Spanish, and Italian) and enables marketing teams to create, test, and send emails. Its drag & drop email builder helps users create responsive emails. The user management…
$17
per month
Pricing
Leadfwd
Mailjet
Editions & Modules
No answers on this topic
Essential
$17
per month
Premium
$27
per month
Free
Free
Enterprise
Custom Pricing
Offerings
Pricing Offerings
Leadfwd
Mailjet
Free Trial
No
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
The Essentials plan contains Mailjet’s core feature. Premium includes advanced features to leverage email strategy. A discount is available for annual billing.
More Pricing Information
Community Pulse
Leadfwd
Mailjet
Features
Leadfwd
Mailjet
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Leadfwd
7.4
2 Ratings
3% below category average
Mailjet
8.3
15 Ratings
4% above category average
WYSIWYG email editor
7.02 Ratings
10.013 Ratings
Dynamic content
7.01 Ratings
6.010 Ratings
Ability to test dynamic content
7.01 Ratings
00 Ratings
Landing pages
9.01 Ratings
00 Ratings
A/B testing
3.22 Ratings
5.08 Ratings
Mobile optimization
6.22 Ratings
10.014 Ratings
Email deliverability reporting
9.62 Ratings
10.015 Ratings
List management
8.62 Ratings
9.015 Ratings
Triggered drip sequences
8.82 Ratings
00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Leadfwd
8.0
2 Ratings
2% above category average
Mailjet
-
Ratings
Lead nurturing automation
8.42 Ratings
00 Ratings
Lead scoring and grading
7.32 Ratings
00 Ratings
Data quality management
7.72 Ratings
00 Ratings
Automated sales alerts and tasks
8.52 Ratings
00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Leadfwd
7.0
1 Ratings
6% below category average
Mailjet
-
Ratings
Calendaring
5.01 Ratings
00 Ratings
Event/webinar marketing
9.01 Ratings
00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Leadfwd
7.5
1 Ratings
2% above category average
Mailjet
-
Ratings
Social sharing and campaigns
9.01 Ratings
00 Ratings
Social profile integration
6.01 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Leadfwd
6.3
2 Ratings
15% below category average
Mailjet
10.0
14 Ratings
26% above category average
Dashboards
6.52 Ratings
10.014 Ratings
Standard reports
6.32 Ratings
10.014 Ratings
Custom reports
6.01 Ratings
00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
I think Inbox25 is a great fit for companies outgrowing lower-end, disconnected email marketing applications. Companies with a more formalized marketing organization that send a lot of emails (tens of thousands monthly or more) will be better served with a product like Inbox25 that is less complex, easier to use, and much more affordable (30% lower by our experience) from the larger marketing automation products on the market. Our company has 3 full-time marketing staff with over 100,000 contacts (with valid emails) that we target in various direct and drip email campaigns and Inbox25 fits our needs just fine. I suspect that we may outgrow the product eventually but I think it'll meet our needs just fine for many years to come.
I raised a ticket. It’s been four days and they won’t reply. So I raised another ticket asking why they are not replying. The issue was quite urgent. Then in a very short time, I saw the ticket was closed. So they have time to close my ticket, but they don’t have time or they don’t want to reply to a ticket. Very interesting.
Their attitude of doing nothing is the worst and the rudest I’ve ever seen in my years of working with several email service companies. And I see that they blame this on the pandemic. But many other good companies, they are not doing this. Your problem is your problem, don’t try to blame someone else.
Inbox25 is in a growth phase and has transformed their product pretty fast. With that comes an increased need to continually learn how to leverage new features.
Tutorials and product documentation exist but it is relatively minimal. They overcome this with personalized, one-on-one training that is recorded for future review using a project management platform.
Inbox25 has expanded beyond Sugar CRM to include Salesforce.com integration. I'm not sure if they plan to add integrations to other applications but they are positioned well for growth.
Mailjet was much easier to set up, and much more affordable for us than other solutions we evaluated, such as SendGrid. SendGrid may be better suited for organizations with larger volumes or more technical staff, but for us, Mailjet was a superior solution at this time. We also looked at other competitors, but Mailjet impressed us the most with their ease of use and excellent customer support.
We have successfully moved cold suspects to leads and leads to opportunities, and opportunities to customers with Inbox25. We are just now starting to realize more value given that we've only recently started using the more advanced drip marketing and lead scoring features.
When we used the pay-as-you-go version we were paying just pennies per email and remained CAN-Spam Act compliant. It was harder to quantify the ROI then but it was apparent that email marketing was working and moving prospects from one sales stage to another. It was also very useful for re-engaging prospects and promoting products and services to customers.
Our total investment in the advanced edition is less $30,000 annually and we expect the ROI to be less than one year. It could have been sooner if we'd have been more thoughtful in our initial implementation.
Changing from active campaign to Mailjet decreased our mail spend by more than 50% in savings.
Been able to send so many emails for different campaigns increases our retention with active users who became engaged users. In our case, it is important to be in constant communication with customers.
Mailjet needs to be complemented with other tools, such as Zapier, in order to create better implementations. It might cost you for additional software but it is still cheaper than solutions that charge you by the number of users.