Looker Studio vs. Toad Database Developer Tools

Looker Studio is well-suited for those wanting to analyze web/site data and performance quickly. It is simple enough to learn/use for quick report-building or drilling into data. Looker Studio is easier to use/understand than the GA4 console and thus has a better UI/UX. It is an efficient tool for fast, simple data needs—especially for team members with limited analytical capabilities and knowledge.

Incentivized

Toad for Oracle is very well suited for all Oracle implementations, be it single instance or RAC. It is best suited for use of Oracle DBA, Developer and Database Engineers. I don't recommend Toad for Oracle for Project Managers or Solution Architects. This can be a pricier choice for these people. They can do fine with free options like SQL Developer.

Incentivized

• Self-service
• Easy to use, point and click
• Little to no training required
• Easy to share internally and externally
• Rich visualizations
• Canned reports
• Easy to copy/paste/dupe existing reports
• Ability to join data sets
• Easy integration with various data sources
• Flexible data integrations, including lowest common denominator (CSV, XLS, G-Sheets)
• Wide range of APIs
• Secure / authentication via Google SSO
• Easy to share / re-assign ownership of reports and data sources

Incentivized

• Toad is a de-facto standard tool for data developers and analysts. Generally speaking it provides almost every function needed to manage data in EDW with great performance and stability.
• The nature of clinical data is big-sized: one table may have billions of rows. Toad provides critical functions to manage SQLs, e.g. Top SQL that can monitor and manage SQLs using CPU power and network bandwidth, so that EDW administrator can optimize ETL operations in the best efficiency.
• Many of our data analysts are not computer science backgrounded (having clinical / nursing background). Toad provides great auditing tools such as Tuning Lab or SQL Scanner, so that data analysts can train themselves with guidance of the tool.

Incentivized

• Few functionalities are very exclusive only for data studio.
• It's time taking to load data and at the same time only single Data source can be connected.
• When editing the reports you have to switch between Edit and View mode to see how does the change looks like.

• The power and control it gives is at the same time kind of a negative thing. There's too many options available, even when you don't need them. For simple database operations it's sometimes easier to just use SQL Developer since navigation is way more intuitive and easy.
• Related with the above: there is a steep learning curve. However, since this is the main tool for any Oracle developer, this is not that much of a problem.
• If I remember well, Toad used to be free, some 20 years ago. Or at least had a free version. It would be nice to have a free version. The dedicated Oracle developers and DBA's won't use the free version, but all the rest of us developers might use it instead of SQL Developer. It would make communications between everybody somewhat easier.

Incentivized

It is the simplest and least expensive way for us to automate our reporting at this time. I like the ability to customize literally everything about each report, and the ability to send out reports automatically in emails. The only issue we have been having recently is a technical glitch in the automatic email report. Sadly, there is almost no support for this tool from Google, but is also free, so that is important to take into consideration

Incentivized

It is the preferred tool for our organization.

Incentivized

It is not ideal and requires time and dedication to understand how to work with it. Also, it has a lot of limitations around data it can accept. But in most cases, this tool is sufficient for everyday tasks of product and marketing departments. I wouldn't say that the interface is very user-friendly, but for people who regularly work with analytical tools, it must be ok.

Incentivized

I give is an 8 because nothing is a 10 and there is always room for improvement. I believe the user who is not as technologically inclined would be better suited with an easier way to identify the options for setting the layout up for Toad's GUI. To some it is very cumbersome and confusing.

Incentivized

I give it a lower support rating because it seems like our Dev team hasn't gotten the support they need to set up our database to connect. Seems like we hit a roadblock and the project got put on pause for dev. That sucks for me because it is harder to get the dev team to focus on it if they don't get the help they need to set it up.

Incentivized

I give the overall support for Toad for Oracle a 10/10. This is because whenever there has been an issue with this software, our team has got an immediate response. The same can not be said for similar software. The most recent example of this is when we needed to renew our licenses. Some employees were unable to log in to code with the given license key. Support was able to resolve the issue quickly.

Incentivized

The free version of Looker Studio is still better than the leading enterprise-embedded BI tools, despite its weaknesses. The leading embedded BI platforms have terrible visualizations that can be spotted a mile away. They are also primarily locked to a grid, making it very hard to fully customize. The price point is also a major deterrent, since users end up paying for lots of features they might never use. Looker Studio has weaknesses on the blending and modeling side, but we've been able to get by via connection to GBQ and transformation done in dbt.

Incentivized

Toad is much better than Tableau query writer. Tableau is not intuitive and requires knowledge of proprietary database language to fully implement. Tableau does not perform as quickly and accurately as Toad. Toad is very easy and slim to install. Additional hardware is often required to run Tableau smoothly. Support for Tableau is even more expensive than Toad support.

Incentivized

• Free, so the only investment is time
• Because it doesn't have native support of non-Google sources, it can cost more money than Tableau
• The time spent formatting the templates or building connectors can have a negative impact on ROI
• As a agency, charging for the reporting service is profitable after the first month or two after building the dashboard.

Incentivized

• Quick and easy query development helps reduce man-hours in a project which converts to real dollars.
• Query analysis and tuning result in low database overhead and low latency, thus translating into real dollars because a system can thus handle more requests from customers.
• Ease of use makes it easy to deploy greenhorns in projects with minimal training, thus helping save money. Otherwise menial and simple jobs would have required experienced DBAs.

Incentivized