Lumar vs. Microsoft Power BI

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Lumar
Score 8.0 out of 10
N/A
DeepCrawl is a search engine optimization software solution offered by DeepCrawl.N/A
Microsoft Power BI
Score 8.5 out of 10
N/A
Microsoft Power BI is a visualization and data discovery tool from Microsoft. It allows users to convert data into visuals and graphics, visually explore and analyze data, collaborate on interactive dashboards and reports, and scale across their organization with built-in governance and security.
$10
per month per user
Pricing
LumarMicrosoft Power BI
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
LumarMicrosoft Power BI
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
LumarMicrosoft Power BI
Features
LumarMicrosoft Power BI
SEO
Comparison of SEO features of Product A and Product B
Lumar
6.5
7 Ratings
16% below category average
Microsoft Power BI
-
Ratings
Keyword analysis3.05 Ratings00 Ratings
Backlink management2.05 Ratings00 Ratings
SERP ranking tracking8.04 Ratings00 Ratings
Page grader10.04 Ratings00 Ratings
Competitive analysis5.04 Ratings00 Ratings
Site audit / diagnostics10.07 Ratings00 Ratings
Site recommendations10.06 Ratings00 Ratings
Task management4.04 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Lumar
5.8
4 Ratings
26% below category average
Microsoft Power BI
-
Ratings
Local SEO6.02 Ratings00 Ratings
Social SEO3.02 Ratings00 Ratings
Mobile SEO4.03 Ratings00 Ratings
Global SEO10.03 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Lumar
9.0
7 Ratings
7% above category average
Microsoft Power BI
-
Ratings
Multi-domain support9.05 Ratings00 Ratings
Integration with web analytics tools9.07 Ratings00 Ratings
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Lumar
-
Ratings
Microsoft Power BI
8.3
196 Ratings
1% above category average
Pixel Perfect reports00 Ratings8.3167 Ratings
Customizable dashboards00 Ratings8.7195 Ratings
Report Formatting Templates00 Ratings8.0178 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Lumar
-
Ratings
Microsoft Power BI
8.0
194 Ratings
0% below category average
Drill-down analysis00 Ratings8.3191 Ratings
Formatting capabilities00 Ratings7.8191 Ratings
Integration with R or other statistical packages00 Ratings7.4143 Ratings
Report sharing and collaboration00 Ratings8.4189 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Lumar
-
Ratings
Microsoft Power BI
8.0
187 Ratings
3% below category average
Publish to Web00 Ratings8.2177 Ratings
Publish to PDF00 Ratings8.0172 Ratings
Report Versioning00 Ratings7.7144 Ratings
Report Delivery Scheduling00 Ratings8.2147 Ratings
Delivery to Remote Servers00 Ratings7.9110 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Lumar
-
Ratings
Microsoft Power BI
7.8
187 Ratings
2% below category average
Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.2181 Ratings
Location Analytics / Geographic Visualization00 Ratings8.1166 Ratings
Predictive Analytics00 Ratings7.4136 Ratings
Pattern Recognition and Data Mining00 Ratings7.437 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Lumar
-
Ratings
Microsoft Power BI
8.5
178 Ratings
0% above category average
Multi-User Support (named login)00 Ratings8.7168 Ratings
Role-Based Security Model00 Ratings8.4146 Ratings
Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.4158 Ratings
Report-Level Access Control00 Ratings8.347 Ratings
Single Sign-On (SSO)00 Ratings8.6140 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Lumar
-
Ratings
Microsoft Power BI
8.0
160 Ratings
3% above category average
Responsive Design for Web Access00 Ratings7.7150 Ratings
Mobile Application00 Ratings7.6131 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.9153 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Lumar
-
Ratings
Microsoft Power BI
7.8
115 Ratings
1% above category average
REST API00 Ratings8.0103 Ratings
Javascript API00 Ratings7.684 Ratings
iFrames00 Ratings8.055 Ratings
Java API00 Ratings7.068 Ratings
Themeable User Interface (UI)00 Ratings7.690 Ratings
Customizable Platform (Open Source)00 Ratings8.444 Ratings
Best Alternatives
LumarMicrosoft Power BI
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Score 8.7 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Reveal
Reveal
Score 10.0 out of 10
Enterprises
Conductor
Conductor
Score 9.2 out of 10
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Score 9.5 out of 10
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User Ratings
LumarMicrosoft Power BI
Likelihood to Recommend
8.0
(7 ratings)
8.5
(197 ratings)
Likelihood to Renew
-
(0 ratings)
9.5
(3 ratings)
Usability
6.0
(1 ratings)
8.3
(113 ratings)
Support Rating
7.0
(1 ratings)
10.0
(52 ratings)
Implementation Rating
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
LumarMicrosoft Power BI
Likelihood to Recommend
Lumar (formerly Deepcrawl)
If someone is looking for a SEO tool that excels in finding technical issues for a site, Lumar is a fantastic choice. Not only does it outline everything that's wrong, it does a much better job than other tools as to showing you how it the issue is presented. For instance many tools could outline a temporary redirect on your site, but Lumar will show you where that redirect starts, if there's a chain involved, and why it's worth fixing
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Microsoft
Has significantly improved collation of data and visualisation especially with business across Europe. Has given me the ability to see the Site availability at the click of a button to see which Site is in the "money" and seize opportunities based on Market data
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Pros
Lumar (formerly Deepcrawl)
  • Really good to understand when and where any issues are on the website
  • Helps full breakdowns for each website, to understand where to improve
  • Helps work out where content etc needs to be optimised, which can then be passed to the content team
Read full review
Microsoft
  • Options for data source connections are immense. Not just which sources, but your options for *how* the data is brought in.
  • Constant updates (this is both good and bad at times).
  • User friendliness. I can get the data connections set up and draft some quick visuals, then release to the target audience and let them expand on it how they want to.
Read full review
Cons
Lumar (formerly Deepcrawl)
  • I find the loading panel during a crawl to be a bit deceptive. It's very hard to tell how long a crawl will take—a more accurate estimate would go a long way.
  • I love the "fetch time" tab in theory, but I have a hard time believing it—not that the figure they give is untrue, but I find it at wide variance with other tools. PageSpeedInsights will have a site looking disastrous and DeepCrawl will log it all fetching "quick". But perhaps page speed is just notoriously difficult to assess.
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Microsoft
  • It would be easier for users could Microsoft Power BI and Excel used the same programming languages.
  • Would like to see the online version of Microsoft Power BI be as powerful as the desktop version.
  • Publishing a Microsoft Power BI file online and then having to save the file is somewhat redundant.
  • Would like to export each page or chart as an image.
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Likelihood to Renew
Lumar (formerly Deepcrawl)
No answers on this topic
Microsoft
Microsoft Power BI is an excellent and scalable tool. It has a learning curve, but once you get past that, the sky is the limit and you can build from the most simple to the most complex dashboards. I have built everything from simple reports with only a few data points to complex reports with many pages and advanced filtering.
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Usability
Lumar (formerly Deepcrawl)
It's great once you know how to use it... That being said there can definitely be some hiccups trying to learn the program. Even when writing this review i originally gave it an 8 and realized how many things I didn't even know existed after using it for a couple of years. Not the best 'usability' if you can't even find all the features you might want to use.
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Microsoft
Automating reporting has reduced manual data processing by 50-70%, freeing up analysts for higher-value tasks. A finance team that previously spent 20+ hours per week on Excel-based reports now does it in minutes with Microsoft Power BI's automated Real-time dashboards have shortened decision cycles by 30-40%, enabling leadership to react quickly to sales trends, operational bottlenecks, and customer behavior.
Read full review
Support Rating
Lumar (formerly Deepcrawl)
I liked the platform overall. It is a good crawler. I no longer use because it's duplicate of what I get with seoClarity. I did not give it 10/10 because sometimes I had a hard time isolating site areas that I wanted and didn't get much technical support from Conductor on how to use the tool
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Microsoft
It is a fantastic tool, you can do almost everything related with data and reports, it is a perfect substitutive of Power Point and Excel with a high evolution and flexibility, and also it is very friendly and easy to share. I think all companies should have Power BI (or other BI tool) in their software package and if they are in the MS Suite, for sure Power BI should be the one due to all the benefits of the MS ecosystem.
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Implementation Rating
Lumar (formerly Deepcrawl)
No answers on this topic
Microsoft
It was integrated with our erp easily and was accessible on cloud.
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Alternatives Considered
Lumar (formerly Deepcrawl)
All of the products I have used have been amazing in their own way, but DeepCrawl makes it easier to put it into visuals. Sometimes when you look at results, it can be quite difficult to get something easy to understand. DeepCrawl gets rid of that, the results are so easy to comprehend. I would recommend it to any data consultant (DC).
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Microsoft
Microsoft Power BI is free. If I didn't want to create a custom platform (i.e. my organization insisted on an existing platform that I *had* to use), I'd use Microsoft Power BI. For any start-up or SMB, I'd just use Claude & Grok to build it quickly, also for free. Would not pay for Tableau or Sigma anymore. Not worth it at all.
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Return on Investment
Lumar (formerly Deepcrawl)
  • Saves hours within the week on repetitive reporting and analytics
  • Initial time was invested in setting up the account and trackers
  • Suggestions and insights has helped improve digital marketing efforts from seo to sem
Read full review
Microsoft
  • Power BI usage reduced the effort of analytical reports creation by about 80%
  • Empowered all the level of employee to be more vigilant of the data and business insights, gained the profit of 8% overall.
  • AI-powered predictive analytics improved forecasting accuracy by 17%, that topped the overall sales.
Read full review
ScreenShots

Microsoft Power BI Screenshots

Screenshot of Microsoft Power BI - Turns insights into impact for business usersScreenshot of Power BI integrates easily with Microsoft 365Screenshot of Microsoft Power BI - AI-Powered CapabilitiesScreenshot of Microsoft Power BI - Copilot can be used to create reportsScreenshot of Microsoft Power BI - Data HubScreenshot of Microsoft Power BI - Scales as organizational needs grow