Magnolia vs. Umbraco CMS

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Magnolia
Score 8.3 out of 10
Mid-Size Companies (51-1,000 employees)
Founded in 1997 with a vision to create the first truly open content management system, Magnolia is presented as a fast way to launch digital experiences. With a mission to help clients move fast and stay flexible and boasting users among brands like Atlassian and The New York Times, Magnolia DXP supports industries ranging from automotive to telecommunications, offering enterprise features and headless agility to help them stay ahead. From humble beginnings in Basel, Magnolia's…N/A
Umbraco CMS
Score 9.2 out of 10
N/A
Umbraco is an open-source .NET Core CMS with over 700,000 active installs worldwide and with more than 200,000 active community members. It was first released on February 16th, 2005, and is still to this day an open-source project backed by a commercial company. To ensure Umbraco is always running the latest technology, the company has aligned with Microsoft's .NET release schedule to always have the Umbraco CMS…
$0
Pricing
MagnoliaUmbraco CMS
Editions & Modules
No answers on this topic
Umbraco Free
$0
Umbraco Cloud Starter
$45
per month
Umbraco Heartcore Mini
$49
per month
Umbraco Heartcore Starter
$239
per month
Umbraco Cloud Standard
$283
per month
Umbraco Cloud Professional
$758
per month
Umbraco Heartcore Professional
$999
per month
Umbraco Professional
$12,000
per year
Umbraco Enterprise
Flexible pricing
per year
Umbraco Cloud Enterprise
Flexible pricing
per month
Umbraco Heartcore Enterprise
Flexible pricing
per month
Offerings
Pricing Offerings
MagnoliaUmbraco CMS
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsThe Umbraco CMS and all of its core features are the same across all plans. The paid on-premise plans include support, onboarding, licenses to add-on products (Umbraco Forms) as well as a discount on developer training courses. Umbraco Cloud is the CMS hosted on Azure Cloud servers with automated upgrades, unlimited hosting, and smooth deployments. All features can be found on Umbraco.com. Umbraco Heartcore is the managed Headless SaaS version of Umbraco.
More Pricing Information
Community Pulse
MagnoliaUmbraco CMS
Considered Both Products
Magnolia
Chose Magnolia
Magnolia is not as costly as other enterprise grade platforms and is easier to deploy, more reliable and less resource hungry. It's often also easier to use and certainly easier to use than it's Open Source counterparts. It also manages content in a much more structured manner …
Chose Magnolia
Cost was prohibitive for SiteCore. We liked the support that Magnolia gives us in terms of being an actual Company. We love open-source, but have had problems with Umbraco in the past in terms of upgrade paths etc.
Chose Magnolia
For us, Magnolia is the best option for our needs. FirstSpirit by eSpirit is missing on the list. We are moving away from FirstSpirit as it feels outdated. Wix has better usability, but is not suitable for enterprise. WordPress I would only recommend for private projects. …
Chose Magnolia
Flexibility is an attractive concept from Magnolia. Any issues with updates and editing are instantly resolved. Further, Magnolia's capacity to manage multiple sites, and handle them effectively without missing anything is excellent. Magnolia is quick to fix bugs with quick …
Chose Magnolia
Availability of extensions, or capacity to connect with numerous solutions is an effort that Magnolia made when other software never saw it. Browser compatibility ensures that no limitations of where or who can run the software. Flexibility and ease of customization is another …
Umbraco CMS

No answer on this topic

Top Pros
Top Cons
Features
MagnoliaUmbraco CMS
Security
Comparison of Security features of Product A and Product B
Magnolia
8.1
66 Ratings
1% above category average
Umbraco CMS
1.0
11 Ratings
156% below category average
Role-based user permissions8.166 Ratings1.011 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Magnolia
8.0
64 Ratings
4% above category average
Umbraco CMS
5.3
10 Ratings
37% below category average
API8.457 Ratings5.59 Ratings
Internationalization / multi-language7.657 Ratings5.19 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Magnolia
8.0
70 Ratings
5% above category average
Umbraco CMS
1.6
11 Ratings
130% below category average
WYSIWYG editor8.561 Ratings1.011 Ratings
Code quality / cleanliness8.461 Ratings1.011 Ratings
Admin section7.966 Ratings1.011 Ratings
Page templates8.968 Ratings1.011 Ratings
Library of website themes7.01 Ratings1.010 Ratings
Mobile optimization / responsive design8.559 Ratings1.010 Ratings
Publishing workflow7.569 Ratings1.011 Ratings
Form generator7.156 Ratings5.99 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Magnolia
7.5
65 Ratings
2% above category average
Umbraco CMS
3.6
11 Ratings
68% below category average
Content taxonomy7.560 Ratings1.011 Ratings
SEO support7.159 Ratings1.010 Ratings
Bulk management7.954 Ratings4.98 Ratings
Availability / breadth of extensions8.058 Ratings5.210 Ratings
Community / comment management7.248 Ratings6.010 Ratings
Best Alternatives
MagnoliaUmbraco CMS
Small Businesses
Divi
Divi
Score 9.8 out of 10
Divi
Divi
Score 9.8 out of 10
Medium-sized Companies
Image Relay
Image Relay
Score 9.5 out of 10
Image Relay
Image Relay
Score 9.5 out of 10
Enterprises
Tridion
Tridion
Score 9.0 out of 10
Tridion
Tridion
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MagnoliaUmbraco CMS
Likelihood to Recommend
8.1
(74 ratings)
1.0
(11 ratings)
Likelihood to Renew
8.2
(9 ratings)
-
(0 ratings)
Usability
8.0
(69 ratings)
4.0
(1 ratings)
Availability
-
(0 ratings)
7.0
(1 ratings)
Performance
8.5
(68 ratings)
3.0
(1 ratings)
Support Rating
9.1
(3 ratings)
2.0
(1 ratings)
Online Training
8.2
(1 ratings)
3.0
(1 ratings)
Implementation Rating
-
(0 ratings)
7.0
(1 ratings)
Product Scalability
-
(0 ratings)
4.0
(1 ratings)
User Testimonials
MagnoliaUmbraco CMS
Likelihood to Recommend
Magnolia
Magnolia is very well suited to scenarios where there are multiple end points for content eg. apps, remote devices, websites etc. and with multiple users. Magnolia is very good at working with different "shapes" of content so it's not necessarily all about HTML content for the web which tends to be the default for a number of other products of this nature. This means that it's more logical for people to work with structured data and easier for the applications to sort and manage that content when they receive it.
This works really well when you have multiple team members (often in multiple locations). We've had clients who've had people in twelve European locations with sixteen languages and they can share skills and resources between them but still manage their own content.
Magnolia is less appropriate for SMEs who have fewer digital assets and content. It's not to say that it can't be done but it's more that the budget would not necessarily fit.
Read full review
Umbraco
Umbraco CMS is the perfect tool for a company that is looking to keep their website updated. The simple to use tools and templates means updating and creating new pages is easy. The WYSIWYG editor is a nice feature, however, for accessibility, there should be some more guidance on what is suitable to be used on the CMS.
Read full review
Pros
Magnolia
  • Use of YAML to define content models with code.
  • Versatility of defining actions for custom handlers.
  • Reloading classes when code is modified in a local dev environment is nice. While it doesn't seem to work when changes extend beyond the method body (i.e., adding methods), it remediates the pain of long startup times.
Read full review
Umbraco
  • Quick to learn. For most if cases, developer needs to know Razor coding.
  • Doesn't require back-end programming.
  • Has build in users management (developers, content managers) and members management consoles (users of the site).
  • Clear admin tool (especially in version 7)
  • Fast.
  • Creating code from scratch, so it is easier to create clean code.
Read full review
Cons
Magnolia
  • As a developer the learning curve is long, you can start developing relatively quickly but getting to know the platform in depth takes time.
  • Having a history of modifications not only at the page level but also at the Content Apps level would be very useful.
Read full review
Umbraco
  • Speed for older sites - Umbraco content can load slowly if you have thousands of pages of content. Of course, this would not be a problem for simpler websites
  • Complexity - since the product is free out-of-the-box, it will take technical expertise to get Umbraco setup properly
Read full review
Likelihood to Renew
Magnolia
We have invested a lot of time and energy into tailoring a solution that works for the company.
We think the new features in v6.2 will help us get to the next level
We also don't have the resources to rebuild a website platform from scratch even if we wanted to
Read full review
Umbraco
No answers on this topic
Usability
Magnolia
There are a ton of small things that could make this CMS great Off the top of my head... 1) Better navigation between a component and its corresponding node in the jcr ( devs often have to flip between a page and a spot in the jcr even though there could be a button to take you from a page/component in the pages app to its location in the JCR) 2) Why does a content editor need to open the page to edit the page properties? They could just as easily edit the dialog from the tree view if they have many pages to touch, and it would save them time by not having to render the page.
Read full review
Umbraco
Many end users will be overwhelmed with the admin interface. Some common functions are buried in menus
Read full review
Reliability and Availability
Magnolia
No answers on this topic
Umbraco
Occasionally, errors will appear in the admin that make it impossible to work without developer support.
Read full review
Performance
Magnolia
I gave [it] 7/10 only because of the loading time of pages. Otherwise, I think it deserves an 8. Normally this is not an issue per [se] but considering the rating matrix and as I have been asked to honestly write about it. Yes, the page loading times could be improved.
Read full review
Umbraco
Working in the admin panel (adding / reviewing / editing content) is very slow. The public facing site speed is dependent on what the pages are doing and how well the code was written (whether it is optimized for speed).
Read full review
Support Rating
Magnolia
You always get an answer based on your SLA. But you always get a solution. That's the successfactor in this case. To often i was frustrated about people in a company without even a clue what there product is about or how to solve a problem. Magnolia's Support Team does a very good job and try to help you in most of the cases
Read full review
Umbraco
Support for Umbraco-owned paid plugins is nonexistent.
Read full review
Online Training
Magnolia
No answers on this topic
Umbraco
Online training is often based on older versions of the platform. So, you'll have to fill in the gaps on your own.
Read full review
Implementation Rating
Magnolia
No answers on this topic
Umbraco
Spend the time to wireframe the content structure prior to diving in. This helps speed the process of implementation and it serves as documentation for end users.
Read full review
Alternatives Considered
Magnolia
Prior to using Magnolia as an enterprise CMS solution, different teams leveraged different website platforms including WordPress, Weebly, and others. While these other platforms may be slightly more user friendly to the content editor, they don't offer nearly the same amount of customization and digital best practices out of the box that are customizable by web development teams like Magnolia does. The other solutions may work better for a quicker/simpler web implementation without technical resources but don't have the depth and breadth of capability and functionality that Magnolia has and fall flat.
Read full review
Umbraco
Umbraco's templating is far superior than WordPress, Drupal and Joomla, but it's update process is WAY behind those platforms. The release schedule of Umbraco is way to often and most releases are to fix something missed in the previous release and not an improvement or new feature of the CMS
Read full review
Scalability
Magnolia
No answers on this topic
Umbraco
Without significant development, the product does not scale well.
Read full review
Return on Investment
Magnolia
  • Magnolia has brought about positive impacts. For instance, we need not outsource web design and marketing services because thanks to this software, we can handle most work inhouse
  • The software is affordable with no compromises on capabilities and therefore it is gives us value for money.
  • The templates makes the whole process easy
Read full review
Umbraco
  • Has helped us to create more engaging pages that push people to complete the online forms
  • We have seen more people buy from us since we launched our new look website
  • We can easily update the content without waiting for the development team to make changes
Read full review
ScreenShots

Magnolia Screenshots

Screenshot of the customer experience: Brings together content and audiovisual digital assets to form more compelling digital experiences.Screenshot of the Magnolia App Launcher, used to switch between workspaces and manage pagesScreenshot of Magnolia's native analytics integration framework, used to take advantage of data directly in the authoring UI, coupled to content.Screenshot of global search that brings relevant content, no matter where it resides.Screenshot of customizing the ecommerce experience.

Umbraco CMS Screenshots

Screenshot of Umbraco 8 backoffice UIScreenshot of Umbraco 8 side by side multilingual editingScreenshot of Umbraco 8 Content AppsScreenshot of Umbraco Cloud project overviewScreenshot of Umbraco Cloud environment overview