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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    MailerLite

    Score8.9 out of 10
    Small Businesses (1-50 employees)
    MailerLite is an email marketing platform for small businesses, creators, and ecommerce brands, used to automate the customer journey and grow a customer list. Pricing starts at $12/month. MailerLite enables users to: Grow and engage their audience - Build newsletters, forms, pop-ups, landing pages, and even full websites with a Drag and drop builder that offers total creative control over designs. 150 customizable templates are available to get…

    $12

    per month

    Vbout

    Score9.9 out of 10
    N/AVbout is a marketing automation solution focused on agencies. Features include email marketing, lead scoring, social media management, and behavioral marketing.N/A
    Pricing
    MailerLiteVbout
    Editions & Modules
    Free
    $0
    per month 2 users
    Comfort
    $12
    per month 3 users
    Power
    $25
    per month Unlimited users
    Enterprise
    Custom pricing
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    MailerLiteVbout
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsAdditional 30% discount available to Non-profit organizations. Up to a 10% for paying yearly.—
    More Pricing Information
    Community Pulse
    MailerLiteVbout
    Considered Both Products
    Mailerlite
    No answer on this topic
    Vbout.com
    No answer on this topic
    Key User Insights
    Would buy again
    95%
    Would buy again
    79 Answers
    No answers on this topic
    Delivers good value for the price
    96%
    Delivers good value for the price
    78 Answers
    No answers on this topic
    Happy with the feature set
    95%
    Happy with the feature set
    79 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    93%
    Lived up to sales and marketing promises
    69 Answers
    No answers on this topic
    Implementation went as expected
    90%
    Implementation went as expected
    71 Answers
    No answers on this topic
    Features
    MailerLiteVbout
    Email & Online Marketing
    Comparison of Email & Online Marketing features of MailerLite and Vbout
    Feature
    MailerLite
    8.9
    88 Ratings
    10% above category average
    Vbout
    8.6
    5 Ratings
    10% above category average
    WYSIWYG email editor9.577 Ratings8.35 Ratings
    Dynamic content9.169 Ratings8.35 Ratings
    Ability to test dynamic content7.863 Ratings8.35 Ratings
    Landing pages8.666 Ratings8.85 Ratings
    A/B testing8.854 Ratings10.04 Ratings
    Mobile optimization8.569 Ratings8.35 Ratings
    Email deliverability reporting9.377 Ratings7.45 Ratings
    List management9.376 Ratings8.35 Ratings
    Triggered drip sequences9.151 Ratings10.04 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of MailerLite and Vbout
    Feature
    MailerLite
    7.0
    76 Ratings
    8% below category average
    Vbout
    8.4
    5 Ratings
    11% above category average
    Dashboards6.01 Ratings7.75 Ratings
    Standard reports8.976 Ratings7.45 Ratings
    Custom reports6.01 Ratings10.04 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of MailerLite and Vbout
    Feature
    MailerLite
    9.5
    69 Ratings
    15% above category average
    Vbout
    -
    Ratings
    Email Previews9.569 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of MailerLite and Vbout
    Feature
    MailerLite
    -
    Ratings
    Vbout
    9.7
    4 Ratings
    20% above category average
    Lead nurturing automation00 Ratings10.04 Ratings
    Lead scoring and grading00 Ratings10.04 Ratings
    Data quality management00 Ratings9.33 Ratings
    Automated sales alerts and tasks00 Ratings9.43 Ratings
    Lead segmentation and distribution00 Ratings10.01 Ratings
    Campaign Management
    Comparison of Campaign Management features of MailerLite and Vbout
    Feature
    MailerLite
    -
    Ratings
    Vbout
    7.8
    5 Ratings
    3% above category average
    Calendaring00 Ratings7.75 Ratings
    Event/webinar marketing00 Ratings8.03 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of MailerLite and Vbout
    Feature
    MailerLite
    -
    Ratings
    Vbout
    9.4
    4 Ratings
    22% above category average
    Social sharing and campaigns00 Ratings9.44 Ratings
    Social profile integration00 Ratings9.44 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of MailerLite and Vbout
    Feature
    MailerLite
    -
    Ratings
    Vbout
    9.3
    5 Ratings
    20% above category average
    API00 Ratings9.34 Ratings
    Role-based workflow & approvals00 Ratings9.32 Ratings
    Customizability00 Ratings9.33 Ratings
    Integration with Salesforce.com00 Ratings10.04 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings9.32 Ratings
    Integration with SugarCRM00 Ratings9.32 Ratings
    Third-party software integrations00 Ratings8.83 Ratings
    Best Alternatives
    MailerLiteVbout
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Bloomreach
    Score9.2 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MailerLiteVbout
    Likelihood to Recommend
    9.4
    (93 ratings)
    8.3
    (5 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    10.0
    (1 ratings)
    Usability
    9.4
    (30 ratings)
    7.3
    (1 ratings)
    Support Rating
    9.1
    (5 ratings)
    -
    (0 ratings)
    User Testimonials
    MailerLiteVbout
    Likelihood to Recommend
    Mailerlite
    I didn't have much luck when testing other similar tools and since we tested with free plan, we couldn't commit to something else if we couldn't get basic stuff fixed. That's when we switched to MailerLite, and their support was great and super helpful all the way (during our free plan, especially). Plus, they're super budget-friendly for startups, so I highly recommend.
    Incentivized
    Read full review
    Vbout.com
    To Automate your social media presence by bulk scheduling content. Create multiple drip email marketing campaigns to support different marketing promotion initiatives. Visualize your marketing funnel. Learn what is your best referral traffic source per each initiative (for example, I learned that Quora was bringing us highly qualified leads). Create lead scores and start qualifying your prospects. Create multiple landing pages to promote your product to different audiences.
    Incentivized
    Read full review
    Pros
    Mailerlite
    • Offers a user-friendly interface, making it simple to create beautiful forms, group subscribers, and automate emails.
    • Includes email automation workflows in their free plan - the only provider I know of that doesn't charge you after one month or hit you with "transaction fees".
    • Excellent video tutorial library so you can learn email marketing as a beginner without feeling overwhelmed.
    Read full review
    Vbout.com
    • On email marketing, it has petty good recommendation for sending methods.
    • The landing pages can be fully customized with code editor and works with Bootstrap frameworks.
    • The automation comes in handy since it works on all Vbout tools.
    • We can also install the Tracking Code on external websites to utilize Vbout tools.
    • Awesome support team!
    Incentivized
    Read full review
    Cons
    Mailerlite
    • EVERYONE should be allowed to at least use the AI bot chat feature. This doesn't take a person and is such basic customer service that it should be offered at all levels.
    • It would be nice if MailerLite worked better with AddEvent icons
    • When emailing support it took days to get a response (after an agent escalated the issue). Some concerns are more urgent and email support shouldn't mean bad support.
    Read full review
    Vbout.com
    • Since their team is so focused on being the best, they occasionally have small feature appearance issues
    Incentivized
    Read full review
    Likelihood to Renew
    Mailerlite
    Mailerlite is awesome and it does everything I need and then some. They're always innovating and adding new features, and their team is flippin' amazing. Can't see myself ever switching. They may not have everything, but looking at how well their team works, they'll get there for sure and I'm willing to wait.
    Incentivized
    Read full review
    Vbout.com
    The better relation quality / features / pricing in the market
    Incentivized
    Read full review
    Usability
    Mailerlite
    I find it very easy to use, intuitive with a clean interface and drag and drop functionality where that adds value. It's quite configurable for our brand and the template and duplication options are very useful as we reuse a lot of content.
    Read full review
    Vbout.com
    Great experience so far. Vbout has low learning curve. It's a user-friendly product with comprehensive knowledge base. Even if we meet a blocker, their team is ready to help us solve the issue. Their keep the dashboard straightforward that contains all tools, so we can access each one of them right away.
    Incentivized
    Read full review
    Support Rating
    Mailerlite
    Whenever I contact Support, either via email or through online chat, I always get a speedy response that gives me the answer I need. The AI Agent on the online chat is excellent and has helped me so much on numerous occasions.
    Read full review
    Vbout.com
    No answers on this topic
    Alternatives Considered
    Mailerlite
    MailerLite has similar features to the tools mentioned above. The main advantage is that it is very complete in its free version. This is ideal for those who are starting out and want to try a complete email marketing platform.
    Incentivized
    Read full review
    Vbout.com
    Vbout offers a very robust overall solution, with a more basic solution, and a much lower price point than the Constant Contact Lead Gen & CRM solution.
    Incentivized
    Read full review
    Return on Investment
    Mailerlite
    • Gives us the ability to track the popularity of content in our email as well as who has read the content.
    • The customizable layout gives us the opportunity to be creative and have our culture shine through our company communication.
    • The ability to see who has un-subscribed helps our HR department to see who isn't receiving important company information so we can ask them to re-subscribe.
    • Helps our company to be more transparent and communicate more effectively.
    Incentivized
    Read full review
    Vbout.com
    • The platform has saved us a lot of money
    • It's highly functional and allows us to do a lot more than Marketo
    • It's easy to manage, and it saves us a lot of time on a regular basis.
    Incentivized
    Read full review
    ScreenShots

    MailerLite Screenshots

    Screenshot of reports, that can include unsubscribe count, spam complaints, bounces, link activity and other metrics that are critical to measuring success.Screenshot of automations for every subscriber journeyScreenshot of the MailerLite landing page builderScreenshot of an example newsletterScreenshot of some of the over 150 templates availableScreenshot of where to find MailerLite's integrations