MicroStrategy Analytics vs. Zoho Analytics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MicroStrategy Analytics
Score 8.4 out of 10
N/A
MicroStrategy Analytics is an enterprise business analytics and mobility platform. Key features include automatic big data analysis and reporting, data discovery and visualization, digital security credentials, and support for mobile devices.N/A
Zoho Analytics
Score 8.4 out of 10
Small Businesses (1-50 employees)
Zoho Analytics (formerly Zoho Reports) is a self-service BI and analytics platform that allows users to analyze their business data and create reports and dashboards. It is designed to help users create and share reports quickly, without IT assistance.
$30
per month 2 users
Pricing
MicroStrategy AnalyticsZoho Analytics
Editions & Modules
No answers on this topic
Basic
$30
0.5M rows, 2 users
Professional
$30
per user per month billed annually
Standard
$60
1M rows, 5 users
Premium
$145
5M rows, 15 users
Enterprise
$575
50M rows, 50 users
Offerings
Pricing Offerings
MicroStrategy AnalyticsZoho Analytics
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsMust contact sales team for pricing information.There is a 20% discount for all plans if subscribed yearly. Customers can buy add-on rows and users, in addition to the plans listed above.
More Pricing Information
Community Pulse
MicroStrategy AnalyticsZoho Analytics
Considered Both Products
MicroStrategy Analytics

No answer on this topic

Zoho Analytics
Features
MicroStrategy AnalyticsZoho Analytics
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
MicroStrategy Analytics
10.0
26 Ratings
20% above category average
Zoho Analytics
8.7
135 Ratings
6% above category average
Pixel Perfect reports10.023 Ratings8.9106 Ratings
Customizable dashboards10.023 Ratings8.6135 Ratings
Report Formatting Templates10.024 Ratings00 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
MicroStrategy Analytics
10.0
24 Ratings
22% above category average
Zoho Analytics
8.2
137 Ratings
2% above category average
Drill-down analysis10.022 Ratings8.2131 Ratings
Formatting capabilities10.024 Ratings7.7136 Ratings
Integration with R or other statistical packages10.016 Ratings00 Ratings
Report sharing and collaboration10.023 Ratings8.8137 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
MicroStrategy Analytics
10.0
23 Ratings
19% above category average
Zoho Analytics
8.6
129 Ratings
4% above category average
Publish to Web10.022 Ratings8.5108 Ratings
Publish to PDF10.023 Ratings8.6127 Ratings
Report Versioning10.020 Ratings00 Ratings
Report Delivery Scheduling10.022 Ratings8.6112 Ratings
Delivery to Remote Servers10.05 Ratings00 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
MicroStrategy Analytics
10.0
22 Ratings
22% above category average
Zoho Analytics
8.1
84 Ratings
1% above category average
Pre-built visualization formats (heatmaps, scatter plots etc.)10.020 Ratings8.380 Ratings
Location Analytics / Geographic Visualization10.019 Ratings8.772 Ratings
Predictive Analytics10.018 Ratings7.466 Ratings
Pattern Recognition and Data Mining10.01 Ratings00 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
MicroStrategy Analytics
10.0
21 Ratings
16% above category average
Zoho Analytics
8.6
129 Ratings
1% above category average
Multi-User Support (named login)10.019 Ratings8.7127 Ratings
Role-Based Security Model10.020 Ratings8.972 Ratings
Multiple Access Permission Levels (Create, Read, Delete)10.020 Ratings8.7122 Ratings
Report-Level Access Control10.01 Ratings7.830 Ratings
Single Sign-On (SSO)10.09 Ratings8.674 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
MicroStrategy Analytics
9.7
19 Ratings
22% above category average
Zoho Analytics
7.0
97 Ratings
11% below category average
Responsive Design for Web Access10.019 Ratings7.771 Ratings
Mobile Application10.015 Ratings5.473 Ratings
Dashboard / Report / Visualization Interactivity on Mobile10.019 Ratings6.786 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
MicroStrategy Analytics
10.0
8 Ratings
25% above category average
Zoho Analytics
8.4
65 Ratings
8% above category average
REST API10.06 Ratings8.161 Ratings
Javascript API10.07 Ratings00 Ratings
iFrames10.05 Ratings8.653 Ratings
Java API10.04 Ratings00 Ratings
Themeable User Interface (UI)10.05 Ratings00 Ratings
Customizable Platform (Open Source)10.06 Ratings00 Ratings
Best Alternatives
MicroStrategy AnalyticsZoho Analytics
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Score 8.7 out of 10
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Score 8.7 out of 10
Medium-sized Companies
Reveal
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Score 10.0 out of 10
Reveal
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Score 10.0 out of 10
Enterprises
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Score 9.5 out of 10
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User Ratings
MicroStrategy AnalyticsZoho Analytics
Likelihood to Recommend
10.0
(47 ratings)
7.8
(139 ratings)
Likelihood to Renew
9.9
(27 ratings)
8.9
(9 ratings)
Usability
3.2
(5 ratings)
8.1
(83 ratings)
Availability
9.0
(2 ratings)
9.1
(1 ratings)
Performance
9.0
(2 ratings)
9.1
(2 ratings)
Support Rating
2.2
(5 ratings)
5.3
(18 ratings)
Online Training
9.0
(5 ratings)
-
(0 ratings)
Implementation Rating
9.0
(4 ratings)
5.5
(3 ratings)
Configurability
9.0
(1 ratings)
-
(0 ratings)
Ease of integration
-
(0 ratings)
7.3
(1 ratings)
Product Scalability
9.0
(2 ratings)
7.6
(71 ratings)
Vendor post-sale
10.0
(1 ratings)
7.3
(1 ratings)
Vendor pre-sale
10.0
(1 ratings)
8.2
(1 ratings)
User Testimonials
MicroStrategy AnalyticsZoho Analytics
Likelihood to Recommend
MicroStrategy
MSTR is great for any organization that is looking for a way to deliver complicated data in an uncomplicated way. From business teams to marketing and finance, several departments benefit from using MSTR to keep track of KPIs enabling teams to make optimizations along the way. MSTR provides great visual representations of data enabling team members to distill thousands of data points into easily digestible charts and graphs
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Zoho
Zoho Analytics is the best way to consume data created by Zoho products . It's robust and quick build formula libraries and auto generated reports. A data source can be integrated and be ready for consumption within minutes. This gives a well developed baseline for organizing to develop advance analytics. It's mobile dashboards are very intuitive and useful for leaders who are on the move.
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Pros
MicroStrategy
  • They sell the product well, and make promises you will actually believe
  • "checks the box" for most features a company would need. Doesn't actually deliver them though
  • They answer the phone in a timely manner. Can't answer your questions or provide support, but the queue time isn't bad
  • They have online documentation. It's not up to date, and likely doesn't reflect the version of software you are using, but hey... they can point to it.
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Zoho
  • Zoho Analytics’ predictive analytics capabilities can help forecast future trends, allowing for proactive planning and risk management.
  • Performance Monitoring: We can track key performance indicators (KPIs) across departments, such as sales, marketing, finance, and HR. This aids in identifying bottlenecks and areas for improvement.
  • Decision making regarding resource allocation.
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Cons
MicroStrategy
  • The graph options are not as robust as an Excel user might want.
  • The metadata layer can sometimes be slower, and it takes a long time for reports to run.
  • Viewing the data feed entered can be cumbersome at times, in terms of validation with reports.
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Zoho
  • I'm guessing it's out there somewhere but I really could have used a 'quick start guide' or guided start.
  • Once I figured it out, it makes sense how to make sure the right data is provided in order to make dashboards quite flexible--- but without examples, I found it quite a challenge
  • The initial organization of Analytics is NOT intuitive. Once in context, the organizational features make sense, but (at least initially) it would have been most useful if the organization of Analytics reports in Zoho Analytics had saved me a lot of time.
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Likelihood to Renew
MicroStrategy
I would always choose to renew MicroStrategy as long as they lead the market in features, functionality and price. The support of MicroStrategy is timely and professional, I frequently get answers to my questions within 24 hours and normally have solutions within 48 hours. Training available for MicroStrategy completely covers everything required to be able to expertly use MicroStrategy and understand data warehousing.
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Zoho
I'd give this an 11 if I could! As our business moves forward we hope to use Zoho Analytics more then we do now. Creating better reports and dashboards for our management team to evaluate the health of our business and to provide more insightful reports for our customers. The possibilities are endless with this tool
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Usability
MicroStrategy
The standard grid reporting could look more like the styling and object used for the Import and Visual Insight products. In addition, object properties almost seem to be hidden when first using the product. It's as if they are asking the engineers to only use the presets we make available...and, these presets are 10+ years old. On the positive side, Microstrategy seems to be the only product, not named Cognos, which can scale to Big Data. The product is "hackable" via the SDK or tricking the Intelligence Server to do uncommon things. The Microstrategy development team also seems to be very involved with their OEM partners; especially when it comes to features and enhancements. A large majority of the improvements we suggested have made it into the product or on the roadmap for future enhancements. Only suckas fall for the shiny objects from most other vendors; Microstrategy is really the only choice for Enterprise BI.
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Zoho
For an end user, Zoho Analytics is pretty easy to use and very easy to access the dashboard. Linking data from multiple sources is very convenient. Multiple people can work on preparing and publishing the dashboards simultaneously, which helps delegate tasks.
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Reliability and Availability
MicroStrategy
I've never had an issue with MicroStrategy not being available due to MicroStrategy application malfunction. It is very robust and only failures I've seen were due to user error or the platform the machine running the service failed some how.
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Zoho
ZOHO is a very reliable company/product. We never had any issues with downtime or inaccessibility to our data. Any type of maintenance that they had to perform was clearly communicated and never an issue. We use a lot of external hooks and we've never had any issues with getting ZOHO to communicate with any of those hooks.
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Performance
MicroStrategy
Being able to customize the performance based on the business need is extremely powerful. Proper configuration and understanding of the usage pattern is key, if the technical ability of the architect is not at top level, then the product will not be configured correctly which will lead to poor performance.
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Zoho
ZOHO has obviously invested a lot of time effort and money in to creating a reliable infrastructure with high availability. We've never had any issues with performance and all of our data crunching small to large has always been well within reason. We have come to appreciate the performance of ZOHO and will continue to use it for all of our data needs.
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Support Rating
MicroStrategy
Good user community. Support team is available if you are under AMC. You get decent support after raising the support ticket. If it is product bug they will inform you and let you know which patch will resolve the same.
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Zoho
The support team is honestly not that great. At times, it seems as if members of our own team know more about the product than the support team. They must not have a lot of training or the turnaround is quick
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Online Training
MicroStrategy
I have attended many trainings offered by MicroStrategy; both distance and in-person training. I earned my CRD (Certified Report Developer) certification via the online training. I found the training to be well organized and concise. Overall I will definitely continue to increase my knowledge with MicroStrategy via the online training offering.
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Zoho
No answers on this topic
Implementation Rating
MicroStrategy
We measured following KPI for the success
  • Increase in Business Feeds Loads
  • Reduction in Controllers Manual Work.
  • Conversion of Manual Work into Systematic Workflows.
  • Increase in Customer Spend
  • Reduction in Service costs
  • Reduction in time-to-market for new campaigns
  • Increase in cross sell and Up sell
  • Error reduction in customer Identification
  • Existing client retained
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Zoho
If your external data sources are previously organized and correlated (e.g.: in your datawarehouse or database) your implementation will be easier. Of cource some not previously predicted correlation would be necessary to be done during the implementation, but if your organization let it to be all done into Zoho Analytics, it will take more time from your team.
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Alternatives Considered
MicroStrategy
Tableau is probably MicroStrategy Analytic's biggest competitor I've noticed over time, and I'm not sure why. Tableau only covers visualizations independently for each business user, which then creates the issues of every employee creating their own version of the data, and then you have 20 versions of the truth. A enterprise data warehouse and MicroStrategy's Visual Insight is a better method.
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Zoho
Zoho Analytics has the best UI and user friendly to create reports and dashboard along with features like Zia Assistance that guide in creating reports and dashboard and also help in the forecasting of the data based on the past records.
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Scalability
MicroStrategy
This software is extremely scaleable, one can add more core servers which performs as a load balancing. The configurations available to manage usage patterns and daily activity are as high a caliber as any other enterprise level software. This product can be installed on both a windows and unix platform allow for integration on a budget.
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Zoho
As far as I know, Zoho Analytics has been able to fulfill every need we've had for it. Our reports have gotten better and more detailed with pretty much every new issue of our magazine. It just keeps getting better, and we keep feeding it more data to digest and present to us.
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Return on Investment
MicroStrategy
  • MicroStrategy was helpful for reducing the amount of time we needed to spend number crunching large data sets, and in doing so, allowed me as the primary users to spend more time gleaning insights from the data that in turn informed our leadership team to make strategic decisions.
  • By creating numerous canned reports available to all members of the team through email distribution or basic access to the platform, we were able to reduce the time I spent showing people how to pull the data in Microsoft Excel by nearly 40% .
  • We ended up needing to make many changes to the way our DMP was feeding data into MicroStrategy due to incorrect reporting that caused complications in accounting and finance.
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Zoho
  • Analytics has been the foundation of my role. I manage 2000 accounts myself, so I need analytics to help me know whom to serve first.
  • Analytics provides a lot of visualization options that I need to serve my customers.
  • Analytics has excellent options for accountability with our training team to know where each account is in their customer journey.
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ScreenShots

Zoho Analytics Screenshots

Screenshot of Zia Insights, which provides contextual intelligence with detailed diagnostics.Screenshot of where OpenAI's large language models (LLMs) are leveraged within Ask Zia to build complex queries, construct metrics and formulas, and discover public datasets.Screenshot of key metrics with KPI charts.Screenshot of streaming data, which is available for real-time insights. Users can process streams from Google Pub/Sub, Kafka, PubNub and APIs.Screenshot of reports accessed from iPad and Android tablets.Screenshot of custom machine learning models, available with a no-code assistant.