Movable Ink vs. Sendspark

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Movable Ink
Score 8.5 out of 10
N/A
The Movable Ink platform from the company of the same name in New York allows marketing content creators to design and deploy a consistent visual experience for customers across digital experiences, from email, to webstore, to mobile apps.N/A
Sendspark
Score 10.0 out of 10
N/A
Sendspark helps businesses connect to customers with personalized video messages. Whether the user is an individual, manager, or enterprise, Sendspark can be used to create polished videos for demand generation, sales, or customer success. Videos can be shared in Gmail, LinkedIn, or email marketing platforms — wherever communication with customers is happening — to drive higher engagement.
$0
per month per user
Pricing
Movable InkSendspark
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Movable InkSendspark
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsContact vendor for pricing information.
More Pricing Information
Community Pulse
Movable InkSendspark
Features
Movable InkSendspark
Content Creation
Comparison of Content Creation features of Product A and Product B
Movable Ink
9.2
4 Ratings
15% above category average
Sendspark
-
Ratings
Ideation9.03 Ratings00 Ratings
Approval workflows10.02 Ratings00 Ratings
Content collaboration9.02 Ratings00 Ratings
Content calendar10.03 Ratings00 Ratings
Network for content licensing/production8.01 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Movable Ink
9.3
4 Ratings
16% above category average
Sendspark
-
Ratings
Content hub9.04 Ratings00 Ratings
Forms / Gated content9.01 Ratings00 Ratings
Embedded CTAs10.03 Ratings00 Ratings
Content distribution9.04 Ratings00 Ratings
Content promotion10.02 Ratings00 Ratings
Content automation9.04 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Movable Ink
9.4
4 Ratings
22% above category average
Sendspark
-
Ratings
Audience profiling and targeting9.04 Ratings00 Ratings
Closed-loop tracking and reporting10.03 Ratings00 Ratings
Content performance analytics9.04 Ratings00 Ratings
Campaign optimization dashboard10.04 Ratings00 Ratings
Competitive analytics9.02 Ratings00 Ratings
Best Alternatives
Movable InkSendspark
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Snagit
Snagit
Score 9.5 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Snagit
Snagit
Score 9.5 out of 10
Enterprises
Conductor
Conductor
Score 9.2 out of 10
Snagit
Snagit
Score 9.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Movable InkSendspark
Likelihood to Recommend
10.0
(4 ratings)
10.0
(54 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(1 ratings)
Availability
-
(0 ratings)
9.1
(1 ratings)
Performance
-
(0 ratings)
8.2
(1 ratings)
Product Scalability
-
(0 ratings)
7.3
(1 ratings)
User Testimonials
Movable InkSendspark
Likelihood to Recommend
Movable Ink
Any business that sends out a lot of email communications, and has accessible data that they can, at the very least, format in CSV sheets can utilize [Moveable Ink] with reasonable success. Depending on how your data is housed or received, the integration within Movable Ink is quite simple. I would recommend looking at the list of partners that Movable Ink integrate with. If your business is utilizing any of them regularly, it would make integration even easier. If you do not do a lot with email or your data is not easily accessible I would not recommend Movable Ink.
Read full review
Sendspark
In my experience, Sendspark is particularly well-suited for sales and marketing professionals who need to create and send personalized videos at scale. The platform makes it easy to quickly record and share videos, which can be a great way to stand out in a crowded market and provide a more engaging and personal experience for clients. Additionally, the branding and marketing features of Sendspark are handy for maintaining a consistent and professional image. On the other hand, I think Sendspark may be less appropriate for organizations that require more robust collaboration and video editing features. The platform is designed for simplicity and speed, so it may not be the best choice for users who need more advanced editing tools or the ability to work on videos with multiple users simultaneously. Additionally, the limited customization options for video themes may not be suitable for users who need more flexibility in terms of design and layout. Other video recording and sharing platforms may be a better fit in these cases.
Read full review
Pros
Movable Ink
  • Personalization--Everyone likes to see their name in lights. Movable Ink allows you to pull in content such as their name, locations that are closest to them, and content they're actually interested in.
  • Unique Features--Movable Ink provides a variety of apps that can plugged into emails to make the experience more unique and exciting, such as countdown timers, add to calendar features for events, maps, and social feeds.
  • Tracking--Adding snippets of code to emails allow you to track data, such as opens, impressions, and clickthroughs. You can also track how individuals interact with specific pieces of the email.
  • User Friendly--Easy to build within apps for those who aren't graphic designers.
Read full review
Sendspark
  • Ease of use - one click to record & one click to copy the thumbnail/URL.
  • Video quality is consistently high.
  • CTA implementation through templates is a huge time saver.
  • Clean interface and virtually no learning curve.
  • Works well across platforms, including mobile.
Read full review
Cons
Movable Ink
  • I think they could improve with how to provide strategic guidance to customers on applications and use cases. A lot of recommendations aren't applicable to new business models/scenarios
  • Their transition to onsite/landing page use cases was somewhat effective but we ran into some hiccups with applying the technology onsite
Read full review
Sendspark
  • I would love a PWA app so that there's a quick means to connect on-the-go.
  • Increased Integration Usage - I need to add Sendspark to my new CRM platform and currently cannot do so.
  • Lack of personalized green screen functionality - This feature is a must and hopefully there will be updates in the future.
Read full review
Likelihood to Renew
Movable Ink
No answers on this topic
Sendspark
Because with such a contribution it is possible to reach customers much better than with many other expensive tools. It is comparatively cheaper to do marketing with emails. So you should make your email campaigns as effective as possible. What really works with Sendspark. I think Sendspark will implement many more things. Which is why I am currently convinced to continue using Sendspark.
Read full review
Reliability and Availability
Movable Ink
No answers on this topic
Sendspark
Acutally we didnt have had any problems so far. Everything works since we use it. The Servers are fast, and creating videos is a breeze. The Dashboard works properly and we can work very Smooth with Sendspark so far.
Read full review
Performance
Movable Ink
No answers on this topic
Sendspark
Support is very fast. I actually get Support between 8-24 Hours which is Important for us. The website tend to slow down sometimes, but will not affect the overall usage. I think they have a good Server Plan, which runs smooth. Until now we didnt had any serious problems with saving our Video Files or Uploading.
Read full review
Alternatives Considered
Movable Ink
Movable Ink is the better product by far. They offer more solutions across multiple channels and their platform is easier to use and better organized.
Read full review
Sendspark
Loom provides all basic features of screen recording software but because they are established now, they sometimes fail to work on customer feedback while Sendspark is always innovative e.g one of the life-saving features is a link to share with customers to record their testimonials which other software are not doing.
Read full review
Scalability
Movable Ink
No answers on this topic
Sendspark
I think there is a lot of space for scaling. But for a Company like us there is plenty enough of capabilites to use Sendspark without any lack of performance issues. Maybe Sendspark could be limited for very Big Companys. But since they are a Startup, maybe they will grow and dive us to a better overall experience.
Read full review
Return on Investment
Movable Ink
  • Email performance has greatly increased overall
  • Optimization and testing features allow us to pit directions against one another and determine the best course of action going forward
Read full review
Sendspark
  • A member of my sales team went 10 for 10 on receiving replies from outreach prospects when leading with a Sendspark video message.
  • Received a PO for $109K on the last day of the quarter after messaging a customer with a polite and earnest Sendspark video to get the PO that day.
  • Supported a team member closing a sale by creating a Sendspark demo/explanation video of "this is how it would work" for the owner of a prospect company.
Read full review
ScreenShots

Movable Ink Screenshots

Screenshot of Movable Ink

Sendspark Screenshots

Screenshot of Record videos of yourself or your productScreenshot of Personalize videos for your prospects and customersScreenshot of Share videos in Gmail, LinkedIn, email marketing platforms, or anywhere.Screenshot of Drive more customer engagement and conversions