Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MutualMind (discontinued)
Score 5.6 out of 10
N/A
MutualMind was an enterprise listening platform with engagement and publishing features and analytics, that is now discontinued after the company's acquisition in 2016.
$1,000
per month
Topsy
Score 7.5 out of 10
N/A
Topsy is a full-scale index of the public social web. Apple acquired Topsy in 2015 and sunsetted the product.
$12,000
Per User Per Year
ZoomSphere
Score 9.1 out of 10
N/A
ZoomSphere is a social media scheduling and management solution designed for teams to plan, schedule, auto-publish, and analyze their social media content across multiple platforms. ZoomSphere is primarily used by social media managers, marketing teams, and agencies to streamline content workflows, improve collaboration, and track performance across various social media platforms, including Instagram, Facebook, TikTok, LinkedIn, YouTube, and X. The software helps users automate…
$29
per month
Pricing
MutualMind (discontinued)TopsyZoomSphere
Editions & Modules
No answers on this topic
Topsy
$12,000
Per User Per Year
Leads Manager
$29
per month
ZoomSphere
$199
per month
Offerings
Pricing Offerings
MutualMind (discontinued)TopsyZoomSphere
Free Trial
NoNoYes
Free/Freemium Version
NoYesNo
Premium Consulting/Integration Services
NoNoNo
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional DetailsTwo month discount available for annual billing.
More Pricing Information
Community Pulse
MutualMind (discontinued)TopsyZoomSphere
Features
MutualMind (discontinued)TopsyZoomSphere
Publishing
Comparison of Publishing features of Product A and Product B
MutualMind (discontinued)
-
Ratings
Topsy
-
Ratings
ZoomSphere
8.0
1 Ratings
1% below category average
Content planning and scheduling00 Ratings00 Ratings8.01 Ratings
Audience targeting00 Ratings00 Ratings7.01 Ratings
Workflow management00 Ratings00 Ratings9.01 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
MutualMind (discontinued)
-
Ratings
Topsy
-
Ratings
ZoomSphere
9.0
1 Ratings
16% above category average
Content marketing00 Ratings00 Ratings9.01 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
MutualMind (discontinued)
-
Ratings
Topsy
-
Ratings
ZoomSphere
8.4
1 Ratings
0% above category average
Twitter00 Ratings00 Ratings10.01 Ratings
Facebook00 Ratings00 Ratings10.01 Ratings
LinkedIn00 Ratings00 Ratings8.01 Ratings
Instagram00 Ratings00 Ratings7.01 Ratings
YouTube00 Ratings00 Ratings7.01 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
MutualMind (discontinued)
-
Ratings
Topsy
-
Ratings
ZoomSphere
8.3
1 Ratings
7% above category average
Campaign success analytics00 Ratings00 Ratings8.01 Ratings
Real-time tracking00 Ratings00 Ratings7.01 Ratings
Competitor analysis00 Ratings00 Ratings10.01 Ratings
Account management
Comparison of Account management features of Product A and Product B
MutualMind (discontinued)
-
Ratings
Topsy
-
Ratings
ZoomSphere
8.5
1 Ratings
7% above category average
Role-based user permissions & privileges00 Ratings00 Ratings10.01 Ratings
Mobile access00 Ratings00 Ratings7.01 Ratings
Best Alternatives
MutualMind (discontinued)TopsyZoomSphere
Small Businesses
Simplify360
Simplify360
Score 7.8 out of 10
Simplify360
Simplify360
Score 7.8 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
Mention
Mention
Score 9.4 out of 10
Mention
Mention
Score 9.4 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
MutualMind (discontinued)TopsyZoomSphere
Likelihood to Recommend
7.3
(1 ratings)
9.0
(1 ratings)
8.0
(1 ratings)
Likelihood to Renew
8.2
(1 ratings)
9.0
(1 ratings)
-
(0 ratings)
Usability
6.4
(1 ratings)
-
(0 ratings)
9.0
(1 ratings)
Availability
7.3
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Performance
7.3
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Support Rating
7.3
(1 ratings)
9.0
(1 ratings)
9.0
(1 ratings)
In-Person Training
7.3
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Implementation Rating
8.2
(1 ratings)
-
(0 ratings)
-
(0 ratings)
User Testimonials
MutualMind (discontinued)TopsyZoomSphere
Likelihood to Recommend
Discontinued Products
No answers on this topic
Apple
Based off the price, I'd be hesitant to blindly recommend Topsy unless there is a need for the kind of big data it provides access to. If access to every single Tweet ever sent about your brand is important, then there is nothing else out there will do what Topsy does. At $12,000 per user, this is definitely not a product for the small social team, but if you manage a larger brand where reporting and brand sentiment mean a lot, then you owe it to yourself to evaluate Topsy Pro
Read full review
ZoomSphere
ZoomSphere is suited for all companies - from small to big, for one brand or more brands within company. With ZoomSphere you can leverage your social media presence - but you need to use lot of apps ZoomSphere has. I think that ZoomSphere is not suited for company that want to use ZoomSphere for only one purpose, for example content creation and publishing. There are plenty of ways how to use ZoomSphere more complex.
Read full review
Pros
Discontinued Products
  • MutualMind gives us a view into the reach of social content we produce on behalf of our advertisers and the engagement that content generates with shoppers.
Read full review
Apple
  • Access to every single tweet ever sent since the start of Twitter.
  • Immediate access to results - extremely easy to generate search queries.
  • Multiple ways to visualize data.
Read full review
ZoomSphere
  • Content Creation and Publishing
  • Analytics and Reporting
  • Workflow management
Read full review
Cons
Discontinued Products
  • MutualMind gauges sentiment around social conversations but does so with the standard margin of error found in most social analytics products. The nature of human conversation makes it difficult for a machine to categorize sentiment with 100% accuracy. MutualMind gets sentiment right between 50% to 70% which is within acceptable industry averages for this type of product. With additional tuning (which MutualMind provides) the accuracy levels will increase.
Read full review
Apple
  • Pricing is steep and on a per-user basis.
  • Limited amount of data sources - Twitter, links and videos.
Read full review
ZoomSphere
  • Community Management
  • Viewable backlog or product roadmap
Read full review
Likelihood to Renew
Discontinued Products
Reliability and flexibility (MutualMind's willingness to jointly produce new functionality)
Read full review
Apple
Quite simply, there is no other option out there with the amount of data we can get from Topsy. Others (like Radian6) have a large amount of data, but it isn't as easy to find, and creating reports is too cumbersome. Report generation in Topsy takes seconds, not minutes
Read full review
ZoomSphere
No answers on this topic
Usability
Discontinued Products
As a company that's only 3 years old, MutualMind's toolset is quite usable but it could use some tweaks in the user interface, which they are constantly working on.
Read full review
Apple
No answers on this topic
ZoomSphere
There is always a space for improvement, but overall I see ZoomSphere as a valuable partner and tool for our business on social media. Maybe in a future rest of the apps in tool (community management, social media listening,...) will be on a same level as competitors and we will use only one tool for whole social media management. But if not, ZoomSphere is still awesome for the most of it
Read full review
Reliability and Availability
Discontinued Products
During a recent upgrade period, MutualMind had a small window of unavailability. I am confident they have addressed the root cause and do not foresee any future issues.
Read full review
Apple
No answers on this topic
ZoomSphere
No answers on this topic
Performance
Discontinued Products
The product's performance has improved greatly in the last year and we anticipate seeing additional improvements in coming months based no planned infrastructure changes.
Read full review
Apple
No answers on this topic
ZoomSphere
No answers on this topic
Support Rating
Discontinued Products
MutualMind has always been quick to address any issues or questions we have.
Read full review
Apple
The few times we have asked questions, they were answered instantly by our own account rep
Read full review
ZoomSphere
Whenever I contacted customer service, I had a great response within minutes. Sometimes was not easy to solve, but somehow we figured it out. I would like to reccommend more proactive communication with clients regarding product roadmap, for example "In 1Q we will launch XY,..." Client should know that before implementation - client can prepare for news, client can test something,...
Read full review
Implementation Rating
Discontinued Products
Not really...MutualMind was very professional and helped with all stages of our setup and implementation.
Read full review
Apple
No answers on this topic
ZoomSphere
No answers on this topic
Alternatives Considered
Discontinued Products
As mentioned before, Radian6 and Sysomos Heartbeat.
Read full review
Apple
No answers on this topic
ZoomSphere
We see ZoomSphere as a better option than Kontentino. They are almost the same in way you can use the tool, but ZoomSphere has better UI and UX and also customer service. We also know that pricing levels are better with ZoomSphere than Kontentino. But both tools are quite awesome for social media management. Just book a demo, have a trial and you will see by yourself.
Read full review
Return on Investment
Discontinued Products
  • By showing increases in engagement and share of voice (defined as the amount of content generated for our advertisers versus the amount of content generated for their competitors over time) we are able to correlate content to incremental sales data provided by our advertisers.
Read full review
Apple
  • Immediate access to campaign performance data in social. Our sales team regularly requests metrics from campaigns several years old, and with Topsy, we can dig in and find it. This assists in helping them in their sales pitches to new clients and renewing deals with previous clients.
Read full review
ZoomSphere
  • Possitive effect into measure all awareness effects on social channels
  • Time effectiveness
  • Faster workflow management and realtime communication
Read full review
ScreenShots

ZoomSphere Screenshots

Screenshot of ZoomSphere Workspaces, which lets the user keep clients and projects organized. A separate workspace can be set up for each client with only needed apps—no extra clutter. Each workspace comes with a built-in Chat for easy communication and a Files section to store everything from images and videos to presentations and reports, keeping work in one place.Screenshot of ZoomSphere Scheduler, which simplifies social media planning and publishing across platforms like Instagram, Facebook, TikTok, LinkedIn, YouTube, and X. Users can manage formats like stories, carousels, and short videos, or set up a custom approval flow for fast approval from a manager or client, and enjoy features like Instagram grid preview, post performance panel, and bulk actions.Screenshot of a Kanban-style interface to streamline task management. Here, users can create tasks, set deadlines, attach files, and discuss each task card with a team to keep everything on track. With clear task organization, ZoomSphere Workflow Manager helps teams stay on top of their projects and ensures smooth collaboration from start to finish.Screenshot of ZoomSphere Notes, which makes organizing ideas and plans easy.Screenshot of ZoomSphere Analytics, which offers in-depth insights into social media performance. Content performance can be analyzed with over 100 available metrics, and reports can be generated for any time period.Screenshot of the tool to send multiple posts for approval to client at once. Bulk Actions lets users send entire batches of posts via email or built-in chat, as well as duplicate, update statuses, or delete multiple posts.